age audience of instagram
The migration of youth from Facebook to photo-sharing social networking sites such as Instagram explains why 53% of its 200 million active users are between the ages of 18 and 29, most of whom are on the platform daily. · Twitter appeals most to the under 50 demographic, and most specifically the 18 to 29 age bracket. Pinterest: · According to updated information from the Pew Research Center, 15 percent of Internet users are active on Pinterest. · Women are 5 times more likely to be active on Pinterest than men. · This social networking site particularly appeals to women between the ages of 18 and 29. · Facebook has a higher percentage of active users in the 30 to 49, 50 to 64, and over 65 age brackets than any other social networking site. · According to updated information from the Pew Research Center, 16 percent of Internet users are active on Twitter (which has nearly doubled since 2010). An Instagram Trump Your Cat craze has cat owners sharing photos of their pets with toupee style makeovers. Analysis of people tagging photos with #trumpyourcat reveals 70.1% are married, an average age of 27.8 years and a median personal income of $43.8k/year. While 10% of all US Instagram users are Hispanic, only 2.7% of people trumping their cats fall into this group. 1 Of her 2 million Instagram followers, 88.7% are female and 81.9% are single, with an average age of 19.3 years. Strongest brand affiliations within her audience include Sephora, Forever 21, Benefit Cosmetics and Victoria’s Secret.  The SoulCycle fitness chain shares photos of its customers on Instagram. By Justin Walton | October 2, 2015 — 11:12 AM EDT. Social media helps billions of people worldwide stay connected, and Facebook, Inc. (NASDAQ: FB), Twitter, Inc. (NYSE: TWTR) and Instagram, owned by Facebook, are among the most successful brands, each appealing to different demographics. With over 1 billion users worldwide, Facebook tends to appeal to adults, with 47% of its users over the age of 35. Twitter has over 271 million active users who tend to be younger, with 35% between the ages of 18 and 29. Of Instagram’s 200 million active users, 53% are between the ages of 18 and 29. Instagram is telling advertisers that early photo ads have generated great results and that one client, Ben & Jerry's Ice Cream, reached 9.8 million people in the U.S. aged 18 to 35 in eight days. Before buying Instagram ads, advertisers need to understand who is on the social network. Over 90% of the 150 million people on Instagram are under the age of 35, which makes it an attractive platform for many apparel, entertainment, and media brands focused on the 18- to 34-year-old age bracket. Now that Instagram has begun testing ads, it's a good time to dig deeper into its audience. A long long time ago (in a galaxy far far away) Myspace was the most popular online interactive forum, but in the blink of an eye people shifted their focus from Myspace to Facebook, and now Instagram and Twitter are quickly becoming key competitors for social media users’ number one go-to spot. · Facebook has a higher percentage of active users in the 30 to 49, 50 to 64, and over 65 age brackets than any other social networking site. Twitter: · According to updated information from the Pew Research Center, 16 percent of Internet users are active on Twitter (which has nearly doubled since 2010).
88.7% are female and 81.9% are single, with an average age of 19.3 years.