Jimubox taps into China's middle class with hybrid robo-advisor app

Chinese P2P lending platform, Jimubox, has developed a new wealth management app called Jin Nang. The hybrid robo-advisor offers tips from human analysts, private bankers, and academics but also has a feature that uses algorithms to generate investment advice based on clients answering 10-15 basic questions. It offer users a wide range of products such as mutual funds and US equities, as well as granting almost instantaneous approval for loans of up to ¥20,000 ($3,000). There is significant demand for private banking services in China, however, much of the market is untapped as human services are often seen as too expensive for many of China’s middle-class workers. 

Dong Jun, founder and CEO of the mainland’s leading p2p company Jimubox. SCMP Pictures