Our start-up, in 150 characters or less: mPharma is developing new business models to guarantee the availability and access to medications for patients across Africa.
Our biggest challenge has been changing the financial incentives around the procurement of drugs that lead to inflated drug prices. In addition, the massive fragmentation in drug suppliers creates a huge overhead in the standardisation of drug prices.
3) We need to train and retrain providers on how to properly financially manage their businesses.
The best thing about working with a Pfizer Healthcare Hub has been that it gave us legitimacy when dealing with payers and providers, allowing us to complete deals at greater speed and with more ease.
The dream is that, in five years’ time, mPharma will be the largest dispenser of medicines for chronic diseases in Africa.
Our startup, in 150 characters or less: We make medical information clear. We allow healthcare providers to automatically generate and send personalized educational videos to patients.
Our biggest challenge has been navigating our partners’ organizations – including big pharma, providers, for example.
1) Logistics (legal, procurement, due diligence and so on) are as important as technology and business and need to be handled as early as possible.
2) You must have a champion in each organisation.
3) You have to be patient, flexible and always over-deliver.
The best thing about working with a Pfizer Healthcare Hub has been the speedy and broad exposure to different units across Pfizer globally, at the highest levels.
The dream is that, in five years’ time, Telesofia’s personalised videos will be the standard tool for any health-related communication.
Our startup, in 150 characters or less: Cortrium is a modular software and hardware architecture offering healthcare solutions for different diseases and markets with very short lead times.
Our biggest challenge has been discovering that medical technology’s research and development is expensive - both in terms of time and money. Getting both market entry timing and the required finances aligned is always challenging.
3) You need to prioritise in-house quality management.
The best thing about working with a Pfizer Healthcare Hub has been getting help from experts and access to its network, the stamp of approval that the acceptance by Pfizer has given and, not forgetting, the actual office space we now share in beautiful Berlin.
The dream is that, in five years’ time, Cortrium will have developed several solutions for a number of major diseases, helping to save lives and prevent sickness on a global scale.