A Sensory Experience - From the moment you open the shipping box, you can see, touch and smell fresh meadow hay (used as an alternative to bubble wrap). The satisfying snap of the magnetic flip-lid on the gift box, as it opens and closes, makes you want to do it again and again. Then there's the Candle Care Scroll within the gift box, carefully bound by natural twine, which brings a feeling of satisfaction and intrigue as you unroll it. And all this before you get to the candle, wrapped in Kraft tissue paper, which is smooth and crisp to touch.