German e-bike sales roar as shops re-open
Following the German government’s announcement to re-open bicycle shops on 27&nbsp;April, both dealers and producers have seen sales skyrocket. Georg Honkomp, CEO of the German dealer cooperative ZEG, stated, “In the first few days after reopening, the customers literally overrun the stores despite strict hygiene regulations”. Customer demand for e-bikes has shifted with these becoming a daily necessity as opposed to just strictly leisure, following the end of the lockdown. If sales persist declines resulting from Covid-19 may no longer mark a significant dent for some dealers. Some categories are already exceeding previous losses, Honkomp added
German e-bike sales increase rapidly after shop re-openings

COLOGNE, Germany – The opening of bicycle shops in Germany after the corona lock-down has resulted in a more than expected increase in sales. Particularly e-bikes are very popular now lock-down has ended as customer demand changes from leisure only to daily use. These initial results provoked ZEG CEO Georg Honkomp to state that, “if things go better again in the next few months, the 2020 sales decline as a result of corona will be limited.”