Floriade 2012
floriade dutch horticultural exposition held venlo netherlands sixth floriade held april october floriade opened queen beatrix exposition theme slogan part theatre nature get closer quality life dutch horticultural council selected number candidate starting june organization floriade official candidate arnhem drechtsteden alblasserdam dordrecht sgravendeel hendrikidoambacht papendrecht sliedrecht zwijndrecht noordwest partnership several organization field thirty municipality region alkmaar hoorn den helder region venlo rotterdam tilburg brabantstad district amsterdamnoord municipality rotterdam arnhem earlier decided withdraw candidacy financial risk deemed high drechtsteden five participating municipality failed make positive decision drechtsteden concern high cost environmental impact disruption sunday rest reason hosting festival board dutch horticultural council announced december plan remaining candidate venlo met criterion official preview event named floriade invite hosted visitor june cable car doppelmayer part floriade preview centre operated floriade designed landscape architect john boon made prominent use cradletocradle design floriade park covered total hectare acre including hectare acre forest two half acre building four acre water organizer festival planted tree shrub perennial water plant one half million bulb annual charging station electric car parking lot floriade park consisted five themed area separated woodland theme area decor program activity relax heal green engine education innovation environment world show stage floriade contained two imposing building design created first tree planting year also saw construction theme field relax heal year later shrub planted perennial placed planted border last theme field green engine built villa flora one biggest crowd puller floriade fully energyneutral building symbol sustainability innovation green economy villa flora design architect jón kristinsson innova designed former government architect jo coenen building meter high floor exhibition room th floor redeveloped become part venlo greenpark green business park meter yard long cable car system running park opened april queen beatrix visited floriade second time state visit president abdullah gül turkey president opened turkish pavilion management estimated total million visitor would come floriade closing ceremony october ceo paul beck announced total guest welcomed initially medium falsely reported loss million euro floriade reported loss million euro later adjusted million euro later legacy spinoff expo valued million euro local regional entrepreneur noted increase spending expo site expo home greenport venlo variety new company located former entrance building villa flora large logistics center occupy site former parking lot official website bie