Winco is the winning company for food value. It is a winning company that dates back to 1967 when Ralph Ward and Bud Williams founded Waremart Foods (sound familiar). Ralph and Bud were visionaries. Their vision was a supermarket chain retailing food in gigantic stores at low prices. Their vision was over and above certain competitors including one on the other side of the 215. Instead of the shortsighted vision of using people by paying them so little and asking for so much, Ralph and Bud reached out to their employees. What certain companies call labor, Ralph and Bud called shareholders. In 1985, Waremart became an employre-owned company. Employee-owners became involved in their company. One of the decisions they made was in 1999 when they renamed Waremart to Winco. Winco would stand for Winning Company and the original states they operated in: W=Washington, I=Idaho, N=Nevada, C=California, and O=Oregon. Eventually Winco would grow to 93 stores that now include Arizona and Texas. The stores now average in the ballpark of 85,000 square feet.\n\n The vision statement of Winco is charging the lowest prices. When I shop at Winco, I shop in a no-frills environment. It is something that I accept to get value. I cannot pay by credit card. Winco accepts cash and debit card. Overhead music is the pipes and fans. At Winco, I bag my own groceries. And at Winco, I could wait on a long line because there are only a couple of employee-owner cashiers.\n\n This very Winco is off Decatur Boulevard, immediately south of the 215 exit in North Las Vegas. It is a similar location to the Henderson Winco which is off Stephanie Street immediately north of the 215. The Winco strategy is to build a few stores in a city instead of flooding every 5 mile market area. The Winco strategy utilities very little advertising. Again, this goes to saving money. The people drive a distance to powershop at Winco.\n\n The neat thing about this Winco is it is 24-7stop shopping. At the north end of their clean parking lot is Target. The way I see it is that on a nice day, people could park their vehicle, then walk to Target for the pharmacy and general merchandise. Then they could shop in Winco for the food and consumables. \n\n The thing that impresses me about Winco is that it is clean and surprisingly upbeat. Food 4 Less, a smaller competitor is dingy and unappealing to spend time in. From the moment that I walk into The Wall of Fame, where Winco showcases the best deals; I enter a bright and clean store with bright white exterior walls. The layout is different with long horizontal aisles in place of small vertical aisles. But the aisles are wide and the shelves aren't too high up. Unlike certain superretailers this is an enjoyable place to shop.\n\n For the most part, Winco is the bomb for pricing. A couple of examples. Birds Eye stir fry dinner which is $3.78 at Walmart was $2.98 here. Sunkist Strawberry soda was 98 cents. Cheeto's which is currently $2.59 at Walmart is $1.78 here. And Campbell's Select Italian Wedding Soup which is $1.98 at Walmart was $1.48 here. Winco is at least 85,000 square feet featuring great bargains. And the best part was zero out of stocks.\n\n Winco is a winning company for food value. I rate this Winco a winning four stars.
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