The solution wasn’t in finding some magic trick to help people follow their meal plans; the solution lied in not telling people what to eat in the first place.
The men were expected to lose one-quarter of their body weight. They spent the first three months eating a normal diet of 3,200 calories a day followed by six months of semi-starvation at approximately 1,600 calories a day (though 1,600 calories isn’t even all that low). The semi-starvation period was followed by three months of rehabilitation (2,000-3,200 calories a day) and finally an eight-week period of unrestricted rehabilitation, during which time there was no limitations on caloric intake.
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