Futuristic advertising: Tech turns bike wheels into 3D displays

New technology is turning bicycle wheels into billboards. Through using WiFi or USB's people are able to transfer photos and videos onto the wheels. The technology displays are able to work in the daytime as well as in the rain. The technology also allows for 3D images to be projected which Kino-mo, the company behind the technology, thinks will be the next big thing in mobile advertising. Brands such as Intel and Aston Martin have already used the technology.

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