To teach a new way of thinking, so people can build their own success, every day.
"agro+lean was born from a collective desire to make people the protagonists of their own business transformation, building things that they and others are proud of.
Businesses in which continued improvement is pursued by everyone, everyday, everywhere - as lean philosophy states. Although it is based on the MDA Management model, developed specifically for agribusiness, the result of this movement goes far beyond the performance of farms. This is because it depends on the will of each individual to face challenges, change their own mentality, define their own purpose, engage others and make a difference. It changes culture. It gives meaning to our job. It transforms lives."
knowledge and experiences, for the greater good.
businesses and the MDA management model. Your destiny is one: success.
ago+lean: the event that started this movement. Here, we bring people together to talk about challenges and achievements in farm management.
To develop teams, we integrate lean philosophy into everyday farm routine. The challenge is to change the culture.
Written by the founder of our community professor Paulo Machado, the book "Sucesso no Leite" presents the foundations of the MDA management model and invites readers to begin their transformation journey.
Marielle de Assis, farmer in Carmo de Minas (MG).
Makoto Edison Sekita, producer of São Gotardo (MG).
Carlos Kleina, producer of Imbituva (PR).