Alibaba posts £9.4bn on Singles Day, 68% orders processed on mobile
Alibaba has released figures revealing that its record profit on Singles Day was up 60% on last year's event, posting £9.4bn; it added that 68% of its orders were processed via mobiles.  CEO Daniel Zhang said that it "showcases how Alibaba uses big data, cloud computing and mobile innovations to create the best shopping experience for buyers and sellers".  

E-commerce giant Alibaba posted £9.4bn on 11 November as a result of its Chinese day of retail encouragement, ‘Singles’ Day’, with a majority of the purchases made on mobile.

For six years, the Chinese Amazon rival has operated the special sales day urging single people to treat themselves to a bargain. Its closest possible comparison in the west is the upcoming Black Friday.