text:
As Donas do Canto: O Sucesso das Estrelas-Intérpretes no Carnaval de Salvador é um livro de análise musical da escritora e pesquisadora Marilda Santanna lançado em 3 de outubro de 2009 pela Editora da Universidade Federal da Bahia, a EDUFBA. O livro faz uma análise completa sobre o Carnaval de Salvador, o axé music e a obra e carreira de três grandes artistas do gênero: Ivete Sangalo, Daniela Mercury e Margareth Menezes.

Sinopse

O livro faz um estudo completo sobre o gênero musical do axé music, suas maiores estrelas, o Carnaval de Salvador e a capital da Bahia. São analisados desde a origem do Carnaval até à tradição construída em torno do tipo dos baianos, que se observa desde o século XIX na literatura, teatro e cinema, até o século XX. Também são resssaltados a ascensão de artistas no Carnaval que tornaram-se grandes ícones em todo Brasil, sendo esses três mulheres: Ivete Sangalo, Daniela Mercury e Margareth Menezes. A profissionalização dos blocos de carnaval, do trio elétrico e a proliferação da tecnologia no Brasil são colocados como fatores que levaram essas artistas a se espalhar por todo país, diluindo a cultura da Bahia por diversos locais.

A partir da introdução dessas estrelas, o livro traça uma linha do sucesso e obra das artistas e faz uma analogia com o Carnaval antes e depois da revelação destas desde a segunda metade da década de 1980 e em sua explosão na década de 1990 até os dias de hoje, constituindo um novo modelo de organização artísticas. Analisa-se a trajetória de Ivete Sangalo, Daniela Mercury e Margareth Menezes com intuito de identificar o fator de sucesso delas enquanto autoras e gestoras de suas carreiras.

Histórico de lançamento

Ligações externas

Livros do Brasil sobre música
Ivete Sangalo
Daniela Mercury
Carnaval da Bahia


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The Academy / News
News & Tips 12-19-21
Hi Friends! We're here for you again this week with the latest marketing news and business growth tips to inspire!
Happy Sunday! Since we're all winding down for the year, we wanted to keep our last newsletter of the year tight and focused. Let's be honest, there's 8 work days before the end of the year and we ALL need to focus. We hope you had a great year of growth, and we thank you for connecting with us. We look forward to keeping you updated, informed and inspired in 2022!
MARKETING AND GROWTH NEWS
Instagram's new chronological feed may not work how you expect.
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Rebranding might be on your to-do list for 2022. Check out this great guide.
Social media and the nine goals to keep your strategy on track.
Google has seen an uptick in reviews in 2021.
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Digital IP – How to protect yourself in 2022.
Facebook released a guide to help you promote your podcast.
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Q3 and Q4 Recap:
To close out the year, here is a recap and reminder of some of the big things that happened in the second half of 2021.
Companies spent more than $1 billion on Olympic ads.
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Amazon also started quietly building a live audio business.
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Spotify was verified to be the most trusted platform for ads.
Apple mail privacy protection was released and wreaked havoc.
Search Engine Journal released their State of SEO report.
The metaverse arrived and Facebook got a new name.
Facebook also announced a $50 million fund for "responsible" metaverse research.
Instagram said goodbye to IGTV.
Covid-19 impacted customer service.
Google told us to prepare for a cookieless future.
Alphabet, the parent of Google, nearly doubled its profit from the previous quarter and posted its largest revenue increase in 14 years.
Hubspot put together a list of 41 types of marketing that you can invest in.
MOZ said that you need to invest in long-form content.
Google rolled out the "November 2021 spam update."
Snapchat used augmented reality to host virtual stores.
Twitter co-founder Jack Dorsey stepped down.
Economy: consumer confidence hit a 9-month low in November.
US ad spending increased 10.2% during September 2021 compared to the same period in 2020.
Are you looking for one big nugget of advice to take into the new year that will guide your marketing efforts? Let Chris Auman tell you what he thinks the "secret sauce" is for growing your business organically online in 2022 and beyond. Click here.
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Odd Bar to reopen as vegan café and live folk and soul music venue
By Charlie Hooson-Sykes
As I sit in a pub chatting to Matt Nickson and Adam Regan, what strikes me first is how much energy they bounce between them.
Ideas flow, even while we're sitting there talking about their new ventures, starting with their takeover of the old Odd Bar in Manchester and Oddest, its sister site in Chorlton.
The news that the Odd Bar chain is no more hit some of us hard. It was the last remnant of that little corner of the 'old' Northern Quarter. Most of the venues have been taken over, changed, or simply gone.
But Matt's background and Adam's success with Stage & Radio bode well for something a little bit more community-oriented making its way back into the city centre.
Some people may know Matt from his Matt & Phred's days. But those days are firmly behind him. I know him as a musician, a vintage record DJ and, with his wife Annabel, as one half of my ultimate couple.
They own an allotment. They tour the country with their vintage games and music. I could listen to Matt play for hours and chat with Annabel over vintage fashion and a gin or two.
The two met when Adam invited Matt to play at Stage & Radio. Their friendship developed when Matt told Adam the history of the venue. Once Adam sold the site, ideas began to form.
"We've had a few things in mind, and then this one came up. We had five different ideas that were really, really strong. One of them was the vegan café, one was this thing called the Mash Tun with a friend of ours called Scott Martin who's a brewer, and is training to be a master brewer. We had another one that was a restaurant idea, and another one that was the completely live music thing, and we were just looking at venues."
What started as a chat over their plans for Folk & Soul on the old Odd site soon turned into a discussion about food.
Adam began to talk about the plant-based menu that's going to be on offer and it's enough to make your mouth water – vegan or not.
"These are some of the dishes we've been working on," he told me. "Roasted artichoke hearts with satay with crushed peanuts and a nice dipping sauce. Roasted vegetable salad – beautiful tenderstem broccoli, fennel all chargrilled – oh and the cauliflower popcorn! Lemon juice, olive oil, charred til they pop, panko breadcrumbs, deep fry them, with a little sumac and lentil reduction on the side.
"And you know what the best vegan meal, peanut butter sandwiches. Put that on the menu, that's all we need."
"The vegan idea was about him being an amazing chef," says Matt, pointing to Adam, "and our allotment and the opportunity came up with this site.
"If you go anywhere in England, you can get a great steak with mushroom and tomato and chips. You go to anywhere else in the world, and it's all about vegetables. Meat isn't the centre piece of the dish. Meat was never the mainstay of our diet. It was always something special, an indulgence.
"We didn't eat meat every day and we've no reason to. We've got the best vegetables, and there's stuff being grown that we've forgotten that we've got. Cheshire potatoes used to be considered to be the best potatoes in the world. Fylde asparagus was served on Cunard Lines right the way through til the 1930s. Cheshire gooseberries are the best in the world. You don't get any better than that. It goes on and on and on."
The food isn't everything though, as Matt reminded me.
"Then there's the music. It's about contacting people, letting people express themselves and finding space for the creatives. It's exciting. I'm interested in the new wave of folk music in town. Really, really interested.
"I think we're going to develop from the acoustic upwards, because the venue suits it. We might not have a funk band in there, or a rock band, but maybe in the next venue. Musicians really need a home, and we really need to get it sorted."
Adam agrees. "In Dublin, you walk down the street and in every venue there's a band. We want that in Manchester."
The revamp of Odd isn't everything though. Oddest will become The Mash Tun and they're just as excited about that. With a less restrictive menu, it's set to become a haven of craft beers.
"Scott has been a friend of mine for the last six years, and this guy's attention to detail is obsessive. He is coming to market with 47 different beers ranging from mango chilli and lemongrass saison, to roasted coffee chocolate stout. Mash Tun isn't about us. It's about us supporting him."
These are the first of a string of ventures for Matt, Annabel, Adam and Scott. And I for one am incredibly excited to see how things develop.
"The whole point is that it's a coming together," says Matt. "It's not about me. It's not about him. It's about us."
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