The Novotel Times Square is not perfect but it is likely the best quality mid-range hotel in Midtown Manhatten and since I am a theatre-goer, I would look nowhere else or my next NYC trip (unless I win the lottery!)
The rooms are bigger than the typical NYC hotel (include sofa and arm chair) and the bed big and comfy. There are no shelves to unpack into - odd for a spacious room - so we lived out of our suitcases except for the stuff we hung in the wardrobe. The bathroom is not fancy but is clean and has excellent shower and plenty of space for toiletries.
I would caution against paying extra for the 'Times Square View'. I did exactly this since I wanted our anniversary trip to be special. We were allocated a lovely room overlooking the Hudson River but I enquired about changing to a Times Sq View since I had paid for it. The guy at the desk told me all rooms cost the same, so basically I was ripped off paying $$ extra in advance!
The location is perfect for Broadway shows, Central Park, shopping at 5th Ave, Rockerfeller Centre and Time Warner Centre.
The breakfast is pricey at this hotel since it puniches those who don't have the imagination to get out and explore the amazing breakfast options in the vicinty. Try anywhere on 9th or 8th Avenues between 45th and 55th streets.
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