Getting the hub logo facing the valve hole? I have built a number of wheelsets and always struggle to get the hub logotype "upwards" and faces the valve hole in my rim, so that it aligns with the tire logo.

Instead of getting it right the first time, I end up lacing a whole bunch of spokes and then moving them one at a time until everything looks as intended.

How do I do it?
Place a single leading spoke and a single trailing spoke- both on the same side of the hub- to get your placement correct. That way you only have to unthread two spokes if you're off. Once you've got it right, unthread the leading spoke if you're planning on lacing trailing first or vice versa and proceed as normal with lacing.