text: yaar,kya tumne suna? influencer marketing kitna badh gaya hai, ab toh sab brands apne products ko instagram pe promote karne mein busy hain, samajh nahi aa raha kya sahi hai.haan, bilkul! lekin mujhe lagta hai ki kuch influencers toh bas followers ke liye hi kaam karte hain, asli engagement ka pata hi nahi chalta, kya yeh sustainable hai?