View comments. View. comments. Unseen footage has emerged of the moment Michael Jackson's hair was engulfed in flames when a stunt went badly wrong as he filmed an advert for drinks company Pepsi in 1984.
http://www.dailymail.co.uk/tvshowbiz/article-1199945/Watch-unseen-footage-Michael-Jacksons-hair-horrific-Pepsi-accident.html
The TV commercial producer who filmed Michael Jackson 's hair catching fire at an infamous 1984 Pepsi ad shoot has sold Jackson's hair to be turned into diamonds. Chicago's LifeGem, which specializes in creating diamonds from individual hair samples, plans to sell a limited collection made from the King of Pop's hair.
http://www.cbsnews.com/news/sale-of-michael-jacksons-burned-hair-from-1984-pepsi-ad-shoot-raises-questions/
The provenance and authenticity of this lock of hair is impeccable, including the highly publicized video showing the original owner of the hair using his Armani jacket to extinguish Jackson's hair, said John Reznikoff.
http://www.cbsnews.com/news/sale-of-michael-jacksons-burned-hair-from-1984-pepsi-ad-shoot-raises-questions/
So that's exactly what happened, 30 years ago today, on 27 January 1984, when Michael Jackson was filming a Pepsi Cola commercial, alongside other members of his famous family. The stars and crew were hard at work, filming a quasi-concert performance inside Los Angeles' Shrine Auditorium.
http://www.huffingtonpost.co.uk/2014/01/27/michael-jackson-burnt-scalp-pepsi-drugs-dependence-death_n_4674169.html
As Jackson was being rushed off the set and to the hospital, Cohen instinctively, picked up the charred lock of hair and put it in his pocket-where it remained undisturbed for 25 years until Jackson's death last month.
http://www.cbsnews.com/news/sale-of-michael-jacksons-burned-hair-from-1984-pepsi-ad-shoot-raises-questions/
One still captures Jackson, with his hair alight, on stage behind his brother. Jackson was busy performing the moves that had made him the biggest star in the world, when a planned pyrotechnic explosion went off too early and accidentally set his hair on fire.
http://www.huffingtonpost.co.uk/2014/01/27/michael-jackson-burnt-scalp-pepsi-drugs-dependence-death_n_4674169.html
A lot rides on the answer as the Jackson estate notoriously needs every penny it can get. From the LifeGem press release : [Ralph] Cohen, executive producer for the Pepsi commercial, was among the first to reach Jackson when he was set on fire. As seen on the now famous video, Cohen threw his jacket over Jackson's head to help extinguish the flames.
http://www.cbsnews.com/news/sale-of-michael-jacksons-burned-hair-from-1984-pepsi-ad-shoot-raises-questions/
Michael Jackson photographed on his way to hospital following the accident. It's not often someone's hair catching fire makes news headlines around the world. But, not everyone is a global megastar, at the height of his performing and money-making powers.
http://www.huffingtonpost.co.uk/2014/01/27/michael-jackson-burnt-scalp-pepsi-drugs-dependence-death_n_4674169.html
In the short term, Pepsi made a $1.5million compensation payment, which Jackson donated to a Californian medical centre, who later named a burns treatment wing in his honour. Footage taken at the time reveals the harsh nature of the burn, with Jackson's scalp still glowing.
http://www.huffingtonpost.co.uk/2014/01/27/michael-jackson-burnt-scalp-pepsi-drugs-dependence-death_n_4674169.html
Stunt gone bad: Michael Jackson is seen here for the first time in the 1984 Pepsi advert filmed in Los Angeles which went horrifically wrong after his hair was set on fire by the theatrical pyrotechnics.
http://www.dailymail.co.uk/tvshowbiz/article-1199945/Watch-unseen-footage-Michael-Jacksons-hair-horrific-Pepsi-accident.html
when was michael jackson fire pepsi ad
Michael Jackson fire Pepsi ad was in 1984.