Tencent building Disney-esque media empire on a gaming foundation
Chinese firm Tencent is building a media empire akin to Disney, based on a foundation of gaming rather than animated films, according to Jonathan Pan, commentator at eSports and Backchannel. The company has announced $20.8bn of acquisitions and investments in 2016 and "is just starting to test out what it can do with all this content," says Pan. "We can take the content of games or literature and recompose them into movies and TV series," said Tencent's COO Mark Ren in 2015.

"We can take the content of games or literature and recompose them into movies and TV series, and that helps us inject fresh blood in the movie industry."

- Tencent COO Mark Ren, speaking at Chinajoy in 2015.

A few years back, Chinese firm Tencent was best known as the name behind the mobile game powerhouse WeChat, a cross-platform mobile messaging platform.

Fast forward to now, and many devs know Tencent best as the company behind League of Legends studio Riot Games, Unreal Engine developer Epic Games and, most recently, Clash of Clans/Clash Royale (pictured) operator Supercell.

Given the company's expanding influence of the game industry, developers may appreciate this Backchannel analysis of how Tencent is trying to build a Disney-esque media empire upon a foundation of games, rather than animated films.

"Like Disney, Tencent continues to gobble up valuable IP," writes Jonathan Pan, who currently serves as an eSports advisor to Turner Broadcasting System and has previously worked for Riot Games. "The company announced $20.8 billion of acquisitions and investments in 2016 alone, according to data compiled by Bloomberg. Tencent is just starting to test out what it can do with all this content."

He goes on to point to Supercell's experiments with animated shorts, Riot's advances into character-centric League shorts and merchandising, and (Tencent-backed) Activision Blizzard's Warcraft film as evidence that the Chinese media giant is looking to tap into its video game businesses to fuel its publishing and movie-making ambitions.

Keeping in mind that Pan used to work for Tencent-owned Riot, his thoughts on the company's business plan can be read in full over on Backchannel.