Rags is an entrepreneurial executive with a track record of commercializing new technologies and leading B2C and B2B digital businesses to successful exits and post-exit integration. Rags joins Humatics from Ooyala – a cloud video service subsidiary of Telstra – where he was general manager of the company’s Europe, Middle East and Africa business. He previously served as Chief Commercial Officer of Videoplaza up to its acquisition by Ooyala, and was part of the management team at Brightcove from its launch through to its IPO. Rags holds a BS in Operations Research from Princeton University, where he studied transportation and wrote his thesis on the use of vehicles as probes to provide real-time traffic information.