Stayed 7 nights in June with my son to see Broadway shows. Location just far enough away from the Broadway commotion to seem like a peaceful refuge. Our room was 2nd floor facing the street - not ideal - and yet the noise was very minimal and not a problem at all, especially with the window A/C unit running. Room was clean and maintained daily. The staff was all very courteous. Breakfast was very basic, but yogurt, fruit & bagels is all we needed anyway. Free wi-fi connection had no problems, though I would have preferred to be able to plug into the wall. There was a plug but it did not work. (Always nervous about public wi-fi) Nearby subway options made seeing the town very easy. If you need to be in the heart of Times Square, this is an excellent choice!
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