Beyonce performs with Coldplay's Chris Martin at Sunday's Super Bowl halftime show. (Photo: Tannen Maury, EPA) 
 
 SAN FRANCISCO - When Airbnb launched in 2008, Brian Chesky and his co-founders simply wanted to make some extra rent money by charging visitors to sleep on the air mattresses they set up in their pricey apartment. 
 
 How far they've come. 
 
 On Monday, Super Bowl halftime performer Beyoncé Knowles posted a photo and note on her Facebook page thanking the vacation rental platform: "It was a Super weekend Airbnb." By late in the day, the post had 500,000 "likes." 
 
 According to celebrity gossip website TMZ, Knowles, who is married to rapper Jay Z, and her extended family rented a $10,000-a-night estate in the posh Silicon Valley enclave of Los Altos Hills. Both Beyoncé and her mother, Tina, socialized photos they took while staying at the distinctively modernist property. Neither the singer's camp nor Airbnb commented on the stay. 
 
 Time was when a city's best hotels were always the stop of choice for visiting celebrities and heads of state, but Beyoncé's choice to overnight in what still amounts to someone else's home reflects the compelling nature of the sharing economy at wildly disparate ends of the economic poles. 
 
 Fans of the singer seemed to agree that the move brought new cred to Airbnb, one of the nation's biggest start-ups with a current valuation of around $25 billion. 
 
 "So, @Beyonce just tagged @Airbnb in her post. Implying as if she stayed at an airbnb instead of a hotel. Major shout out," tweeted @msdgenell, while @kenyaq enthused, "Beyoncé uses Airbnb, someone's home HOUSED BEYONCÉ." 
 
 Beyoncé uses Airbnb, someone's home HOUSED BEYONCÉ — Where is B6 (@Kenyaq) February 8, 2016 
 
 Airbnb may find itself the recipient of more such celeb props as it grows its upscale listings. Just a few weeks ago, actress Gwyneth Paltrow and some of her family used Airbnb for a vacation in Puerto Vallarta, Mexico. The actress posted a photo on Instagram that showed her facing a sunset and featured the caption, "@airbnb who knew?? Such a beautiful trip. Adiós Vallarta. Hasta la próxima!" 
 
 Follow USA TODAY tech reporter Marco della Cava on Twitter @marcodellacava. 
 
 Read or Share this story: http://usat.ly/1XeCxri 

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 Beyonce Chillin' in Style During Super Bowl Weekend 
 
 Beyonce: Chillin' in Style During Super Bowl Weekend 
 
 EXCLUSIVE 
 
 Beyonce was fired up about social issues during the Super Bowl halftime show, but she was nothing but zen before and after ... because the house she rented is the picture of tranquility. 
 
 The estate is located in Los Altos Hills ... about 30 minutes from Levi's Stadium. The $50 million home sits on 12-acres ... self-sustaining with 5 bedrooms and 8 bathrooms. 
 
 The neighbors got wise to the famous renter after a police motorcade with blacked-out SUV windows were traversing the area. 
 
 Beyonce posted a picture of herself inside the house to her social media accounts. 
 
 The rental -- which goes for $10k a night on Airbnb -- has a rooftop vegetable garden, an orchard and live chickens! Of course, it comes with an infinity pool, game room with a pool table and a fitness center. 

 Beyoncé, like many of us, is an Airbnb user. This means those among us who are part of the sharing economy have at least one thing in common with her, which is a fun thing to consider. The similarities, however, begin and end with the name “Airbnb,” because Bey is not renting that quaint little lakeside home filled with dusty, secondhand furniture that smells sort of like a more mildewy version of your grandmother’s house. She is renting this $10,000-per-night “contemporary masterpiece” in the heart of Los Altos Hills: 
 
 The research team at TMZ beat both myself and Kate Dries (we’re usually pretty good at this) in tracking down the listing after Bey (and her mother) posted several photos from the stunning property on Sunday. She even shouted out the company by name in one image on Facebook, captioning it, “It was a Super weekend Airbnb” and tagging the company. 
 
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 Bey’s Super Bowl pad is the second high-profile Airbnb rental story of the year—the first being the Puerto Vallarta villa that made Gwyneth Paltrow publicly exclaim, “@Airbnb who knew??”—and marks a continuation of what appears to be a new trend among Goop-adjacent A-listers looking for a relaxing weekend away. (Coldplay and Beyoncé’s joint Super Bowl performance meant there was a lot of Bey-Gwyn cross-pollination this weekend.) 
 
 Because this is what rich and famous people talk about, isn’t it? Their favorite places to stay when traveling the world? I can picture Gwyneth and Beyonce discussing the upcoming Super Bowl over dinner (“Chris really does miss seeing you.”) when it suddenly comes up. “Where are you and Shawn staying for the game? Don’t you dare say The Four Seasons.” 
 
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 “Well, actually...” 
 
 “Yonce, no! Cancel it. I’m telling you, use Airbnb. It’s all these fabulous people who rent their fabulous homes out. Everyone uses it now—it’s very hip—and it’s just fabulous. Did you see The Holiday?” 
 
 “Was that the one where they switch houses at Christm—” 
 
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 “Yes! And it’s so easy, just get your gals to cancel the hotel and have them talk to my Julia. You have Julia’s number right?” 
 
 “I think so.” 
 
 “Great. You’ll love it. I promise. Slay!” 
 
 “Ha. Yeah. Slay.” 
 
 “I bet you can even get them to put some hot sauce in the fridge! Like your new song!” 
 
 “I get it. I get it. That’s enough.”
– Looks like Airbnb might be headed for the Beyonce Bump. On Monday, she posted a photo of herself relaxing on a couch to Facebook with the note, "It was a Super weekend," in which she tagged Airbnb. As TMZ reports, Bey used the rental service to get a place in Los Altos Hills, about 30 minutes from Levi's Stadium, to stay before and after the Super Bowl. Well, OK, not just "a place," a $50 million, 12-acre, 5-bed, 8-bath place with its own orchard, infinity pool, fitness center, and more. Cost: $10,000 per night. Beyonce's mom, Tina, also posted photos to social media that appear to have been taken at the property, USA Today reports, and Twitter went nuts when it realized what was going on. Sample tweet: "BEYONCE IS JUST LIKE US." Jezebel imagines that Beyonce got the idea from her good pal Gwyneth Paltrow, who recently used Airbnb to find a villa in Puerto Vallarta to rent, and imagines how the conversation between the two of them went: "Where are you and Shawn staying for the game? Don’t you dare say The Four Seasons." (Red Lobster is also experiencing the Beyonce Bump.)