Is Fenty Beauty Cruelty Free? I have been asked over and over: Is Fenty Beauty is cruelty free? I have seen many people on social media saying they are cruelty free.
https://mybeautybunny.com/is-fenty-beauty-cruelty-free/
Although Fenty Beauty has a really amazing shade range, and everyone is buzzing about the new line from Kendo, they will NOT get back to me to confirm that they are cruelty free. Kendo also owns Kat Von D Beauty, Marc Jacobs Beauty, Ole Henriksen, and Bite Beauty, which are cruelty free, so I’m hopeful that Fenty Beauty is actually cruelty free as well. Kendo is a brand incubator – it once was a division of Sephora, but is now owned by LVMH.
https://mybeautybunny.com/is-fenty-beauty-cruelty-free/
A post on the Fenty Beauty Cosmetics Instagram, which isn't verified yet but is growing followers by the hour, revealed the first Fenty Beauty product. If this account is legit, the first product won't surprise you, either. The debut Rihanna x Fenty Beauty product will be a holographic lipstick, per the post. The model is wearing a super soft, cotton candy pink lipstick. Glamour also reports that this image of the model with the pink lips and pink hood is from the Rihanna x Fenty Puma 2017 spring show.
https://www.bustle.com/p/what-is-the-first-fenty-beauty-product-rihannas-cosmetics-brand-dropped-a-huge-hint-39249
Beauty dreams do come true, folks. News broke today that documents were filed under Rihanna's Roraj Trade LLC for 20-plus trademarks for apparel, beauty, and more. That's right: Bad gal RiRi may be starting her own beauty line. This is not a drill. Of the multiple products filed, the one we're most interested in is Fenty Beauty (Fenty being Rihanna's legal surname). This is huge news for the singer. Her multiple collaborations with MAC have been runaway hits, which means just one thing: The people want more of her.
http://www.refinery29.com/2014/08/72477/rihanna-makeup-line-fenty-beauty
Fenty Beauty is also available for purchase at select Sephora stores throughout the U.S., Canada, Mexico, France, Spain, Denmark, Sweden, Thailand, Malaysia, Australia, Singapore and the Middle East (UAE, Bahrain, Qatar, Kuwait). Fenty Beauty will also be available at select SiJCP stores as well as on Sephora.com. If you live in the UK or Ireland, you can also shop Fenty Beauty at Harvey Nichols or on HarveyNichols.com. when can i get products that are out of stock?
https://www.fentybeauty.com/faq.html
While the majority of the products are free of animal byproducts, Fenty Beauty is not considered a vegan line: A handful of our products may contain ingredients of animal origin, such as beeswax and carmine.
https://www.fentybeauty.com/faq.html
UPDATE: Bustle heard back from Fenty Beauty PR, who wrote: Fenty Beauty has officially partnered with James Vincent, who is leading the charge on their search for a Global Makeup Artist for Fenty Beauty. This is the only official information posted from the brand since the announcement of the launch in Spring of 2016.
https://www.bustle.com/p/what-is-the-first-fenty-beauty-product-rihannas-cosmetics-brand-dropped-a-huge-hint-39249
Does Fenty Beauty test on animals? Never. Fenty Beauty is a cruelty-free brand. We never test products or ingredients on animals, nor do we allow suppliers or affiliates to conduct testing on our behalf. Unfortunately, that doesn’t address the fact that their ingredient suppliers and labs may be testing the ingredients for other brands (or testing ingredients to follow federal laws).
https://mybeautybunny.com/is-fenty-beauty-cruelty-free/
But it could be Fenty Beauty's intention to kick off in a viral fashion and to let the word of mouth power of Rihanna's fans and followers carry the message. We shall see. Images: Fenty Beauty Cosmetics/Instagram (4)
https://www.bustle.com/p/what-is-the-first-fenty-beauty-product-rihannas-cosmetics-brand-dropped-a-huge-hint-39249
Here is the post seeking a MUA for the Fenty Beauty team. That'd be a sweet gig for any makeup artisan. The post tags Soto, which would make the account seem legit. These seem to be quiet, lo-fi, and non-flashy teases for Rihanna's Fenty Beauty Brand, so much so that I questioned their authenticity. I would expect a bigger slash from Rihanna.
https://www.bustle.com/p/what-is-the-first-fenty-beauty-product-rihannas-cosmetics-brand-dropped-a-huge-hint-39249
what is fenty beauty
Fenty Beauty is a cruelty-free brand. Fenty Beauty is a cruelty free brand.