 The fragrance called " L " was launched in September , 2007 at Soho House in New York . Stefani worked with perfumer Harry Fremont to develop the scent . Stefani described the fragrance as " it 's another thing you can wear and another thing I can be part of creatively . I created it for myself -- it 's like me shrunk into a box . " The perfume is a blend of the aromas of hyacinth , white freesia , fresh pear , violet , jasmine , rose , lily , sweet pea , orange blossom , peach , frangipani , heliotrope and musk . The perfume is available in 50 ml and 100 ml bottles . 
