The blogs are abuzz this month with the unfolding saga of Greg Mortensen – charismatic author of bestseller “Three Cups of Tea” and master fundraiser who raised millions for the Central Asia Institute. False accomplishments, fudged facts, financial mismanagement, lack of transparency…Even if you’re not interested, there are some important lessons to be learned.
Wondering how to build stronger relationships with people who view your website or are on your email list? Share content! Your organization probably has information that your audience would find valuable and relevant. Check out the handy chart to see the most effective ways to share your information – and bring your audience in closer.
After surveying our donors and finding out that most of them wanted a print newsletter from GIFT, we researched what makes a good newsletter. Here’s a great example for how to turn your old newsletter into something that people actually want to read.
Some easy tips on how to increase the chance that someone will bid on your auction items – simply by improving the item description.
We like to take occasional jabs at the professionalization and corporatization of the nonprofit sector. Loved this spoof from Nonprofit Quarterly.