Facebook expands its mobile video feature
Facebook introduced its Suggested Video feature, a feed of curated video clips, in July and now it is further expanding this feature. To monetise this feature Facebook included ads between every few videos, creators get 55% of the money sold from the ads while Facebook gets 45%. The feed pulls in videos ads that brands have already purchased, meaning that marketers do not have to pay extra for this feature. The stream is designed specifically for iPhone users, since the majority of Facebook's traffic is from mobile. This feature is similar to YouTube's business model and sees Facebook attempt to rival YouTube.   

In July, Facebook made a big move into YouTube's turf with plans to launch Suggested Video—a feed of curated video clips from brands like Funny or Die, the NBA and Tastemade. After a small test over the past three months, it's now showing up in more mobile news feeds.