Locating AppleCare UK's New Live Online Chat Support? Apparently AppleCare UK has been revamped to include a brand new live online chat support system, where you can chat in a text box with a member of technical support.

How do I locate this ?
Apple's UK Support page now has a Get Started button which will start a selection process to narrow down the required support's area. 



After a couple of steps (choosing the product and topic) you'll be prompted to choose between different support options, among which you'll find the Chat button will be visible when there are people on staff to answer questions in near real time.