Chinese entertainment giant LeTV continues push into electric vehicle business
LeTV, the Chinese online video provider, is remaining confident about its push into the electric car business, despite opposition from domestic carmakers such as BYD. Late last year, LeTV CEO Jia Yueting said the company&rsquo;s electric vehicle project, dubbed SEE for &ldquo;Super Electric Eco-system&rdquo; would &ldquo;redefine&rdquo; the EV industry, although as yet there is no launch date for a vehicle. Unsurprisingly, some industry figures have derided the ambitions of LeTV, with Wang Chuanfu, Chairman of BYD, dismissing their entry into this field as &ldquo;nothing but a joke&rdquo;.
This rendered image shows how LeTV's first electric car, dubbed project SEE, may look and operate. Photo: LeTV