Etisalat to launch new IoT services
Etisalat, a telecommunications provider&nbsp;operating in the Middle-East, Africa and Asia are using ThingWorx's IoT platform to enable IoT services throughout the regions it provides for. The company will now be able to offer services required for smart cities.
ThingWorx, a PTC® (Nasdaq: PTC) business and an Internet of Things (IoT) platform provider, announced that Etisalat, a Telecommunications provider operating in the Middle-East, Africa and Asia, has signed a Group Framework Agreement to deploy the ThingWorx IoT Development Platform to enable new innovative IoT and M2M services throughout the regions that it serves.

Etisalat is one of the world’s fastest-growing telecom groups, rapidly expanding across Asia and Africa. Its Middle East operations, strategically located at the crossroads of East and West, enables Etisalat to be the major hub in the Middle East for Internet, voice, broadcast, roaming and corporate data services. By partnering with ThingWorx, Etisalat will be able to offer its customers a large IoT application catalogue to cover a variety of market needs such as Smart City requirements.

“After a thorough review of IoT platform options, we have selected the ThingWorx IoT Platform to drive our IoT strategy and the many innovative services that we are working to bring to market,” said Khalifa Al Shamsi, Chief Digital Services Officer, Etisalat Group. “We are looking forward to working with the PTC team and bringing value to our prospective M2M and IoT customers.”

ThingWorx offers an innovative platform for rapidly developing and deploying applications that realise the opportunity and value presented by the Internet of Things economy. ThingWorx’ simplified and unified approach to IoT applications enables companies to iteratively innovate business processes significantly faster than conventional methods and tools, thus accelerating time to value, reducing cost and risk, and transforming how products, people, and systems connect and interact.

“We are delighted that ThingWorx technology will be a core aspect of the Etisalat IoT Service,” said Russ Fadel, Founder and President at ThingWorx. “The opportunity to partner with the leading Telecom Provider in completely new markets for ThingWorx and PTC is exciting and we look forward to developing a long-term relationship with Etisalat and its group companies.”