This is a hot product in limited supply. @MKBHD has a high degree of both trust and popularity due to his high quality content and attention to detail.

1. As an international viewer I feel online interest is even higher due to the US only release.
2. Many other #AppleVisionPro “reviews” were stunts or pranks.
3. Apple gave pre-release review units to just a handful of YouTubers and tech journalists including Marques, Joanna Stern, iJustine and Brian Tong all of whom produce quality content for an audience interested in Apple products. Without prerelease access other YouTubers had to rush to get content online on release day or be lost in the flood of commentary. Hence the stunts.
4. Vision Pro is possibly the most complex consumer electronic device ever made and requires a good degree of technical savvy to explain clearly and accurately. See the teardown from @iFixit it’s amazing. Marques is skilled at translating the complex and nuanced for a general audience.
5. Rumors and speculation have swirled around this product for literally years. Anticipation was at fever pitch with many contradictory opinions perfect for internet controversy.
6. Apple’s prerelease media teases were highly produced and served only to heighten the curiosity without divulging much.
7. The limited number of people invited to try AVP prior to launch often came away awestruck and emotional. Many said it was the most “magical” device they’d ever used. The only credible review that attempted to bring the irrational exuberance down to earth was @reckless for The Verge. Marques conveyed the magic while keeping it real.
8. MKBHD carefully spread out the release of each of the three videos beginning with the unboxing and teasing the features to be explored in more detail in the next videos. Perfect strategy allowing time for a deep dive but without being late to the party.
Mark G