Is there an easy way to reduce quality of .mov files taken from an iPhone? I've noticed the small movies I take on my iPhone 4 result in large .mov files. For example, a 1 minute movie results in almost a 100MB .mov file. This is running through my cloud storage (Dropbox) rather quickly. Is there an easy way to reduce the quality/size after transferring to my Mac?
Most of this is documented:


How do you convert video within 10.7 without any 3rd party software






The Finder has built in video encoding and you could even use these to set up watch folders and attach a pre-set conversion using Automator if you found one setting that you prefer...