text: social proof ka concept bhi digital marketing mein bahut important ho gaya hai,jab log dekhte hain ki dusre log kisi product ko pasand kar rahe hain, toh unhe kharidne ka mann hota hai.haan, reviews aur testimonials ki importance ab pehle se zyada hai, brands ko apne customers ki feedback ko showcase karna chahiye, tabhi unka trust banta hai!