Eighth annual Share the Love donates to national and local charities. Almost $70 million donated to charities over the eight-year campaign.
CHERRY HILL, N.J., March 9, 2016 /3BL Media/ – Subaru of America Inc. has announced it donated nearly $20 million to national and local charities during its 2015 Share the Love event, a record total in the eight-year history of the campaign. Held at the end of each year, Subaru donates $250 for every new Subaru vehicle sold or leased to the customer’s choice of one of several national or local charities. In total, Subaru has donated nearly $70 million to charitable organizations through this initiative over the past eight years.
This year the Subaru Share the Love event donated to four national chartable partners, including the ASPCA®, Make-A-Wish®, Meals on Wheels America and the National Park Foundation. Additionally, local Subaru retailers supported a local charity from their own community, adding over 630 additional causes to the Share the Love campaign.
In November 2015, Subaru pledged to donate $15 million for this year’s event, but due to another year of record sales, the company added an additional $3.5 million for a total of $18.5m. In addition to Subaru of America’s donation, local retailers also contributed over $690,000 via matching of hometown charity donations, resulting in a combined donation total of $19,190,428 to national and local charities.