MobileMarketingWatch reports how The Gap clothing store chain utilized Foursquare for a one day sales blitz based on discounts using Foursquare’s “check-in” technology.
ReveReviews discusses how the mobile coupon revolution may spur additional Location Based Service (LBS) marketing.
The Washington Post reports on the mobile coupon initiatives by Target, Sears, Starbucks and others.
Local ABC affiliate KFSN-TV in Fresno provides an article and video of their news coverage.
Mobile Commerce Daily discusses Chili’s Restaurant Chains’ decision to offer a mobile coupon via Foursquare.
Inc reports on numerous small businesses that are taking advantage of mobile coupons to drive sales.
The MobileStorm blog provides an interesting 2008 case study where a clothing retailer got a 377% return on investment for their mobile coupon campaign.