I want to like this place, I really do. While they may claim to be the best in Milwaukee, this doesn't hold much weight when you get to Madison. I feel AJs has a tough road ahead of them as the level of competition is so strong around this location. I can name at least 7 in walking distance that can compete with them on any given day (Tipsy, Old Fashioned, Coopers, Fountain, Plaza, Dotty's, even 5 Guys). Yes, they are great at using social media but the food has to deliver. I want to give them my business but with all the other places, it simply doesn't stand out.
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