A New Fair Deal for the Local Government Pension Scheme?
When New Fair Deal was published in October 2013, it did not apply to local authorities. The Government launched a consultation in May 2016 (2016 Consultation) outlining its proposals to bring local authorities within the scope of New Fair Deal. As we explained, a number of flaws in the Government's proposals were highlighted in the consultation responses and, as a result, the Government decided to reconsider its proposals and issue another consultation at a later date. That consultation was published this month (2019 Consultation).
At present, the pension benefits of current and former local authority staff who are, or have been, compulsorily transferred to a service provider are not protected by New Fair Deal, they are instead protected by the Best Value Staff (Pensions) Direction 2007 (2012 for Wales). The 2016 Consultation had proposed revoking the Best Value Direction and implementing New Fair Deal in the Local Government Pension Scheme (LGPS) legislation instead. Under the proposals, protected staff would be given access to the LGPS on any first or later generation outsourcing (except in exceptional circumstances); the option to provide a broadly comparable pension plan would disappear.
The 2019 Consultation addresses a number of concerns that were highlighted in the 2016 Consultation, including the fact that the Government's proposals did not properly consider the wide variety of employers in the LGPS and the historical context behind their participation in the Scheme. As a result, the proposals would have been further-reaching than New Fair Deal.
The main proposals in the 2019 Consultation (which closes on 4 April 2019) include the following.
admission bodies, including 'community' admission bodies (such as charities and voluntary organisations) and 'transferee' admission bodies (such as providers of a transferred function or service). Admission bodies undertaking an outsourcing will have the option of requiring their service providers to offer continued access to the LGPS.
Academies would be Fair Deal employers, as would police and crime commissioners, chief constables and probation trusts.
It is proposed that the right to rejoin the LGPS would also apply to employees who are currently enrolled into a broadly comparable pension plan in compliance with the Best Value Direction, if the contract they work on is retendered.
New Fair Deal requires that protected employees are proactively contacted and offered the chance to transfer their rights accrued in a broadly comparable pension plan to the public service pension scheme, on favourable terms. A similar process set out in the 2016 Consultation was not well-received. The 2019 Consultation proposes instead that employees who are currently enrolled into a broadly comparable pension plan in compliance with the Best Value Direction will have a right to transfer their benefits from that pension plan into the LGPS if they make a request.
Any such transfer will be on an individual basis, not a bulk transfer basis (which is likely to be less generous, on the whole). This is intended to protect taxpayers and to deliver consistency of treatment across the LGPS membership.
Under the 2019 Consultation, contractors will not necessarily need to become admission bodies in the LGPS to be able to participate in the Scheme. Instead, they could use 'deemed employer' status, a mechanism to promote risk sharing between Fair Deal employers and contractors.
Using this approach, the contractor would not have direct responsibility for payments to the LGPS. The default position would be that the Fair Deal employer would retain the majority of scheme employer responsibilities (including, crucially, the obligation to pay contributions and to deal with funding risk), with the contractor being responsible for certain 'employer' decisions that give rise to costs, such as ill-health, redundancy and early retirement. However, the service agreement with the contractor would stipulate the reimbursement of costs from the contractor to the Fair Deal employer, for example by means of a fixed contribution, as well as any other exceptions requiring additional reimbursement from the contractor such as costs arising from excessive salary increases or redundancy decisions.
The regulations are likely to make clear that the contractor is still responsible for the deduction of employee contributions and for paying them over to the LGPS Fund, and for the provision of information to assist with the administration of the LGPS Fund.
The consultation states that academies looking to use the deemed employer approach will only be able to do so where they have followed the guidance (yet to be published) from the Department of Education (DfE). This guidance will set out the provisions that must be included in the service contract to protect the academy and ultimately the DfE.
When a scheme employer undertakes a reorganisation or merger with another organisation, even where that other organisation already participates (or intends to participate) in the LGPS, an exit payment can be triggered. If it is paid it reduces the assets of the scheme employer; to avoid payment, the LGPS Fund must agree to allocate the liabilities to the other organisation. The Government has accepted that the lack of certainty over whether the LGPS Fund will agree, and also the lengthy process sometimes involved in obtaining that agreement, have the potential to hinder these transactions. Therefore it has proposed an automatic mechanism to transfer the underlying liabilities from the scheme employer to the successor.
Where the successor already participates in another LGPS Fund, there will be an automatic mechanism for moving all of the assets and liabilities to the successor's LGPS Fund, so that they are contained in one place. This means that an application will no longer have to be made to the Secretary of State for this to happen.
It's no surprise that academies would be caught by the new requirements. At present, academies are covered by New Fair Deal but local authorities are caught by the Best Value Direction, so the change would impose consistency. However, academies will be very interested to see what the DfE's guidance on the deemed employer model looks like, and whether using that model in practice is going to make any difference to negotiations with service providers about pension risk and cost.
Admission bodies and HE/FE institutions will be delighted to learn that they will not have to require their service providers to offer staff membership of the LGPS or a broadly comparable pension plan. Whether trade unions will push for these organisations to do so, is a different matter.
It is odd though that all admission bodies are excluded from the requirement to oblige a service provider to secure access to the LGPS. The obvious sequence of events for anyone looking to save costs would be for the local authority to outsource the service to an admission body (at which point the transferring staff are required to be protected by the admission body), and for the admission body to immediately sub-contract the services (at which point the transferring staff are not required to be protected). If local authorities wish to ensure that the chain of protection is unbroken in such a scenario, they will need specific wording in their service agreements to deliver that.
The 'deemed employer' concept is an interesting new solution to an old problem. It is unlikely to reduce the legal workload, in terms of documenting the commercial arrangements between the Fair Deal employer and the contractor, and it may not remove the administrative headache caused by reimbursement mechanisms and the awkward process of identifying the cost impact of excessive salary increases and other employer decisions. However, it is possible that the deemed employer approach will create some flexibility for contractors in how they account for their pension liabilities, because the legal responsibility for all contributions to the LGPS will technically remain with the Fair Deal employer.
Speaking of agreements, we suspect that LGPS Funds will not warm to the idea that risk-sharing wording is included in their admission agreements, where service providers become admission bodies. For a long time now, LGPS Funds have moved towards making their admission agreements as "non-negotiable" as possible and have resisted the inclusion of risk-sharing wording, in order to reduce their costs and also to avoid having to become involved in a tripartite discussion about what is essentially a bipartite issue - to what extent the contracting body is going to assist the contractor with pension costs-whose proper place is in the service agreement, not the admission agreement.


No reviews for The Chef .The Actor. The Scoundrel yet.
there is a new movie directed by Hu Guan.
the price for The Chef .The Actor. The Scoundrel drops.
The Chef .The Actor. The Scoundrel is available.
there are new images or links available for The Chef .The Actor. The Scoundrel.


I lately noticed that my children were coughing and sneezing every time they would enter the house. They don't have any particular allergies and that got me thinking. When my husband and I started feeling a bit funny at home, I realized that something within the house was causing us all allergies. I asked around and many of our friends told me that it might be the carpets. It suddenly occurred to me that I hadn't cleaned them for quite a while and this time I decided to get professional help. I didn't know which company to call and asked my friends if they knew a good professional carpet cleaning contractor. It was funny because some of them mentioned the same company.
So, I decided to call the same company, too. I got in touch with Carpet Cleaning Antioch in order to make an appointment, ask about quotes and explain what happened. I actually talked to one of the company's contractors and he had the courtesy to explain why dirty carpets have such bad effects on our health. When he asked me when was the last time we trusted a professional for carpet cleaning services, I was too embarrassed to admit that we never actually had a professional to clean our carpet floors, but I think he got the message. He was just too discreet to stay more in the subject and only promised to take care of our carpets the following day.
I was truly very excited to know that the team could clean the carpets so soon. I was also very glad to see them arriving at the house on time and being ready to get to work right away. They were very organized I must admit, and had some extraordinary equipment with them. They explained that such tools are truly helpful for deep cleaning of the carpets and stain removal. I really liked that they explained how they work and also reassured me that they use ecofriendly products and so indoor air won't only be purified, but also free of chemicals. I really liked that due to our recent allergies. Who wants to solve one problem and create another!
I realized the magnitude of their work when they were done. I couldn't believe how clean the carpets were. All stains had gone and it seemed as if the carpet had changed color. It looked fluffier and felt very soft. The whole house smelled good and they told me that odor removal is also achieved just by cleaning the carpets properly. My whole family noticed the great difference and I noticed that none of us sneezed or coughed again in the house. The service of this company meant the world to me. If I understand correctly, they also offer tile and sofa cleaning and I am intending to call them back very soon.


George Martin is a former NFL defensive end who played his entire career in the National Football League for the New York Giants (1975–1988). On September 16, 2007, Martin began walking from New York City's George Washington Bridge to San Diego in order to raise money for medical care for the first responders to the September 11th, 2001 terrorist attack on the United States. Costing $150,000, Martin about $2 million for this cause Martin planned to walk more than 3,000 miles across the nation. He arrived in San Diego on June 21, 2008 after having walked over 3,000 miles. He said the total amount raised was about $2 million.
PFP Sports & Celebrity Talent Agency is a top booking agent for motivational sports speakers and celebrities. If you would like to book NFL stars like George Martin for a speaking engagement, personal appearance or special event, you can request George Martin agent and speaker information from PFP Sports & Celebrity Talent or call 800.966.1380.


text:
The Progressive Senate Group – The Progressives
Tribute to the late Honourable Yoine Goldstein
Date: 8 months ago
By: The Hon. Dennis Dawson
Hon. Dennis Dawson: Honourable senators, on behalf of the Progressive Senate Group and Senator Cordy who couldn't be here, I would like to address a few words to the family.
There are numerous reasons why people gather. Many of them are happy, many of them are sad. No matter the occasion, it is undoubtedly better when we are able to mark it with others. It is this important connection that has been missing for us over the course of the last two years as we navigate the pandemic. We are all knit in this together, together and apart. These were crucial statements to keep our family and friends safe.
As things open up somewhat, we are better equipped to manage COVID. We must now catch up with the occasions we were unable to properly mark.
[Translation]
One such occasion is the passing of our former friend and colleague Yoine Goldstein. Many of Yoine's family members are with us today, and I want to give them my regards. I hope they will find a measure of comfort in this belated commemoration of his life and, more specifically, his time in the Senate.
[English]
Senator Larry Campbell and I were sworn in at the same time as Yoine, and it marked us. I know that Yoine really appreciated the time he spent with us here in the Senate.
Yoine was born in Montreal in 1934. He received a Bachelor of Arts and a Bachelor of Civil Law with distinction from McGill University. During his studies at McGill, he was selected as the articles editor for the McGill Law Journal. In 1960, he obtained his Doctor of Laws from the Université de Lyon and was called to the Quebec Bar the following year. He was recognized nationally and internationally for his expertise in insolvency, bankruptcy and commercial litigation.
He became an advocate for Canadian students and reforms to the system to ensure that post-secondary education would not saddle them with an insurmountable financial burden. More directly, he also worked with students, sharing his knowledge as a lecturer from 1973 to 1997 at the Faculty of Law at the University of Montreal. Named to the Insolvency Institute of Canada, Yoine was also the only Canadian made to be a fellow of the American College of Trial Lawyers and the American College of Bankruptcy.
Very active in Montreal's Jewish community — and I'm sure my friend Marc Gold will elaborate on that — Yoine was president from 1995 to 1997 of the Federation CJA, a funding and planning coordinating body for the Jewish community in Montreal. He was also a member of the community advisory board of the Concordia University Chair for Canadian Jewish Studies.
Although he served only four years with us here in the Senate, Senator Goldstein made a significant impact. Not surprisingly, he made a valuable contribution as a member of the Standing Senate Committee on Banking, Trade and Commerce. He was a strong advocate for human rights, often speaking out about tolerance, respect and social justice around the world. His descriptions of the situation in Darfur were particularly important. Internationally, he represented Canada and Canadians at the Parliamentary Assembly of the Council of Europe.
Senator Goldstein appreciated his time in this place and the opportunity to serve Canadians. In his farewell speech, he said:
Canada is not only physically beautiful; it is a country that has a soul. . . . It is evidenced by the sincere desire and intent of all political parties to make Canada better and, indeed, to try to make it the best it can be.
A country can ask no more of its citizens.
Here is my wish for his wife, Elaine, his children and the rest of his family: I hope you know that he achieved his goals in spades. I know you are still grieving his loss, but I hope the memory of Yoine and this farewell to a dear friend and colleague will help you feel a little better.
Third reading of Bill C-11, An Act to amend the Broadcasting Act and to make related and consequential amendments to other Acts, as amended January 31, 2023
Question Period: Business of the Standing Senate Committee on Rules, Procedures and the Rights of Parliament January 31, 2023
Black History Month: Captain Habiba Nouhou January 31, 2023
Progressive Senate Group announces new Liaison January 16, 2023
Expression of Good Wishes for the Season December 15, 2022
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text:
BayCare Consolidates COVID-19 Test Collection to one Site per County
Clearwater, Fla. (March 22, 2020) – Effective Monday, BayCare Health System is consolidating its drive-thru COVID-19 test collection sites to high volume locations and to provide geographic access.
The changes reduce from seven to four the number of test collection sites BayCare is operating across West Central Florida. The centers hours will also shift to 9 a.m. to 12 noon.
Criteria for testing will remain the same as BayCare concentrates on using its limited test supplies to identify patients who have the virus. Patients should be referred by a physician and should have current symptoms – cough, fever, shortness of breath – and meet other criteria recommend by the U.S. Centers for Disease Control and Prevention.
After five days of testing across Hillsborough, Pinellas, Pasco and Polk counties, the seven BayCare sites had screened more than 6,100 people and collected specimens for testing from nearly 3,500.
Results from the tests are not expected until five to seven days after the specimen was collected. Patients will be called with their results. Positive results will be reported to the Florida Department of Health as required by state law.
Due to patient privacy laws, BayCare requires members of the media to coordinate and be accompanied by a member of the BayCare Communications Department when visiting a testing site.
Below are the addresses for the testing sites that will operate Monday from 9 am. to 12 noon. Patients should bring documentation from a physician that they have been referred for testing. Testing locations:
BayCare Urgent Care (Tampa)
3440 W. Dr. MLK Jr. Blvd., Suite 100, Tampa, FL 33607
BayCare Urgent Care (Carillon)
900 Carillon Parkway, Suite106, St. Petersburg, FL 33716
BayCare Urgent Care (New Port Richey)
4821 U.S. Highway 19, New Port Richey, FL 34652
BayCare Urgent Care (Haines City)
36245 U.S. Highway 27, Haines City, FL 33844
Besides the impacted BayCare Urgent Care centers used as testing sites, BayCare is closing several BayCare Laboratory Patient Service Centers to create the resources to staff the testing sites.
To find which BayCare Urgent Care centers and laboratories remain open to serve patients with non-COVID-19-related illnesses and injuries, visit baycare.org/coronavirus/closures.
About BayCare Health System
BayCare is a leading not-for-profit health care system that connects individuals and families to a wide range of services at 15 hospitals and hundreds of other convenient locations throughout the Tampa Bay and central Florida regions. Inpatient and outpatient services include acute care, primary care, imaging, laboratory, behavioral health, home care, and wellness. Our mission is to improve the health of all we serve through community-owned, health care services that set the standard for high-quality, compassionate care. For more information, visit www.BayCare.org.


In 1981, when I started working on Unix, I remember being blown away by the power of the command-line pipes-and-filters paradigm. You could get real work done with simplicity, clarity, and economy of notation that wasn't available in anything else at the time. I've worked with lots of programming environments since then, but none of them gave me that feeling of being able to write a solution so well that working code just flew off of my fingers. Until now: Ruby on Rails achieves for web programming the same sort of conceptual leap that Unix made for file-handling. You've got to try it!
As one who rarely misses an opportunity to tout the Rails horn, this is almost too kind. Thanks so much, Bruce!


text:
Q: How to I configure a link in an email to run a particular stage in a Jenkinsfile? I have a pipeline job which uses a Jenkinsfile, to copy a zip file to multiple XLdeploy Enviroments from an Artifactory.
I have segregated the Staging and Production Environments into two stages in Jenkinsfile in the repo.
Now I want to trigger the pipeline job, which will execute the first stage(copy to staging) and then send an email, preferably with a link so that somebody else can approve the execution of the second stage of the Jenkins file(copy to Production). The other user does not always have access to log into Jenkins thus I can not use input step.
If there is a way to use the "trigger build remotely" plugin ac pipeline code but only for a single stage not for the completed job.

redpajama_set_name: RedPajamaStackExchange


Pacific Coastal Airlines is pleased to offer competitive group rates and help make sure that your group's travel experience is seamless. If you have eight or more people travelling together on the same date and flights, you are eligible for a group rate. The Group reservation would be booked on our regularly scheduled flights.
How do group fares work?
While we don't sell groups a high volume of seats at our lead in pricing, we select one of our lower fares and offer everyone in the group the same price. In addition, group fares receive preferred fare features and benefits such as lower change fees and free name changes. Seats can be held with a non-refundable $50.00 deposit per guest, and the remaining non-refundable balance due 30 days prior to travel.
Group name/description * Example: Pee Wee Hockey Tournament, Trina and Rob's Wedding, etc.
Type of group Example: family, wedding, school, sports, etc.


text:
Evrenleryavşı, Manavgat is a village in the District of Manavgat, Antalya Province, Turkey.

References

Villages in Manavgat District

redpajama_set_name: RedPajamaWikipedia


The ENSIGN 40T 1700 Series Grapple is designed to be fitted to a Hydraulic Crawler Excavator modified for Log Handling or a purpose built Log Loader in the 35 to 45 tonne class. The 40T 1700 is a Continuous Rotating Grapple that allows a skilled operator to carry out all log handling operations including sorting, stacking, and loading.
Contact the GB Forestry team for further details and pricing.
40T 6000 Series Disc Valve motor Displacement 390cc, Maximum flow 40L/min.


text:
Why does Innovative Conc...
A Behind the Scenes Look...
Google increases G Suite...
Innovative Concepts upgr...
We're Hiring: Network Admin
Innovative Concepts, Inc. | July 2, 2013
Innovative Concepts has an opening for an experienced Network Administrator. Please email your resume to jobs@in-con.com. You may also submit resumes through the LinkedIn link on the Our
Is Your Microsoft Software Going To Die?
Innovative Concepts, Inc. | May 2, 2013
Windows XP, Office 2003, SQL Server 2000 and Windows Server 2003 will reach end of support soon: Plan your upgrade immediately. There are quite a few Microsoft products
Innovative Concepts Awarded "Google Authorized Reseller" Title
Innovative Concepts, Inc. | December 5, 2012
Innovative Concepts, Inc. is now a Google Authorized Reseller. After requesting this distinction, it only took three days for Google to complete their decision process. This included a
Windows 8 features added to www.in-con.com
Innovative Concepts, Inc. | November 27, 2012
Innovative Concepts has added the features available in the Windows 8 start page to their portal website www.in-con.com. Windows 8 has many new features that "scares" some people
Hosted Exchange 2013 Available!
As of today, Innovative Concepts has begun offering hosted Microsoft Exchange 2013. Innovative Concepts has offered a hosted Microsoft Exchange product/service for many years and delivering this version
Keith Godfrey Joins Innovative Concepts
Innovative Concepts, Inc. | June 30, 2012
Keith Godfrey is the new Managing Director of Innovative Concepts, Inc. Keith is responsible for all aspects of the business operations for Innovative Concepts. Working with company founder,
Paid Internship Opportunity
The staff of the Cal Poly Collaborative Agent Design Research Center (CADRC) is collaborating with Innovative Concepts to develop telemedicine and social communication tools for nursing home residents. This project
How Educated Is Innovative Concepts?
Innovative Concepts is all about diversity. In order to best help its customers use technology, they must be able to understand what the customer needs. A few months
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Whether you use Internet Explorer, Firefox, or Chrome, you will appreciate the engineering and thought that went into the new Innovative Concepts toolbar. The new toolbar contains three
Innovative Concepts Offers Free Website Security Scan
How do you know if your website is vulnerable to attack? Do you just hope it was written well? Did you develop your own site and forget to
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Why does Innovative Concepts use In-Con?
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Innovative Concepts upgrades all of its client's Microsoft Exchange Servers for free
Innovative Concepts celebrates accepting Bitcoin 4 years
© 2019 The Innovative Concepts Blog.


text:
Questions about example sentences with, and the definition and usage of "Half"
Meanings of words and phrases
The meaning of "Half" in various phrases and sentences
Q: What does "out half the night " mean?
A: To be in public for a very long period of time at night. or to be outside of one's home for a very long period of time at night.
Q: What does it's six of one, half a dozen of the other. mean?
A: It's a saying/idiom that means the two alternatives (or two choices) are pretty much the same thing or that it doesn't matter which one you choose.
The reason is because "a dozen" means 12 things. So "half a dozen" is 6 things. Saying "six of one, half a dozen of the other" both mean "6 things", even though they sound like two different options.
Q: What does a million and a half years ago. mean?
A: It could literally mean 1 and a 1/2 million years in the past, or it could just be an expression to describe a long, long time ago!
Q: What does a third to a half mean?
A: Between "a third" and "a half", ie, between 1/3 and 1/2. No different than "10 to 20 of the students are male" (Between 10 and 20 of the students are male)
Q: What does Uh, half past I'm hungry. mean?
A: Also, in English you can express time with the phrase "half past." That's where her phrase comes from.
12:30 = half past 12
1:30 = half past 1
Example conversation:
John: Mary, what time is it?
Mary: It's half past 12.
Example sentences using "Half"
Q: Please show me example sentences with The second half of .
A: "The second half of Alex's name, consists of 'E' and 'X.'"
"He spent the second half of the day, working on his assignment."
"The second half of the episode was confusing."
Q: Please show me example sentences with first half part.
A: I already read the first part of the book. (一番目の部分読みました)
I already read the first half of the book. (半分読みました)
"first half part"は不自然だと思います。
Q: Please show me example sentences with that's not the half of it.
A: Person 1:
I heard last night Tim took his dad's car without asking.
That's not the half of it. He didn't get home until this morning and there's a scratch down the side.
Q: Please show me example sentences with six of one, half a dozen of the other.
A: Should we take the bridge or the tunnel? Which would be faster?
I guess it's six of one, a half dozen of the other. (They would both take about the same amount of time.)
Synonyms of "Half" and their differences
Q: What is the difference between You're a half hour late. and You're half an hour late. ?
A: They are both understood to be the same thing in spoken English. Written, I would say "You are half an hour late" not "you are a half hour late. ..."
Q: What is the difference between I'm a half way to finish the Manga comics. and I'm on a way to finish the Manga comics. ?
A: Both are grammatically incorrect. "I am halfway done with the manga comics."
Q: What is the difference between I have been in there for about one and a half year. and I was lived there for about one and a half year. ?
A: The first one sounds like you have been inside one place (like a room) for about one and a half year - which does not seem right.
I would make a correction to the second one like so: I lived there for about one and a half year - which means you lived there for that long but you do not live there anymore
Q: What is the difference between i haven't looked at myself in like a half hour and i haven't looked at myself for a half hour ?
A: They both have the same meaning. "I haven't looked at myself in like half an hour" means you haven't looked at yourself in about half an hour. "I haven't looked at myself for half an hour" means exactly an hour. Essentially they mean the same thing.
Q: What is the difference between every half-hour and every half hour ?
A: "Every half-hour" should mean that something occurs once, every hour at X.30 (X being the hour). "Every half hour" would then instead mean that something occurs twice an hour, with half an hour in between each event.
These aren't necessarily written differently even if they mean different things but it might be a bit easier to keep them apart if you use "Every half an hour" when you're talking about the latter case, something happening twice an hour with half an hour between events.
Translations of "Half"
Q: How do you say this in English (US)? I'll take a half day off tomorrow at work cuz I have some paid holiday that I have to use up by the end of September.
✳please correct my English.🙏
A: "I'm going to take half the day off tomorrow cuz I have some paid time off that I have to use by the end of September."
If this is casual conversation, using "gonna" instead of "going to" is common - "I'm gonna take half the day off (...)".
Also - if this is happening this September, using "this month" ("end of this month") is more common and natural to say.
Nothing was grammatically incorrect; these are all just changes in sounding more natural 😊
Q: How do you say this in English (US)?
If you spent like half time than you play the games, you would have been a doctor like twice!
does it sound natural?
A: The first part should be reworded, "If you spent like half the time you have spent playing games" but the second part is perfect. This statement sounds very familiar, actually.
Q: How do you say this in English (US)? down the bottom/ half the way up. are these correct?
A: I'd need the context :)
Down to* the bottom could also work.
but in Australia that could be slang or an expression I'm not aware of
Q: How do you say this in English (US)? "a half hour, half an hour", are both correct?which is commonly used in US?
A: Both are correct. However, "Half an hour" is most common in the US.
Q: How do you say this in English (US)? we should keep working until we finish at least half of it. can you read it please?
A: That sounds very natural! Maybe emphasize the "e" in " at least", but it sounds perfect! (:
Other questions about "Half"
Q: I will work until six with a half o'clock Does this sound natural?
A: I will work until six thirty
I will work until half past six
I will work until half six ( informal)
Q: A: I would like you to wait for half an hour. B: OK. The half an hour doesn't hurt. Does this sound natural?
A: A: I would like you to wait for half an hour. B: OK、 half an hour doesn't hurt. ほとんど正しいけど"the"なしでもっと自然になる
Q: Why should we use 'have' after 'half'?
A: I'm not so sure. "I can easily say half of his body has been paralyzed" as it is singular, or "half of this town has gone crazy" because "town" is singular, however if I said "half of the people in this town have gone crazy" it would have to be "have" because people is plural. When you are talking about multiple cakes it would be plural as well. "Half" is unique in that it can refer to both a plural concept or a singular concept, even though it SEEMS like a single thing as we say "ONE half".
Q: What does "half twice" mean?
Sheldon: Now, I notice you're using titanium, did you give any consideration to carbon nanotubes, they're lighter, cheaper and half twice the tensile strength.
A: I'm fairly confident that it's intended to be "have twice."
Q: What does "half a face" in line 207 mean?
A: Half of his face was blown off. He only still has one side of his face because the other side is gone.
Halen
haletait
haletant
Haleywin
halfalogues
halfbaked
halfblood
halfbrother
halfcrazy
halfer
halff
Halfhand
halfhearted
halfheartedness
How do you say this in English (US)? 卒業論文の判定は合格だったよ
Hello. I am looking for ways how to express a thought in English meaning to do something in a gr...
How do you say this in English (US)? She said that maybe he can play a piano duet with her. ✳Ple...
What does in conflict mean?
Please show me example sentences with Zero in on.
Does this sound natural? "I don't use this word. The people around me don't either."
Does this sound natural? ** I bought a pack of eggs. I dropped it and broke four out of 10 egg...
Does this expression sound natural? I studied too much English and I feel like my head will expl...
I had a few beers last night. この文は変ですか?
What does Una persona chacal mean?
How do you say this in German? 良くなった?(体調について)
Words that start with "H"
See more Q&A about Half


The Fringed Cape is here for Fall 2015! I was so excited to put this look together…. as it's one that I wore back in my high school days. Suede fringed jacket with my bellbottoms and Kork-ease…. I was quite the fashion-ista! It's back again…. only this time a little more refined. A Zara fringed cape at $129.00 replaces my fringe suede jacket, which many, many years ago cost in the $450.00. Paired with Frame blue washed bell bottoms (replacing my Levis) a white silk blouse by Equipment (replacing a Led Zeppelin tee shirt)…. a pair of metallic gold Prada gloves…. and a pair of Fernando Pensato cork wedges (replacing my Kork-ease). I adore this look and you will be seeing a lot of fringe from us… this Fall of the Fringe 2015!!
Ahhhh, fringe! Love it! I don't think I've ever seen a suede cape. Very cute. I almost like it better than the jacket! Great look!
LOVE this cape! Totally brings me back to high school!
What a beautiful cape. I love this look. So my style. I should have been a 70's child!
This is such an adorable look for you! I'm sure you were a beauty in HS, but you are stunning now!!
Totally far out! I love it! This is what was in when I was growing up. Still looks great today.
Oh my gosh, this is the cutest outfit everrrrr.
This is just my style, cute jeans, great belt, fun wedges, the crisp white button down and the cape to top it off.
This looks great on you but I am not yet a fan of the cape.
This looks like a perfect cool fall outfit!
The gloves really add a certain fab-factor to this look.
Zara is a staple in my closet!
Haa, Kork-ease…a total blast from the past! I remember my first pair. They were my favorite shoes.
This jacket would look great with a pair of black leather skinnies! Totally Bohemian 70's!
I had never heard of Zara until I went last year to Spain. Zara is huge in Europe.
If this cape was anything but camel colored suede, I probably wouldn't be all that interested.
I started wearing beaded statement necklaces and the ones you show are really cute.
I am going to Vegas in a month and I think I need a similar outfit!
You look so darling and yet so very comfortable.
I don't understand the "Cape" thing…but you look good.
How much was the fringe cape? Is that the pennies part? I really like it, but can't spend too much it.
The gloves are a little too much for me living in Southern California, but the outfit is spot on! I like the cape idea since it gives your arms more room to move around and may not be as warm.
Always elegant and classic in everything you put on! You are looking marvelous!
You are a vision of the 1970's…but way more FAB!
Hippie fringe is right up my closet alley! Love it and wear it!
Fringe and Cape! That is so cool! And your style with the gold gloves! Utterly fabulous!
Just added Zara to my "to-do" list for today!!
I always love your photo shoot locations! The Cape is cute. I have never seen anything like it.
I'm not a big fan of the gloves, but the rest of the outfit is adorable! I love the fringe on the cape. I have a fringe purse the exact color.
That is really cute! I'm down with all things fringe. I love the color too.


chrislaz_47 has no other items for sale.
Estimated between Tue. 7 May. and Mon. 10 Jun.
Immediate payment of £11.13 is required.
Works great but has a really irritating colour cycling led which shows all around the volume control. Only way to stop it seems to be to disassemble and cut it out. Other than that it works great.
Great value, great quality, great small price compact size.
This is a brilliant small size amp for its output power, It did state your colour required, I did a RED one, but was sent a Blue one, this did not reflect the good quality.
Does the job, no hiss fairly decent power.


he Central Drug Research Institute (CDRI) is a multidisciplinary research laboratory in Lucknow, India, employing scientific personnel from various areas of biomedical sciences.It is one of the first laboratories to be established in India right after its independence. CDRI is among the thirty nine laboratories that are functioning under the aegis of the council of scientific and Industrial Research CSIR of India. CDRI was formally inaugurated on 17 Feb 1951 by the then Prime Minister of India, Jawahar Lal Nehru.We update as soon as Central Drug Research Institute publish a new recruitment notification. Keep visiting for current and upcoming CDRI jobs notifications.
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CDRI Recruiting for Vehicle Driver Posts. | Check Latest 2018 Govt Employment Job Notification through CDRI.
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text:
Les championnats d'Europe de tennis de table 2002, vingt-troisième édition des championnats d'Europe de tennis de table, ont lieu du 30 mars au  à Zagreb, en Croatie.

C'est le premier titre européen pour l'allemand Timo Boll, qui remporte aussi le double avec son compatriote Zoltan Fejer-Konnerth. Chez les dames c'est la luxembourgeoise d'origine chinoise Ni Xia Lian qui est championne d'Europe.

2002
Tennis de table
Tennis de table 2002
Europe 2002
Europe
Sport en Croatie en 2002
Sport en mars 2002
Sport en avril 2002


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Oklahoma running back Steve Owens won the 1969 Heisman Trophy in a close vote over Purdue quarterback Mike Phipps. Tulsa World file
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Billy Sims (left) and Jeff Jackson stand outside the Billy Sims Barbecue near 51st Street and Sheridan Road. Ten more restaurants are planned to open next year. MATT BARNARD/Tulsa World file
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OU quarterback Jason White lifts the Bedlam Trophy after winning in Norman agianst OSU, Nov. 1, 2003. STEPHEN PINGRY/Tulsa World
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OU's Sam Bradford escapes several Texas Tech defenders for a big gain in the second quarter at Oklahoma Memorial Stadium in Norman, Saturday, Nov. 22, 2008. STEPHEN HOLMAN/Tulsa World
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OU running back Adrian Peterson runs down the left sideline on an 80-yard touchdown run during the 2004 Bedlam game. Tulsa World file
OU football: A look at the Sooners' Heisman Trophy winners and runners-up
By Eric Bailey Tulsa World
Sports Writer
Related content links
Celebrate Baker Mayfield's Heisman Trophy with a commemorative page. They're $5, plus shipping. Click this link to see the page in Sunday's Tulsa World and to order
OU's Baker Mayfield wins Heisman Trophy, becomes sixth Sooner to win the award
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Billy Vessels (1952): The favorite son from Cleveland, Oklahoma, ran for 1,072 yards and 18 touchdowns during his senior season. He clinched the Heisman Trophy while running for 195 yards on 17 carries during a loss at Notre Dame that season. He was the first Heisman winner to play in the Canadian Football League.
Steve Owens (1969): The former Miami High School star scored 23 touchdowns and had two 200-yard plus games. The workhorse still holds the OU record for most carries in a game (55) and career (958). He traded his Heisman Trophy cuff links for a set of Richard Nixon's Presidential Seal cuff links. Nixon reportedly felt he got the better end of the deal.
Billy Sims (1978): The only non-Oklahoman to win a Heisman at OU, Sims led the nation with 1,762 rushing yards and finished with 20 touchdowns to become only the sixth junior to win the Heisman at the time. He finished second in the 1979 Heisman balloting.
Jason White (2003): The Tuttle High School graduate overcame two ACL injuries to guide Oklahoma to a BCS title bid after throwing for 3,744 yards and 40 touchdowns in his junior season. White competed against 2004 Heisman Trophy winner Matt Leinart in that year's Orange Bowl.
Sam Bradford (2008): Bradford, barely recruited out of Putnam City North High School, triggered an OU offense by throwing for 4,464 yards and 48 touchdowns against only six interceptions. He became the second sophomore to win the award, which came one year after Florida's Tim Tebow captured the Heisman.
Kurt Burris (1954): The center received 838 points to finish second to Wisconsin's Alan Ameche (1,058). A beneficiary from a pointed OU campaign for the Heisman, Burris' run remains the closest a lineman has come to earning a Heisman Trophy.
Greg Pruitt (1972): Nebraska's Johnny Rodgers (1,310 points) edged Pruitt (966) in yet another competition between the rivals. Pruitt rushed for 938 yards and 13 touchdowns in his senior season.
Billy Sims (1979): One year removed from winning the Heisman, Sims finished a distant second to USC's Charles White, whose 2,050 rushing yards was far from Sims' final rushing total of 1,506. White ended with 1,695 points. Sims, in his senior year, only had 773.
Josh Heupel (2000): While Florida State quarterback Chris Weinke (1,628 points) won the Heisman, Heupel (1,552) won the national championship over the Seminoles in the Orange Bowl a few weeks later.
Adrian Peterson (2004): Oklahoma's dynamic freshman finished second to USC quarterback Matt Leinart by a 1,325-997 margin in points. The third-place finisher was Jason White. The 2003 Heisman winner ended with 957 points.
OU quarterbacks who paired a Big 12 championship with a Heisman Trophy finalist trip
Josh Heupel: In 2000, the senior finished second in voting after guiding Oklahoma to its first Big 12 title.
Jason White: The quarterback won the Heisman Trophy in 2003 and finished third in 2004 voting.
Sam Bradford: Bradford won the Big 12 and Heisman in 2008 after piloting OU to a 2007 conference championship as well.
Baker Mayfield: In 2016 and 2017, Mayfield led the Sooners to league crowns. He finished third in Heisman voting last season and is considered the frontrunner for the 2017 award.
Note: Nate Hybl (2002), Paul Thompson (2006) and Landry Jones (2010 and 2012) were also starting quarterbacks on the Sooners' Big 12 championship teams.
— Eric Bailey, Tulsa World
eric.bailey@tulsaworld.com
Twitter: @ericbaileyTW
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Eric covers the University of Oklahoma football and men's basketball teams. A Haskell Indian Nations University graduate, he has been a member of the Tulsa World sports staff for 12 years. Phone: 918-581-8391
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KEYS TO EMAIL MARKETING IN A SNAPCHAT WORLD
Home → KEYS TO EMAIL MARKETING IN A SNAPCHAT WORLD
Kate Barrett - eFocus Marketing
Three keys from this episode:
Personalize your email to engage customers
Improve your sender reputation to improve email deliverability
Just because someone unsubscribed doesn't mean you've lost them as a customer. Use retargeting and other methods to stay in touch
Click to Tweet: Keys to Email Marketing in a Snapchat World See: https://www.dougmorneau.com/podcasts/7/
Doug: Well, welcome back. I am super excited today to be speaking with Kate Barrett. She is the founder of eFocus Marketing and the Email Marketing Academy. And she provides specialty email marketing consulting services and management as well as training to companies all around the world. She has a track record, a proven track record of 12 years experience increasing results from opens and clicks to sales. Kate's experience and passion has helped a large range of companies develop comprehensive strategies to target subscribers with the right message sent to the right person at the right time, implement, manage, and optimize those campaigns as well as solving complex email marketing issues with regards to deliverability.
Some of the companies and brands that she has worked with and trained include Nissan, Marks and Spencer, Argos, Vision Direct, BT, TUI, Sole Trader, Neighbor and Hotel Group, Photobox, My Voucher Codes, M&M Direct, and Adidas, among many others. Having been elected a member of the DMA Email Council for the last three years, she speaks regularly at events. She blogs, and she's a contributor to Smart Insights and a trainer for the IDM. Kate is always up to date with the latest email marketing news, trends, and techniques to feed her passion for the industry.
She is an author and soon to be published book, Etelligence, Email Marketing Isn't Dead, the Way it Used to Be and should be out in bookstores in 2018. So, welcome to the show!
Kate: Thank you so much for having me, Doug. I'm really excited to chat with you today!
Doug: Well, it's good to catch up and it's good to talk to somebody who has a common interest and a passion for email, email marketing, and using that as a vehicle to drive sales.
Kate: Oh, absolutely! It is an absolutely critical channel. It is the foundation in my mind of all marketing. It doesn't matter what you're doing. It's all going to drive back to your website. And if you don't have your email marketing set up properly to help you to capture that data, you're not going to have that ongoing opportunity to nurture your leads, generate those sales. So it is absolutely vital to any marketing strategy.
Doug: Well, looking at your CV and the kind of work that you do, I mean, you cover a lot of areas, right from conception right through to deliverability. So, what do you say right now is your, probably the biggest challenge for your clients?
Kate: Biggest challenge for clients right now, so in the UK at the moment, everyone is gearing up for the GDPR changes. So the new European legislation that's coming through, the general data protection regulation. That's definitely the biggest challenge for people right now [overseas 00:02:45]. It's pretty similar to, in Canada when [CASL 00:02:50] changed over and really tightening up those expectations around consent and expectations of what they're going to receive, when they're going to receive it, but also digging into the right of access to data, the right to be forgotten, to have your data removed, all of those kinds of areas. That's certainly the thing that is a forefront of a lot of my client's minds at the moment and making sure that they are compliant with those changes when they come in May 2018.
But generally outside of that, I think that it's the same things that we see generally, issues with deliverability, not getting your email into the inbox, making sure that you're getting in front of people. It is looking at, and in connection with the ties of my book, so email marketing isn't dead the way you're using it, it is people have, they get into a rut, I think sometimes with their email marketing where they're perhaps sending out their sales communication maybe once, maybe twice a week, whatever frequency that is. And they're making good revenue from it, but they suddenly sit there and go, "Hang on a minute! If we're making really good money just doing this, what else could we be doing?"
And they don't necessarily have that expertise internally within the business to take their email marketing to the next level. Deliverability problems and solving those is always something that comes up, but also helping people use email intelligently and go past, we're still in that stage of trying to go past the [inaudible 00:04:19] blast and getting more into automated, personalized, really relevant campaigns, that one to one to many basis. That's certainly the key areas that my clients are focusing in on.
Doug: Well, it's interesting now because the technology over the years continues to march forward and for those of us in the industry and those that are listening, the ability to be able to send highly customized messages based on what people like, don't like, whether they clicked on your site, whether they clicked or didn't open. Geographically, we've got all these tools there. And you're right, people are still blasting and I'm lucky if they even put my name on top of the email.
Kate: Yeah. Oh, absolutely! The amount of times I don't even see people doing that, that's the basic level to start building trust. Like you said, the technology is there that if people invest that time and the money obviously to take that technology on. And although in a lot of cases, it doesn't necessarily involves millions of pounds of investment to get …
Doug: No. That's right!
Kate: … this technology on board. But if you can buy into the fact that you need to put your customer first and if you can get technology that helps you to do that, that's key. But I think the biggest problem and the biggest resistance that people have around that isn't necessarily actually taking on the technology, it's having the data in the right place to able to use the technology for them to get personal. A lot of companies still have data in different silos, so it's all over the place.
Doug: Sure.
Kate: And a lot of companies, again, that I see is going through that process of trying to get that unique one time customer view where they've got everything all together and then can start really personalizing based on previous purchase behavior, based on email engagement, based engagement with other marketing channels, or the other wealth of data they've got out there. So bringing that together and then layering that technology on top to be able to get really personal. That's I think where the disconnect comes sometimes.
Doug: So what would you recommend for people that are looking at deliverability issues? It's a huge discussion all the time. They're in the space and I'm assuming a lot of people don't, they're really not aware of that. So in terms of people improving their deliverability, do you think that a lot of that is focused on them delivering relevant content to their end user?
Kate: Yeah, absolutely. So deliverability is all about your sender reputation. You've got your domain reputation that is certainly coming more and more to the forefront now. But the real key issue is your IP reputation. Sender reputation is made up of lots of different factors, and one of those factors is engagement. So if you are not getting good engagement from what you're sending out, there's something not hitting the mark with your content, or when you're sending it, or who you're sending it to. Right message, right person, right time is absolutely where you want to be focusing. And if you are seeing issues with your deliverability, that is the first place other than checking technical infrastructure, all of that kind of [inaudible 00:07:26] with my clients.
The first place that I look at is engagement. What's your negative engagement like? What are your complaint rates like? Do we need to work decreasing your negative engagement? Or is that you're not getting enough positive engagement? What are open rates looking like? And usually when we're talking about engagement from business terms, we'd be looking at open, clicks, click to open rate, conversion rate. But in terms of deliverability, Hotmail, Microsoft, AOL, Gmail, Yahoo, they're not looking at any of that. They're only looking in terms of statistics that you can see, at your open rate. They don't track clicks, they're not tracking conversions, they're not looking at that.
So from a deliverability standpoint, very different from how you're measuring engagement within your business and the purchasing behavior. So starting with the open rate as a positive metric, and there's a whole lot of other hidden metrics in deliverability that you can't see. So looking at how long people are reading your messages for, how often they're reading your messages, did they look at your message before they deleted it? Did they forward that message onto to somebody else? Did they reply to that message? All of those positive engagement metrics are what the mailbox providers are looking for. So we've got to be optimizing them.
So if you are having a deliverability problems, start with your engagement. For example, I had a client recently who had done migration between email platforms. And they found that after they went through the IP warm-up process, that their Gmail inbox rate just completely bottomed out, completely went to zero percent. They weren't getting anything into the inbox at Gmail. It was all going to the junk folder.
Doug: Yeah.
Kate: So what we did was we said, "Okay. We need to break this down." And we know that particularly with, you're looking at Microsoft and Gmail, they are both heavily focused on positive engagement. So you need to be looking at that. So we took a segment of the audience. And for this particular client, we took it back to who had opened the email in the last 60 days and just started sending email to them. So showing Gmail a good sending engagement coming though, and within three sends, we got back up to 100% Gmail inbox placement. So after that …
Doug: Wow! That's huge!
Kate: … We had started … Exactly! Right! But it shows the value of engagement. You've got to have that engagement because they put so much emphasis on that as to where they deliver you to. So once we'd done that and we'd started to show Gmail, "Yeah. We are a good sender. We're getting a positive engagement, they got it back up to 100% inbox placement." Then we slowly start to bring in some of the slightly less engaged data. So the 90 days open data …
Kate: … The 180 day open data. You either get to the point where you can bring all your data back or you get to a point where you start to see Gmail dropping again, in which case, you say, Okay. We've got to 180-day open data. There's something after this is not quite right. We need to run an engagement campaign. We need to look at taking this data out of our audience because it is just not engaging to the level that we need or engaging at all in some cases. So, engagement is absolutely key to deliverability.
Doug: That's really cool! It's interesting because I was thinking about, as you were telling me, we had that deliverability issue with a client, and that's exactly what we did. We just segmented their data. And we just focused on delivering to people who opened.
Kate: Yes.
Doug: And we just consistently did that. And I said, "Well, what about the rest of the list we're going, they're not opening it." So we're just hurting your deliverability, so just focus on the people who like you. And we'll eventually add the others in and maybe move the non-openers to a different service and see of we can re-engage them and put them back in as a real opt-in.
Kate: Exactly, yeah! IP segmentation and doing exactly what you just said is the absolute first place to start when you see those deliverability issues. And I think it's what a lot of people don't understand, deliverability I think is still seen as a little bit of a dark art by some people. And particularly, marketing people who are focusing on what they're sending and getting that revenue in, and …
Kate: … I don't want my emails being delivered! If you don't get your emails delivered, then it doesn't matter what kind of strategy you've on the other side …
Doug: That's right.
Kate: … How fantastic your content is. No one's gonna see it.
Doug: You've got killer content and no one's getting it, it doesn't matter.
Kate: Exactly. So you've got to really focus on deliverability. And engagement is such a big factor and it really talks to making sure you do have really valuable content that's going out, but to the right person at the right time. Automated campaigns as we all know are the absolute best way to do that, but getting more personal with what you're sending and why you're sending it. And using email intelligently as I said earlier, and putting the customer first, really breaking down … I've been doing other work with my clients at the moment around customer journeys. And what channel are you using to talk to people at what stage of the journey? And when it comes to email, what are you sending at each stage of the journey to make sure that you are maximizing the opportunity to deliver what the customer needs at that point?
Doug: [crosstalk 00:12:42] Sure.
Kate: Exactly. Some who has just discovered your brand and is still in that consideration stage of the customer journey is at a very different point and needs completely different information from somebody who's already purchased from you 10 times.
Doug: Yeah, absolutely.
Kate: So, you've got to break it down. If you don't, you are not giving yourself the best chance of creating maximum revenue from this amazing channel.
Doug: Well, and what I thought was really interesting as I was looking at some data just a little while ago about mobile marketing. And to many, this was super shocking and going, "I can't believe this!" And it was that the trend is for people on their mobile device to mark your email as spam if they don't either A, like the content that you're sending them, or B, if it doesn't display well on mobile. I'm thinking, "Don't they know it really hurts their reputation, but they don't really care?"
Kate: No, they don't. And that term, spam, is bound to bounce so easily by people. I've certainly, with some of my best friends and my family, "You're the spam [runner 00:13:43]!" I'm like, "No!" I send an email that people want to opt it into databases.
Doug: That's right! If I don't send it, they send me a note going, "Where are you? I missed your email today."
Kate: Yeah, but people are I think at this day and age, we are bombarded, and I hate to use that term, but we are, and just in our general life. All around us, we are targeted with messaging whether its billboards on the street, or TV advertising, or emails, or social media, or SMS, or via all sorts of things in so many different ways. But email is the one channel that has stayed strong throughout everything coming and going. And my prediction is, and hopefully, it will keep me in a job, email is just gonna keep getting stronger and stronger because it's a channel, everyone has an email address. If you want to sign up for social media, if you want to sign up for Facebook, for example, you need an email address. Facebook communicates with you via email if they have to get a message to you.
Doug: Sure. Yeah, absolutely.
Kate: Right? Outside of their platforms, it's such a critical thing and the thing is that people are bombarded with so much, that they have a very short attention span. So if you are not giving them a content that fits how they're looking at it, so like you say, if you're not sending a mobile-optimized email template, if they can't read easily, get to that information, they either just go past it really quickly or mark it as spam. Because to them, you're annoyed them.
Kate: And that's what, that's when they say, "They're spambotting us." You've got to make sure that you are providing the right information to people in the right way and making sure it's easy for them to take the action that you want. Don't make it more difficult than it needs to be.
Doug: Yep. I totally agree. Now what would say would be the biggest myth about email? And I want to just frame it a little bit and say, "Right now, everyone is hot whatever the new thing is." So, we had all the social channels, and you had [Gary B 00:15:57] saying, "It's got to be Snapchat." And now I'm getting all these offers for chatbot. So and compared to other channels, what do you think the biggest myth is?
Kate: Great question. I think the biggest myth is that email is dead. People have been bounding that around for the last 10 years. And email is just getting stronger and stronger. It is the channel that provides one of the strongest return on investments of all the marketing channels. I think the only one that comes close is search engine marketing.
Doug: Yep.
Kate: And obviously because of Google, and other search engines out there, it's where we all start, isn't it? They've built themselves into our lives.
Doug: But I mean, it's funny because I did, I ran the numbers for our clients that we do email for. And we said that email is really the best response that we got for our clients in the venture capital business. And we compared to social, and social wasn't scalable and even buying ads using Google, AdWords, or Bing, or whoever we're using, Yahoo. We just couldn't compete because you're really competing with other people that may have less experience and they may be, this doesn't sound great, but they might be ignorant, really on how to bid and build a strategy. So they inadvertently raise the pricing, and this priced out of the space. Yet with email, we just continue to crush it with email while people are off on the fringe spending, blowing their budgets someplace else.
Kate: Exactly, I think what people think is that you have to use one or the other. And actually, it's completely the opposite. The best way to get a return on investment from marketing that you're doing is to combine the channels. So …
Doug: Absolutely.
Kate: So use your social media to drive through to get a sign up to your email program. When you've got them on your email program, you could nurture them. You can take them towards that, building that relationship from making that purchase, and then make a repeat purchase. It's using all of those channels in combination. And again, using email intelligently, email is one of those channels as we said that the technology is there now that if you've got the data in the right place, you can provide information that is so targeted to what people need because you can put in that information from lots of different places. So it could be that you're pulling in data from what they've purchased previously or what they have or haven't done. Behavior on your website, for example, you can really get down to the nitty-gritty of helping people exactly where they are with the information that they need.
Doug: Yeah. And with the data like you said, the technology is there that you should be able to if you want to implement a social media strategy, you should be able to take your data that you've got in your database and run some analytics and see out of your database, where are your subscribers? Are they on Instagram? Are they on Pinterest? The data is there. So if you're gonna expand into other channels, you could use that as a base to figure out where your audience already is.
Kate: Absolutely. And using Google, using Facebook to run retargeting ads as well. One of the great examples that I can give is even if somebody has unsubscribed from your email list, it doesn't mean that they are disconnected with your brand, they could still be purchasing from you, for example. It may just be the, and I know it's a sacrilege to say it, but at that time, they just don't want email from you at that time or you weren't doing a good enough job through email.
Doug: No, they're not.
Kate: [crosstalk 00:19:30] content, right? But take those unsubscribes and put them into Google or Facebook and run retargeting ads to them.
Doug: Absolutely, yeah. That's brilliant!
Kate: Not encouraging them to come back onto your email list or anything, but just using a different channel to get to them. And you know they might come back onto your email list eventually, they may not. That's fine. But it's a great way to again, link those channels together, and use that information going forward or having combined campaigns. So for example, if you know who are abandoning their basket, and you're an online retailer and you have an abandoned basket email program going out, you could test taking that segment of data put it into Facebook and running retail retargeting ads through that. Combining the channels is a great way to increase the revenue that you're generating, but also have that cohesive message or across multiple channels and giving, again, that customer journey more life, and the same messaging that's going out across multiple channels rather than conflicting messaging. Get it all working together.
Doug: Yeah. I don't really understand why this just hasn't been a topic. For me, this has been the biggest secret in marketing that we have these big email databases that everybody has worked so hard to build. The [money is in the list 00:20:48]. And they don't leverage the list by loading it to Google or loading through Google [outwards 00:20:54] or loading it to Facebook. And they're remarketing, and I'm sure that people, it's marketing that your competition can't see. Because if they're not on your list, and when you load your custom audience, they're not gonna see it. And you can talk to them differently in those ads because they already know who you are, they were on your list like you said, at one point.
And there are lots of brands I unsubscribed to because I, you mentioned it, I like shopping at their stores, I just don't like their email because they don't provide any value for me other than always trying to sell me something. But they're a top of mine when I want to go buy something. So I may engage with them on social, but I'm less likely to get another set of emails from a particular store to come down and buy their whatever is on sale.
Kate: Exactly, absolutely. And so just because somebody unsubscribed, you can still utilize that information. Just like you said, you know that they're interested in what you have to offer. We all have sections of our database that are unengaged. And to come back to deliverability, that's exactly where that comes into. A lot of people that I speak are like, "But just because somebody hasn't engaged with our emails for a year, you say that we should get rid of them?" That's just an example in terms of a time frame there, but I'm using that as an example. For travel or what have you, that would be a completely different time frame. But certainly, in terms of deliverability, you do need to look at that from your emails.
But again, just because we're gonna decrease the frequency of email marketing or remove them from our email list for those reasons, we can still use that information elsewhere. And obviously, I really should be saying this, should I?
Doug: No.
Kate: Outrageous!
Doug: People have different channels. The old days of just listening to radio advertising and then TV is gone. And so people have fragmented and the market has spread out. Email might not be somebody's preferred method of communication. They might prefer to see everything on Twitter. And that tells you how old I am.
Kate: Yeah.
Doug: Absolutely! I still use Twitter. So I guess the millennials are doing everything in Snapchat and Instagram. So they may not …
Kate: To some extent, but again, to sign up for those, they still need to have email. And email is still the preferred choice in terms of those direct communications where A, if somebody purchases from you, you're not gonna give them a purchase receipt or follow up education about the product that they bought through social media. You can't-do that.
Kate: That's not a one to one channel. Email is still absolutely king when it comes to building those relationships and definitely is a place to integrate different marketing channels together. But I think even for millennials, exactly as we've just said, they still have to have an email address to sign up for Snapchat or …
Doug: Absolutely!
Kate: … Or Instagram, or … And email is still the channel that people go to when they want to find special offers or let's say, Black Friday for example. The first place you go is to your email list. What are those offers that are coming out? And then you go through and go through to the websites and might make those purchases. Email is still absolutely at the forefront of marketing and like I said, it's that one to one channel, whereas, with social media, Facebook could change its algorithms at any time as it likes to do as all of the social media sites like to do.
Doug: That's what I was just thinking, yeah. They're not alone. Yeah, everybody does.
Kate: Exactly, they all do, right? I like to use Facebook as an example because it's one of the biggest. But if they change something or you have a page as we've seen, the reach on pages, unless you're paying to play, has gone down to a fraction of a percent, I think. You've got to pay for those ads, but with email we're still seeing, if you're doing it well, from a B to C side, 30, 40, 50, 60 percent open rates, and getting that message in front of people, and even if people aren't opening your message, you're still in a place where they associate with those ones who want communication. So even if they just see you in their inbox, they're much more likely to see you there than they are necessarily in their newsfeed on Twitter, or on Facebook, or on Instagram because that just moves so fast.
Doug: It does. Yeah, I know. You just can't keep up and I was working on, I'm writing a book right now and I was looking for some data. And I was able to go back to my email and do a search and find some data I was looking for that was six years ago.
Kate: Exactly.
Doug: And with social media, lots of times when I'm opening up a social media, I'll see a post that I like and by the time it fully opens up, it's six down in the row and I can't find it.
Doug: It moves pretty quick. I've got three kids that are in the millennial space. And they all actually have multiple email addresses as I think many people do because they realize that it's a great communication tool and it's required for so much of what we do. I don't imagine anytime soon our banks are gonna be sending us a Snapchat of what our back balances are or our next transaction.
Kate: Exactly. So yeah. Email definitely has a place, but it really does keep coming back to that same point that email marketing isn't dead. The way you're using it is. You've got to get more personal, you've got to get more intelligent with how you're using email. The rise of artificial intelligence certainly over even just the last 12 months and the technology coming into play in that space, and again, it's just using your data intelligently to provide the right kind of messaging, putting the customer first. What is gonna help the customer? How can we try and preempt what it is that they're going to want? Don't get me wrong, artificial intelligence is obviously still in its very early stages. There's lots of development that won't happen [without 00:26:37] over the next five years, but I'm really encouraged and excited about the advances that I'm seeing. And it is about putting the customer first. What do they want?
If you put them first and provide what they want and what they need for where they are in their journey with you, you are much more likely to generate revenue from that, which gives you what you need as a business. So customer first is absolutely I think the biggest trend that I'm seeing at the moment. And I'm encouraging my clients to move towards is thinking about the customer first and how you can help them.
Doug: Yeah, absolutely. It sounds so basic. You listen and you go, "Well, of course, you put the customer first." But you're right, people don't. They get to their list and they go, "Hmm, what ad can I send them to drive revenue today?," as opposed to, "How can I add value to somebody so they really love me and they tell their friends about me?"
Kate: Exactly. Let's think about the post-purchase experience, for example. How many brands out there do you see who sends the order confirmation, the order delivery, and then a review message? That's usually the standard messaging that you'll receive via email after a purchase, but why not help people? Why not send them information, a little video about how to use their product properly? Let's say if you are …
Kate: … A company selling beauty products, show me how to use that product properly because if you show me how to make the most of that product, I'm gonna come back and reorder from you. If you give me that lovely experience, let's think about when we're walking to a shop in a physical world. Let's take it offline. If you have a great experience with customer service, in a restaurant for example, if your waiter or waitress has been fantastic and you've built a good rapport with them, and they've given you fantastic service, even if perhaps the food wasn't amazing, you're gonna go back there because you had a great customer service experience.
Kate: So, exactly the same on email. Think about educating people, think about helping people. How can you help them to make the most of the product that they've just bought from you for example? And they'll be much more likely to come back. But it's also not all about that sell, sell, sell, but by educating people and helping people, you will inadvertently be making that sale because you're giving them that fantastic customer service. So like you said, it sounds basic, but it's taking that offline, human interaction that we know works, and trying to get it into your email marketing that a lot of people just still aren't doing.
Doug: Based on that, what advice would give our listeners to just haven't or can't pull the trigger in terms of looking at their marketing mix and their allocating budget?
Kate: Absolutely. Just I think something that holds a lot of people back is that there are so many options of what you can do and so many exciting strategies that you can put in place. And I think the key is start with one thing. One by one, slowly but surely work your way through it. So start at a point when somebody subscribes. What are you sending them? Are you sending a welcome message? It just shocks me how many still aren't even sending a welcome message, let alone a welcome series and onboarding series to educate and help, and nurture, and take them through. So start at the beginning of the relationship. And what are those touchpoints? What do people need at each stage? But work through and implement one thing at a time.
Do a data audit. Have a look at, what data have we got? What data would be useful to us and are we gonna use over the next six months to really get out campaigns personalized to what people want to receive from us? And drill down on that, but start with one thing at a time. That's gonna be the biggest element that keeps you moving because just taking a step forward is a step forward. You don't have to do 10 million things all at once and have your email program perfect because trust me, even the biggest brands out there do not have their email programs perfect. And they are continuously adding new programs and trying to get more personalized. So start at the beginning, step by step and get it implemented.
Doug: That's great advice. And I think we saw a little bit of feedback in the [Influencers Only 00:31:02] Group yesterday, but some of the big brands that are struggling still with some of the information …
Kate: Oh, yes.
Doug: … Which we won't mention. Who's one guest that you think I absolutely have to have on the podcast?
Kate: That is such a hard question because certainly for me, there are so many people that I look up to in the email industry, so many people that I absolutely love to work with. If you're absolutely going to force me to give one person out of all of the amazing people that I've worked with, I would certainly recommend that you get in touch with Guy Hanson. He works for Return Path and Guy is, I've known Guy for many, many years. I first met him at the beginning of my career and we've worked together throughout very, very closely. He is an absolute inspiration. He has just agreed to write the foreword for my book so I'm very [crosstalk 00:31:58]
Doug: Oh, good for you!
Doug: How exciting!
Kate: He's the chair of the DMA Email Council here in the UK. So he's just got such a way of looking at email and thinking about it in different ways and analyzing data. He's a really great guy and I recommend that you talk to him.
Doug: Well, thank you so much. I know it's tough, that's always a tough question I give to people. I know so many good people [inaudible 00:32:22] to pick one. So now, what's the best way for people to hold of you? Where can they find you?
Kate: Yeah, great question. So obviously on the website, so e-focusmarketing.com or they can drop me an email, [email protected], or find me on all the socials. Just search for eFocus Marketing and you will find me.
Doug: Excellent! I think you're the first guest who actually gave their email address. Good for you!
Kate: We're talking about email. So I had to, right?
Doug: I know, but we've been talking about email now for about a month and no one has been brave enough to offer up their email address. So that's really good.
Kate: Anyone can email me at any time. If you just got a question that you'd like me to answer, something that we've talked about in this podcast that you'd like me to help you with, or you've got a specific question, feel free to email me. I'd love to hear from people, and it's always great just to get questions even on social media or via email because it helps me to develop the information that I'm putting out there in terms of resources. Obviously, I'm writing my book at the moment. Any feedback and information, if there are things that you'd really like to learn about, I've got my structure, but nay feedback is always to help me make sure that I really create a book that helps people to move through all of these different processes in email and navigate through to really use it intelligently.
Doug: Well, that sounds really good. So, one of the things that we'll do is that when the show notes are out, you'll be able to find all the information all about Kate, links to her company. Obviously, we can't give you her link to her book yet because it won't be out, but when she publishes the book, I promise to give her a shout-out through our social media and through our email list as well as add that to the show notes. I just want to say thanks so much. I really enjoyed the conversation. You've got a lot of energy and a lot of passion for email marketing as do I, so it was great. It was a great opportunity to speak with you today.
Kate: Definitely. Thank you so much for having me on the show. It's been really, really fun talking to you. And hopefully, we'll get to chat again soon!
Doug: Well, I'll ring you back when you launch your book.
Kate: Sounds good, I'll hold you to that!
Doug: No problem. Thanks so much.
Kate: Thanks a lot.
e-focusmarketing.com
Email Marketing Academy
Email Kate – [email protected]
DMA Email Council UK


Travel Blogging: A Helpful Endeavor?
I've always loved traveling, however over the past number of years there seems to have been many more things to do than time to do them. What happened? Traveling fell off the radar.
This past summer was the last time I traveled somewhere (I visited my cousin at Dharmalaya in Eugene, Oregon, and then meandered over to Deschutes National Forest.), but before that was even longer. This saddens me because traveling fulfills a part of my life nothing else can.
Anyway, I mention all this because as I'm planning on doing more and more traveling, I want to share my experiences. Originally, I'd intended on completing a three month road trip around the U.S. Circumstances arose that prevent me from doing this, but as I was planning the road trip, I thought about starting a travel blog.
Part of my research for this trip included exploring numerous travel blogs. I found all these extremely helpful in plotting out my trip. And, though my travels will be less of a long-term adventure, I still think it would be exciting to share them with people. Whenever I want to go someplace, I look up reviews because I want to know what other people enjoyed and how they spent their time at those locations. Travel blogging provides me with a more in-depth picture of what the bloggers experienced, and more than that, travel blogging tends to share details and locations (restaurants, hang outs, etc.) that are off the beaten path.
What do you guys think of travel blogging? Got any places you'd love to see?
This entry was posted in Creativity, Publishing, Writing and tagged Deschutes National Forest, Dharmalaya, Everglades, how to travel write, nonfiction writing, road trip, The Wizarding World of Harry Potter, travel blogging, travel writing, traveling, US road trip on March 7, 2016 by brittanyekrueger.


text:
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redpajama_set_name: RedPajamaGithub


text:
Brazilian Island (; in Standard ; in Portuñol/Portunhol: Isla Brasilera) is a small uninhabited river island at the confluence of the Uruguay River and the Quaraí (Cuareim) River, between the borders of Argentina, Brazil and Uruguay, which is disputed by the two latter countries. The island is approximately  long by  wide, and it is located at .

Overview
The island has long been claimed by both Brazil and Uruguay. Brazilian officials claim that the island is within their municipality of Barra do Quaraí, state of Rio Grande do Sul. Uruguayan officials claim that the island is part of their municipality of Bella Unión, in Artigas Department. However, neither country has shown interest in actively enforcing its claims to the island, for example by sending troops there. Like the other territorial dispute between Brazil and Uruguay in the vicinity of Masoller, it has not prevented close and friendly diplomatic and economic ties between the two countries.

From 1964 to 2011, the island had a single house and a single inhabitant, a Brazilian farmer called José Jorge Daniel. In 2011, suffering from health problems, Mr. Daniel moved out of the island to live with relatives in the nearby city of Uruguaiana, Brazil, where he died shortly afterwards, aged 93 or 95 (sources differ). Since then, the island has been uninhabited and unoccupied.

On 7 August 2009, the island suffered severe damage by a fire caused by unknown reasons (though arson was suspected), which burned at least 40% of the island's area. The fire was eventually put out by a joint transnational effort by the firefighters from Barra do Quaraí and Bella Unión. Mr. Daniel, who still lived there at the time, and his house were unscathed. Since then, teams of biologists and students from nearby Brazilian universities, supported by Brazilian and Uruguayan ecological NGOs, have gone on occasional expeditions to the island to study the fire damage to local wildlife and try to restore its former ecosystem.

See also
 Masoller - Uruguayan village located next to another disputed area on the Brazilian border.

Note
 In standard Spanish, the word "Brazilian" is , but in the Southern Cone, most particularly in Argentina, Uruguay and Paraguay, the portuñol term  is more commonly used.

References

Argentina–Uruguay border
Border tripoints
Borders of Brazil
Borders of Uruguay
Brazil–Uruguay border
Disputed islands
Islands of the Uruguay River
River islands of Brazil
River islands of Uruguay
Territorial disputes of Brazil
Territorial disputes of Uruguay


But when I decided to take break from all the studying this afternoon, I looked outside and knew we were in for something really special; I grabbed my camera and waited for the show. See if you can spot the jetliner in the sunset – I bet the passengers had a spectacular view!
Sunset in Half Moon Bay – What Could Be Better Than This?
The night was glorious and clear; perfect ending to a perfect day!!


text:
First Circuit strikes down Defense of Marriage Act but stays tax remedies
Individual Income Taxation
The First Circuit Court of Appeals on May 31 declared part of the federal Defense of Marriage Act unconstitutional, upholding a Massachusetts federal district court decision. The appeals court held that the act's denial of federal benefits to lawfully married same-sex couples violates the Equal Protection Clause of the U.S. Constitution.
At issue was Section 3 of the Defense of Marriage Act, P.L. 104-199 (DOMA), which defines "marriage" for purposes of federal law as "only a legal union between one man and one woman as husband and wife."
The First Circuit, like the lower court, focused on two aspects of DOMA: (1) that it prevents same-sex married couples from filing joint federal tax returns, thereby preventing them from benefiting from the lower tax burden available to most married couples who file jointly, and (2) that it prevents the surviving spouse of a same-sex marriage from collecting Social Security survivor benefits.
The plaintiffs in the several cases combined in the lower court were lawfully married same-sex couples. They had filed amended joint returns and requested refunds based on their lower tax liabilities as joint filers.
The lower court found that Section 3 of DOMA was unconstitutional under the Equal Protection Clause. The court held that the government had no basis for denying benefits to same-sex married couples and that Congress had no legitimate interest in applying a uniform definition of marriage for purposes of determining federal rights, benefits, and privileges.
The district court also ordered specific remedies for the plaintiffs' tax claims (Gill v. Office of Personnel Management, amended judgment (8/17/10)). These remedies included ordering the payment of federal tax refunds plus statutory interest under Sec. 6621, based on the tax owed on the plaintiffs' amended joint returns. The court, however, stayed this relief pending appeal.
The Justice Department originally defended DOMA in the suit, but later it filed a revised brief arguing that the equal protection claim should be assessed under a standard of "intermediate scrutiny" used for gender discrimination cases and that DOMA failed under that standard. The First Circuit refused to extend intermediate scrutiny to this case but nevertheless affirmed the lower court's holding.
The circuit court noted that DOMA does not prevent same-sex marriage where it is permitted by state law but penalizes same-sex married couples by limiting their tax, Social Security, and other federal benefits. It said this burden was comparable to burdens the Supreme Court had found to be substantial in earlier equal protection cases involving "historic patterns of disadvantage suffered by the group adversely affected by the statute" at issue in those cases.
The appeals court affirmed the district court's holding but continued the stay of the relief ordered, anticipating that the Supreme Court will eventually decide the issue.
Massachusetts v. United States Dep't of Health and Human Servs., No. 10-2204 (1st Cir. 5/31/12), aff'g Gill v. Office of Personnel Management, 699 F. Supp. 2d 374 (D. Mass. 2010).


The raw materials that will later be modified and transformed into a final product, must be ground to achieve the desired granulometry.
The ground raw materials together with the other ingredients are weighed and mixed in a continuous cycle, achieving the optimum homogenization of the mixture.
Prior to entering the extruder, the mixture is treated with regulated flows of water and steam under pressure. The doser regulates the flow of entry to the extruder.
The mixture enters the extruder where a thermophysical process is exposed, here the temperature and the pressure that allows to gelatinize starches and texture the proteins rise. The treated flour is sold at the end of the extruder through different matrices and a temperature of approximately 180 ° C. Finally the product is cut by blades that rotate at high revolutions giving, in this way, the required conformation.
The semi-solid product is transported pneumatically to the drying equipment. In this stage, the product receives hot air currents in the first two sections and cold air in the final stage of cooling.
Through the passage through a bank of fluted cylinders or hammer mill, the controlled grinding of the product is carried out until reaching the desired granulometry.
According to the customer's specifications, the product passes through different screens until a final product of homogeneous size is obtained.
It is done by an automatic fractionation system in bags of Kraft paper or Big Bags.