Jess might be the “bad boy” but at least he’s loyal (Im sorry if this has been discussed before) I’m not saying we need to praise a guy for not cheating on his girlfriend but cheating happens pretty often through out the series. Dean, Chris, Rory,  all cheat on their SO at some point. Jess however even though he’s been obsessed with Rory forever, leaves Rory alone after Dean breaks up with her to go break up with his girlfriend (who he was using to make Rory jealous but that’s beside the point), never kissed Rory didn’t even touch her until he was single. And yet he’s the “jerky” guy