From the movie [Nightcrawler](https://en.wikipedia.org/wiki/Nightcrawler_%28film%29) (2014)

Example:

> 
> I'd want updates on what was going on. With this footage, people would turn to your channel for the story. I like you, Nina. And I look forward to our time together. But you have to understand. $15,000 isn't all that I want. From here on, starting now, I want my work to be credited by the anchors and **on a burn**. The name of my company is Video Production News, a professional news-gathering service.
> 
> 
> 

What does that exactly mean?