ESPN launches Snapchat version of its SportsCenter news brand
ESPN has launched its SportsCenter news brand for the Snapchat platform, publishing twice-daily broadcasts during the week, and once over the weekend. Additional episodes will be produced to cover breaking news. The Snapchat versions of SportsCenter will be up to five minutes long and feature several ESPN personalities.

After rolling out daily news shows from NBC News and CNN in recent months, Snapchat is teaming with ESPN to bring a regular sports show to the platform for the first time. But unlike the NBC News and CNN shows, ESPN’s new offering from Snapchat carries the name of one of the network’s biggest brands: SportsCenter.