Google claims it is worth £28bn to the UK economy
A report published by Deloitte, estimated that Google contributes between 11bn GBP and 28bn GBP to the UK economy. Google claims that it has created at least 210,000 jobs for the UK economy. The report highlights that UK SMEs have benefited from tools such as AdWords and Google Search. The study estimated that for every 1 GBP invested in online advertising, businesses receive 3.4 GBP to 8 GBP in gross advertising profits. It is no coincidence that this report is released whilst Google is facing negative press about its alleged tax dodging and the abuse of its monopoly position.

Google has put a figure on its contribution to the UK economy, calculating that its services and operations provide a boost of between £11 and £28bn to the nation.

To generate these numbers the firm hired accountancy firm to Deloitte to quantify digital revenues raised through its eponymous search engine and other products, which together support around 210,000 jobs.