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Wastewater Worries
by Hunter Marrow
Argus Observer, March 4, 2018
New DEQ limits, monitoring could cost Ontario millions
ONTARIO -- On Tuesday, the Ontario City Council voted to have City Manager Adam Brown send a returning letter to Oregon's Department of Environmental Quality. The letter will outline major concerns with a draft sent to the city by the department for review and comment of a National Pollutant Discharge Elimination System permit. The permit would allow the city to discharge wastewater into the Snake River, with new limits and pollutant monitoring six months out of the year.
However, city officials site problems with DEQ's draft.
Among top concerns are the exorbitant costs to upgrade existing wastewater treatment facilities, lack of financial support from the state agency to make such changes and little information provided by the agency on how to best comply with the new limits, which the city will need to reach within a 15-year time span should no changes to the permit be made between now and when the permit is issued.
Normally, NPDES permits are authorized for 5-year terms. The City of Ontario applied for renewal of the permit in 2007. DEQ has administratively extended the prior permit conditions every year since 2008, as the state agency worked to update its water quality criteria, based upon feedback it received from the Environmental Protection Agency. The EPA had ruled the state's criteria were not sufficiently protective for people who consume fish from state waters.
As a result, DEQ came up with new pollutant limits -- including those for arsenic, copper and mercury -- for Oregon cities to abide by.
New outgoing limit a financial burden
In 2016, Ontario public works staff, contracted through CH2M, along with other city staff, were notified by DEQ that Ontario would be the first municipal wastewater treatment facility in the state of Oregon to have a new final effluent (outgoing) limit for arsenic.
Arsenic, along with copper and mercury are bioaccumulative toxins that aggregate in fish tissue, according to an agenda report by city engineer Betsy Roberts to the city council during its meeting on Tuesday.
With new pollutant limits in hand, Ontario city staff immediately began reaching out to DEQ staff to work on resolutions that wouldn't require such financial investment -- beginning estimates put the cost between $25 million and $75 million for eliminating arsenic sources, providing additional wastewater storage, or new wastewater infrastructure, depending on the option -- as well as more time for the city to plan.
Of three variance options Ontario and DEQ officials discussed when meetings began in the fall of 2016, only one based on "affordability criteria" has been considered by the state agency to be applicable.
Lowering arsenic 'the proverbial bridge to nowhere'
The biggest area of concern for Ontario is lowering its current level of inorganic arsenic that is flowing into the Snake River. It must be reduced from its current 6 micrograms per liter down to 2.1 micrograms per liter, required by the NPDES permit.
According to Brown, the main objective for DEQ for such a stringent standard is in lowering arsenic in the tissue of fish living in the Columbia River Basin, which the Snake River feeds.
"This is the proverbial bridge to nowhere," Brown said during an interview with the Argus.
This is because, according to Brown, no studies were performed to see if municipalities feeding inorganic arsenic into waterways part of the Columbia River Basin were having an impact on the arsenic levels in the tissue of fish in the Snake River, and by extension, the basin.
The Argus was unable to confirm with DEQ whether such studies existed. Of note, DEQ did conduct, however, an outreach and information gathering project in collaboration with the EPA and Confederated Tribes of the Umatilla Indian Reservation on developing a fish consumption rate of 175 grams per day, between 2006 and 2008, deemed a "reasonable and protective rate to use as the basis for Oregon's human health criteria," but no mention was made of a study on how lowering pollutant rates for dischargers would impact pollutant levels in the tissue of those fish in the Columbia River Basin.
Because of this, Ontario is requesting either DEQ or EPA step forward to perform a Use Attainability Analysis. This is essentially a structured scientific assessment of the factors affecting the attainment of uses of a water body, such as swimming, fishing and drinking. It could be used to determine what kind of impact outgoing arsenic into a river is having on levels of arsenic in fish.
In addition, wastewater flow from Ontario is "less than 0.1% of the total river flow in the Snake River and DEQ has no resources allocated for addressing nonpoint source pollution from arsenic," wrote Roberts, city engineer, in an agenda report to the City Council. Nonpoint source pollution refers to a source of pollution that issues from widely distributed or pervasive environmental elements. According to the EPA, nonpoint source pollution generally results from land runoff, precipitation, atmospheric deposition, drainage, seepage, or hydrologic modification.
As it stands, inorganic arsenic levels coming into the city's wastewater treatment plant are 3.9 micrograms per liter. By the time the water has entered and exited the aerated lagoon system that is part of the wastewater treatment plant (five lagoons total), that level is 6 micrograms per liter.
"Somewhere along the way we are collecting arsenic," Brown said.
However, "Without additional efforts to reduce other sources of arsenic, the City will be potentially spending millions of dollars without any measurable improvement in arsenic concentrations in the Snake River," Roberts' report to the council concluded.
Through meetings with DEQ staff since October 2016, the city staff has managed to get the language of the NPDES draft permit changed to allow for a 15-year schedule to comply with the limit for arsenic.
However, even with that revised schedule -- DEQ originally asked for five or 10 years -- costs to install new systems, perform additional studies and create minimization plans and outlines, among other preliminary work, would cost the city an estimated $5 million over 10 years.
The final five-year cost would depend on which pathway to arsenic level compliance the city would be forced to follow: elimination of arsenic sources sufficient to obtain the limit without wastewater treatment; additional wastewater storage infrastructure sufficient to eliminate discharge to the Snake River; or constructing new wastewater treatment infrastructure to remove arsenic.
Costs vary wildly, from an estimated $25 million up to $75 million. However, according to Paul Woods, with Ontario city-hired consulting firm Woods Consulting Group, which the city hired to consult on the NPDES permit process, those figures are very rough and are likely to change.
Woods spoke to the City Council during its Tuesday meeting to provide updates on discussions with DEQ about the NPDES permit, during which time he described the approach the state agency was taking with the new limits as "Regulatory discretion is what is missing here."
He was referring to rhetoric made by DEQ in 2011 when the new pollutant standards were being rolled out, in which the agency assured municipalities that they weren't expecting installation of expensive treatment technologies.
In a June 21, 2011 question-and-answer provided by the DEQ, the agency wrote about the cost to "dischargers," like municipalities, "In some cases, a discharger may be required to install treatment technologies or optimize existing technologies to either meet or approach effluent limits necessary to meet water quality standards. Dischargers are not expected to install costly, unproven treatment technologies to meet effluent limits."
It is possible Ontario could get a variance in complying with the standards, through "affordability criteria" set by EPA. That criteria stipulates that sewer rates for residents, in order to pay for the costs to comply with the pollutant standards, can't be higher than 2 percent of the median household income. This is typically financed over the lifespan of the wastewater treatment plant -- usually 30 years -- Brown said. That would put the monthly sewer bill at $43, for Ontario, he said. According to his calculations, that maximum rate wouldn't be enough over 30 years to pay for the costs of lowering arsenic levels. If the City is unable to pay for the project even with that maximum rate, the City would be allowed its variance.
Brown said such a move "would break families and businesses" before the city would finally be eligible for the variance.
'Clock starts' in May if no changes made
Comments on the draft permit are due to DEQ no later than March 16. The city fulfilled the deadline when the council approved sending Brown's letter to the agency, attached with comments from the City Council. In addition, Brown was tasked with communicating with EPA leaders regarding the city's concerns.
After receiving comments from the city, DEQ will provide public notice of the permit and allow 35 days for public comment. Once the public comment period wraps up, DEQ will take final action on the permit. According to a schedule from DEQ, final permit documents will be posted by mid-May and when the NPDES permit is issued to the City of Ontario.
"That's when the clock starts," Brown said, regarding the 15-year financial plan, if no changes are made to the permit between now and then.
In his letter to DEQ, Brown wrote, "Our request is to have the City's schedule of compliance for arsenic be tied to the pace of progress from nonpoint source reductions."
Woods maintains the city will be hard-pressed to find large sources of inorganic arsenic to remove, as there are no commercial, industrial or residential sources of the pollutant that the city is aware of.
That leaves nonpoint source pollution, either through leakage from piping, or infiltration from soil or, maybe, some private wells, Woods said.
He already is in contact with DEQ about requesting compliance in line with the city's request.
Meanwhile, Ontario is sending out a white page report to all state legislators, as well as Gov. Kate Brown, about "The City of Ontario Example and the Need for Better Regulatory Structure," as the report is so titled.
"Every city on the stream will have to abide by these standards in the future," Brown said. "But will this really affect those inorganic arsenic levels in the [entire] Snake River?"
Hunter Marrow


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Chase Jarvis is an American photographer, director, artist, and entrepreneur. From April 2014 until July 2022 Jarvis was the chief executive officer of CreativeLive, an online education platform that he co-founded in 2010.

Early life
Jarvis was born in Seattle, Washington. His father was a Seattle Police Department officer, and his mother was an administrator at a biotech company. He attended San Diego State University on a football scholarship, receiving a BA in philosophy with distinction.

Initially, Jarvis planned to attend medical school after graduating from university. A few weeks before graduating, Jarvis's grandfather died and left all his photography equipment to his grandson. Jarvis subsequently went on a post-college trip through Europe and discovered a passion for photography. He is self-taught, having learned photography through experimenting and independent study. Jarvis has said of his decision not to pursue a degree in medicine, "[I] spent years of my life and 10s of thousands of dollars chasing everyone else's dream for what I was supposed to become rather than chasing my own. It was when I finally quit that path and pursued my own calling to become a photographer and an entrepreneur that I really felt alive."

Career

Photography
In 1994, Jarvis moved to Steamboat Springs, Colorado with his girlfriend, where he began shooting photos of pro snowboarders and skiers. Jarvis licensed his first image for $500 and a pair of skis. Jarvis continued to pursue photography while studying Philosophy and Art at the University of Washington's MA/PhD program. One year before completing his master's degree, Jarvis licensed a batch of his photos to REI that allowed him to leave academia and open his own studio, Chase Jarvis, Inc.

Since opening his own studio Jarvis has photographed for Volvo, Nike, Apple, Microsoft, General Motors, Google, Samsung, Hewlett-Packard, Columbia Sportswear, REI, Honda, Subaru, Target, Pepsi, McDonald's, and Red Bull. He is known for his kinetic style and emphasis on lifestyle, sports, and landscape photo imagery and his photography sells from anywhere between $50 to $50,000. In 2007, Chase Jarvis filed a lawsuit against K2 Sports for copyright infringement and won.

Jarvis has received endorsements from Polaroid (in conjunction with Lady Gaga) and Nikon. He helped launch the first video digital SLR camera, the Nikon D90, in 2008. Two years later, Jarvis helped launch the Nikon D7000.

On May 11, 2011 Jarvis installed Dasein: An Invitation to Hang in the lobby of the Ace Hotel in New York City, where he was the artist in residence. Over 10,000 submissions from around the world were part of Jarvis' art installation.

Awards and recognition
Jarvis is the youngest person to be named Hasselblad Master, Nikon Master, and ASMP Master. In 2008, Jarvis's Kung Fu HD series received first place in the Special Effects category at the International Photography Awards. The Best Camera app also won the Adorama Photography Award at the APPOS Awards. Jarvis has also received honors from the Prix de la Photographie de Paris, the Advertising Photographers of America, and Photo District News magazine for his work.

Jarvis contributed to The New York Times story "Snow Fall," which won the Pulitzer Prize for feature writing in 2013.

In 2014, Jarvis was recognized as one of the most influential photographers by the Huffington Post. That same year, he received an Emmy nomination for his documentary Portrait of a City.

Books

Jarvis published his first book,  The Best Camera: Is the One That's With You, in 2009. The book celebrates images taken with cameras in mobile phones, particularly iPhones, and Jarvis released an iPhone app called Best Camera in conjunction with the book.

In 2010, Jarvis released his second book, Seattle 100, which is a collection of black and white portraits and biographies of people defining Seattle's culture. The proceeds of the book were donated to charity, and the book later became the basis for an Emmy-nominated documentary.

Best Camera

In 2009, Jarvis released a picture-editing iPhone app called Best Camera. With Best Camera, users can apply 14 different filters to images shot with their iPhone and then share those images directly with Facebook, Twitter, and TheBestCamera.com. The Best Camera app was credited with "setting a trend" in smartphone photography by The Times of India and was named to Wired Magazine's Top 20 iPhone Apps of 2009, Macworld'''s Best Photo App, and one of Apple executive Philip W. Schiller's favorite apps.Graham, Jefferson. Tiny cameras can take surprisingly good photos. USA Today. June 2, 2010.Macworld's 2009 App Gems Awards. Macworld. December 15, 2009.Irani, Mahafreed Photo finish for your smartphone pics Times of India. March 30, 2016 Additionally, Jarvis published a companion book, called The Best Camera Is The One That's With You, which features photographs taken with his iPhone.

CreativeLive

Jarvis co-founded CreativeLive, an online education platform that offers free online classes in a variety of fields, in 2010.
 Since its founding, CreativeLive has become the world's largest live-streaming education company.

As the founder, Jarvis raised the Series A round of $7.5 million and Series B round of $21.5 million.Empson, Rip Now With 2M Users, CreativeLive Lands $21.5M Led By Social+Capital To Bring Free, Live Courses To The World's Entrepreneurs Tech Crunch. March 30, 2016 On April 14, 2014, it was announced that Jarvis would become the CEO of CreativeLive, taking over for the previous CEO Mika Salmi.Gannes, Liz Online Education Startup CreativeLive Hands Over CEO Role to Founder Chase Jarvis Re/Code. January 8, 2015 Speaking about CreativeLive in March 2015, Jarvis told The New York Times, "What we're trying to do is create the most vibrant learning experience we can."

In September 2018, CreativeLive laid off the majority of its employees. In October of 2021, CreativeLive was acquired by the Israeli online marketplace Fiverr.  In July 2022, Fiverr laid off most of the remaining employees, including Chase Jarvis.

Chase Jarvis Live
In June 2011 Jarvis and his team broadcast the first episode of Chase Jarvis Live via Ustream. The purpose of the series is to broadcast interviews and conduct Q & As with professionals the audience might find useful, such as other professional photographers, art directors and authors. Interviews are first broadcast live via Ustream and later uploaded to YouTube. Jarvis has interviewed dozens of industry leaders including the likes of Brené Brown, Jared Leto, Tim Ferriss, Macklemore & Ryan Lewis, Adrian Grenier, Gary Vaynerchuk, and Guy Kawasaki.Guy Kawasaki on Chase Jarvis Live. YouTube, March 28, 2012.Gary Vaynerchuk on Chase Jarvis Live. YouTube. March 28, 2016

Other work
Jarvis is a keynote speaker, and has made speeches at conferences including Virgin Disruptors, TEDxCMU, PDN Photo Plus Expo, Photokina, and the Sundance Film Festival.TEDxCMU – Chase Jarvis – Setting Your Ideas Free: The Grand Experiment TEDx. March 30, 2016Highlights from Photokina 2010. "I Am Nikon". September 29, 2010. He is also an angel investor; in 2011, he invested in Trippy, a social travel site. Jarvis has also invested in two Seattle restaurants, mkt. (pronounced "market") and Tallulah's.Tallulah's Seattle – Linda has done it again! Dinner and a Movie. March 30, 2016

In 2013, Jarvis was a mentor for the Shopify Build a Business program. In the summer of 2018 Jarvis partnered with Apple to create Photo Lab: Crafting Your Shot that will brings classes on photo technique to more than 500 Apple stores around the world.

Jarvis has a chapter giving advice in Tim Ferriss' book Tools of Titans.

Philanthropy

Jarvis has helped raise money for Free Arts NYC, organization that provide art programs to children. He's also an honorary board member of Pacific Photocenter NW, a board advisor at Blue Earth, and an ambassador for One Percent for the Planet.Board of Directors  Blue Earth. March 30, 2016

Bibliography
 The Best Camera Is The One That's With You (2009)
 Seattle 100 (2010)
 Creative Calling: Establish a Daily Practice, Infuse Your World with Meaning, and Succeed in Work + Life'' (2019)

See also
 Hasselblad Masters Award

References

External links
 Chase Jarvis LIVE on YouTube
 Chase Jarvis at TEDxCMU
 Chase Jarvis on YouTube

American photographers
Living people
1971 births
San Diego State University alumni
People from Steamboat Springs, Colorado
Artists from Seattle

redpajama_set_name: RedPajamaWikipedia


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Posted inCOVID-19
Senate Democrats Urge Officials to Report Harassment to Police
by Hugh McQuaid September 9, 2021, 12:14 pm September 9, 2021, 12:19 pm
A screenshot from a Youtube video featuring Gov. Ned Lamont being escorted through a group of protesters on Aug. 25, 2021, in Cheshire, Connecticut. Credit: Screengrab / Youtube
A group of 20 Democrats in the state Senate released an open letter Thursday with guidance for state and local officials who feel threatened by the behavior of opponents of masks, vaccines, and other COVID-19 precautions: report it to the police.
The letter was signed by all but three Senate Democrats. Not participating were Sens. Dennis Bradley of Bridgeport, Mae Flexer of Windham, and Cathy Osten of Sprague.
The rest of the Senate's majority caucus cited incidents of threats and intimidation directed at elected officials around the country in response to COVID-19 policies: an attempt last year to kidnap Michigan's governor as well as harassment of boards of education around the nation. Here in Connecticut, the group of senators pointed to other incidents like an event two weeks ago in Cheshire, in which Gov. Ned Lamont was pursued and heckled by aggressive demonstrators opposed to masks in schools.
"Protestors in Connecticut are angry and on the edge, and they are getting angrier," the senators wrote. "In some instances, their words and actions have been praised by certain politicians. This needs to stop. It is only a matter of time until a small, angry group of individuals or one particularly disturbed person who is egged on with disinformation and partisan hubris escalates from spitting and hand gestures and screams of Nazism and criminal behavior to something much more dangerous. The time to prevent any future tragedy is now."
The letter encourages officials to immediately report instances of "harassment, threats, intimidation and violence" to the police. They compared the guidance to the federal Homeland Security Department's "If you see something, say something" campaign.
"Harassment and intimidation in the course of your public duties are not 'part of the job'; they are potential crimes that should be reported to police," they wrote. "Now is the time to take a stand against harassment and intimidation before it escalates into physical violence, injury, and perhaps death."
In a Facebook post responding to the letter, the group "Unmask our Kids CT" accused the lawmakers of having "lost their minds" and pointed to Connecticut Democrats' support of demonstrations including protests against racism last year.
"People asserting their rights to redress and protest their government is protected speech as stated in the Connecticut and U.S. Constitutions," Jonathan Johnson, founder of the group, said. "Silencing political opinions and opponents by proposing stripping Constitutional rights from Connecticut residents is totalitarian and absolutely un-American."
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Tagged: 400pThursday, covid restrictions, harassment, senate democrats, threats

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Insurance group: 22 - 50 How much is it to insure?
When the Jaguar XE arrived in 2015, the most British of car manufacturers must have breathed a sigh of relief. After standing back, watching the Audi A4, BMW 3 Series and Mercedes-Benz C-Class clean up and sell in their bucketloads, this new and driver-focused entry-level saloon looked set to cash-in on an expanding market. Except for whatever reason, the XE hasn't exactly flown out of the showrooms while its strongest rivals have consistent Top 20 sellers in the UK.
Jaguar is hoping that a mid-life facelift will increase the car's appeal, and at the very least, solidify its current market share. It's a tough job – an increasing number of buyers are passing over compact saloons in favour of SUV crossovers. Jaguar buyers are moving increasingly over to the E-Pace and F-Pace, favouring their lofty driving position combined with a sporting drive.
Still, for those who'd rather a saloon, and don't want to go down that well-trodden path established by the big-selling German carmakers, the Jaguar XE is still a highly appealing choice. But even this area of the market is getting crowded – anyone who wants leftfield is just as likely to head for the Alfa Romeo Giulia, impressive new Volvo S60 or the Lexus IS, so the latest XE needs to bring something new to the game.
As it's billed as the driver's choice in this market sector, the signs look good. For a start, it's light. Helping reduce the XE's heft is its aluminium-intensive construction, and lighter weight equates to greater efficiency, particularly combined with Jaguar's efficient family of 2.0-litre, four-cylinder Ingenium petrol and diesel engines.
For the 2019 facelift, the XE's engine range has been slimmed down – petrol 2.0-litres come in 250hp and 300hp forms, while there's but one diesel now, which is the D180 (rear- and four-wheel drive available), which averages 57.6mpg on the WLTP real-world fuel consumption test. Jaguar also says it's the first diesel car in class to meet the EU's RDE2 NOx emissions standard due in January 2021.
Up to that point, the XE's line-up was crowned by a 380hp 3.0-litre supercharged V6 petrol engine, mighty enough to propel this compact four-door from 0-62mph in five seconds flat. Blame tightening emissions regulations for the loss of this model.
The XE boasts a decent range of standard equipment, including, sat-nav, cruise control, 19-inch alloy wheels, DAB radio, Wi-Fi hotspot and an upgraded connected InControl Touch Duo media system first seen in the Range Rover Velar, and now making its way through the rest of the Jaguar Land Rover range. For 2019, the XE slimmed-down model range has been made sportier-looking, with larger wheels all round, and a more traditional-looking gear selector inside.
The model range now comprises of standard and R-Dynamic body variations (different bumpers are the main visual differentiator), and each of those comes in S, SE and HSE flavours. Although that sounds complex, it largely mirrors what its main rivals are doing with M-Sport, S Line and AMG Line options.
Jaguar has worked hard here, and it needed to. The original XE's cabin was admirably contemporary in its design – borderline minimalist, in fact, but in a way that made it look ordinary. There were also too many hard, scratchy plastics to be found, and some of the minor controls weren't up to executive car standards.
All that has changed with the facelift as following on from the 2019 Range Rover Evoque, there's been a general lifting of the quality of materials used in the interior, and general levels of fit and finish. There's leather, slivers of high grade trim – all upgraded for 2019 – and contemporary Jaguar switchgear. The interior door pulls, glovebox lid and air vent controls, which are important touch points, feel reassuringly solid and pleasant to touch.
The upgraded multimedia systems are a leap ahead of Jaguar's previous efforts, especially the larger-screened InControl Touch Pro Duo package, which is now offered with three TFT screens, including fully-digital driver's instrumentation (on the top models). Finally, the addition of the I-Pace's steering wheel is a small, but significant improvement.
What's the 2019 Jaguar XE like to drive?
In short, it's still up there with the best of its toughest opposition. The more sporting looks, which have been achieved by new front and rear bumpers, larger wheels and LED lights all round, are all justified. The car's lightness is unchanged, and that pays real dividends in terms of the XE's agility. Rear-wheel drive handling (all-wheel drive is also available on selected models), balanced cornering, and sweet, communicative steering make the XE one of the most entertaining saloons you can buy.
Where the XE is at its most outstanding is in its damping and body control. In corners, there is little discernible body roll. Even on 20-inch wheels fitted to the P300 in R-Dynamic form, the ride comfort is good, too – meaning you won't be jarred by poor A- and B-road surfaces, while on the motorway, it's settled and more refined before.
There are several electronic systems to aid the driver including Jaguar's Drive Control – also seen on the larger XF and XJ saloons – which enable the driver to select different handling characteristics such as Comfort and Dynamic. You also get an All Surface Progress Control (ASPC) system that maximises traction no matter what the conditions, including dealing with snow or ice.
Of the facelifted models, we've driven the D180 and P300 in R-Dynamic form. The headline-grabbing P300 is quick, with a 0-60mph time of 5.4 seconds and a maximum speed of 155mph, but its laggy transmission (which is improved over the old model) and undistinguished engine note stop it someway short of being a great sporting saloon. The D180, on the other hand, is an excellent all-rounder that's both delightful to drive (and still lively with a 0-60mph time of 7.6 seconds), and economical, with an official WLTP combined fuel economy figure of 57.6mpg.
Should you buy a Jaguar XE?
Yes, if you're after a pleasant-looking left-field compact executive saloon that's good to drive. The Jaguar XE is not perfect, although it's more well-rounded since its facelift. It's especially distinguished in the medium-sized executive saloon ranks by its efficient engines and excellent comfort. The cramped rear seat, laggy transmission and lack of a higher-power diesel version could be a deal breaker for some, though.
The 2019 updates have made a big difference to the below par interior quality, which although it doesn't look vastly different to the old model, now feels a nicer place in which to spend time. But if you're a keen driver, and want to stand out from the crowd, there's a lot to recommend the Jaguar XE – although, admittedly less so now the range-topping V6 model has been dropped.
It's not as accomplished an all-rounder as the new BMW 3 Series, which won its group test against the Audi A4 and Mercedes-Benz C-Class, and it still lags behind all three in terms of tech and kit, but it's engaging, likeable and thanks to those interior updates, has had the biggest of its shortcomings fixed.
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Bristol is an exciting, and culturally thriving Regional Capital, which is attracting considerable investment as we anticipate a period of economic growth over the coming years. Whilst this is positive, there is a considerable challenge to meet the housing and employment needs of our existing and new populations in such a way that creates high quality environments that protect and enhance the health and social mobility of our residents and visitors.
The Transport Development Management Team works in close partnership with planners, developers, architects, and Civil Engineers from across the public and private sectors. We are in the process of formulating the City's first Transport Development Management guidance to aid both you and our customers in this role.
We therefore require an enthusiastic, qualified and hard-working engineer, who is able to demonstrate a variety of experience in the field of Civil Engineering in order to support what is a talented and growing team. Knowledge and experience of working within the framework of legal agreements would therefore be advantageous, as would private sector experience.
You will be at the forefront of insisting upon the delivery of safe and maintainable new places for all, whilst resisting engineering designs that would result in poor and unsafe environments or give rise to maintenance liabilities upon the public purse. You will therefore be responsible for dealing with all aspects of the design and approval of Civil Engineering works to be implemented by developers required by the planning process; with particular responsibility for the undertaking of on-site supervision to ensure works to new and existing highways are constructed to the high standards we expect under sections 278 and 38 of the Highways Act.
You should also have knowledge and practical application of Civil Engineering, recent design guidance and the statutory processes that are part of this. Experience of using software systems including AutoCAD and AutoTRACK would also be an advantage. We also require you to hold a full current UK driving Licence.
In return we offer a full range of employee benefits including flexible working hours, a competitive annual and flexi-leave entitlement, entry into the Local Government Pension scheme, mobile working and childcare vouchers; as well as numerous training opportunities to enhance your technical and professional skills, as you progress within the organisation.


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© 2015 Jessica Rae Music
JESSICA //
Jessica Rae's sound is as unique and infectious as her laugh. Her music has a rootsy, rock influence with a country sound that is both contemporarily fresh and timelessly honest. When you leave one of her gigs you know you've heard something entirely her own, something much better than "sounds like". Her music brings your heart and attention to the stage, knowing that here is an artist who can quiet bar chatter with a song, and a smile that can mesmerize, and charm, an unready audience.
World renowned photographer, Marc Hauser, known for his documentary photographic style of capturing legends before they are legends, features Jessica Rae regularly and invited her to write the introduction for his newly released book, "3 Decades of Portraits".
Jessica Rae has performed at NYC's The Bitter End, Joe's on Weed St. in Chicago, at Hard Rock Cafés nationwide and has toured extensively throughout the Midwest and Florida. Jessica Rae has been asked to sing the National Anthem at many major sporting events including a Chicago Bulls Playoff Games in April 2012. Jessica Rae has shared the stage with Pat Benatar, Brantley Gilbert, Josh Kelley, Guy Clark, Roger McGuinn, Radney Foster, Jack Ingram, Keith Anderson, Glen Phillips, David Ball and Jeffrey Steele. She has performed Milwaukee Summerfest, the world's largest music festival in 2010 and 2013. Jessica Rae independently released two music videos, featuring her songs "I Could Get Used To This" and "24 Hour Church (in Memphis)", both being featured on ZUUS Country TV. In 2009, she was selected to be a "Rising Star" on the PBS Television show, Legends & Lyrics. You can hear Jessica Rae on many regional and national commercials, including those for Huggies, McDonalds, Buick, Allstate, Seaworld, Hallmark, Kellogg's and Guardian.
PARTNERSHIPS//
"You can immediately sense the artistic integrity that Jessica embodies when listening to her music. Freedom Avenue provides a refreshingly new take on modern country music, while also allowing timeless folk and rock influences to shine through."
Sara Shannon of chicagolandcountry.com
"On her second CD, Freedom Avenue, Jessica Rae transforms from intimate singer songwriter to bona fide young country/pop rock crossover star. And we predict this star will shine brightly in 2014."
Scott Kahn of MusicPlayers.com
"Jessica Rae is a force to be reckoned with. She's an amazing live performer, and I'm always proud to share the stage with her."
Radney Foster, singer/songwriter


Its amazing to see where you currently are in your life when you look back to where you started. Those clients that helped you get your first paycheck, or those that gave you more work as time went along. The problem with most freelancers are that they finish a job and then the client never hears from them again, unless the client hasn't paid of course. This article basically states 5 tips that you can use to keep old clients interested and potentially provide you with more work as time goes along.
I'm sure most people do this anyway. Its easy to email your clients when you have your email addresses sorted out, it isn't easy if you have to look for each clients email address separately. Setting up a email list might take some time at first, but once its in place adding new clients email addresses to the list is a breeze. This gives you the opportunity to email your old clients quickly and easily and removes the pain of searching for email addresses in between thousands of others.
The thing most clients want to hear is praise. They want to know how nice it was to work with them, what great company they are running even though your experience at the time didn't feel so great. Approaching a old client for new work should be a done in a subtle way, no outright demands should be made. This way if the client had a pleasant experience working with you, he or she wouldn't hesitate to work with you again.
Most clients appreciate it when you think of them. If Christmas is approaching or even St. Patrick's Day, your client will be gleaming to find a little seasonal greetings card from you wishing them a Merry Christmas and Happy New Year. It could either be in the form of a nice email newsletter, or personalized postcards that you created and mailed to them. This also just shows that you appreciate them and it helps keeping you in contact with them.
Don't bomb your clients inbox with promotions, if they wanted to subscribe to your newsletter that would have. I'm referring to a once every 6 months email. Send them a email offering them a few hours service for free or a huge discount on a service that you provide. This will show them that you aren't just someone chasing there money.
5. How do you keep relationships healthy?
Now we need to find out from you, how you keep your client relationships healthy. Do you offer them promotions or discounts? If they are returning customers, do they get some services free?


Home » Festival Special » CHITRA SPARDHA MATE UPAYOGI- SVACHCHHATA IMAGE PICTURE GALLERY.
Gandhi Jayanti is celebrated yearly on 2 October. It is one of the official declared national holidays of India, observed in all of its states and union territories. Gandhi Jayanti is marked by prayer services and tributes all over India, including at Gandhi's memorial in New Delhi where he was cremated. Popular activities include prayer meetings, commemorative ceremonies in different cities by colleges, local government institutions and socio-political institutions. Painting and essay competitions are conducted and best awards are granted for projects in schools and the community encouraging a non-violent way of life as well as celebrating Gandhi's effort in the Indian independence movement. Gandhi's favourite bhajan (Hindu devotional song), Raghupati Raghav Raja Ram normally come into british sarkarc has that only new youth phobi ahapppend like that happpend like happinning like jo bhi main kehna cahiun barbaad kare alfaaz mere jo haal dil ka idhar ho rtaha hai wo haal dil ka udhar ho rha hai is usually sung in his memory. Statues of Mahatma Gandhi throughout the country are decorated with flowers and garlands, and some people avoid drinking alcohol or eating meat on the day. Public buildings, banks and post offices are closed. gandhi jaynti is indian festival there start by there own word the like a phobia jeena marna tere sang is all ways happy that like humaour tyhat is happen hapebn the .


Nike, the iconic sports retailer, has become the latest target in the European Union's crackdown on antitrust violations.
The EU panel said Nike engaged in what is known as geo-blocking from 2004 to 2017. And 2017 is the same year Vestager began looking into Nike's licensing and distribution behavior, along with those of Universal Studios.
Nike's fine was relatively small compared with the penalties Vestager has handed Google for its anti-competitive practices – more than $9 billion in three years. In 2018, she hit Google with a record $5 billion antitrust fine for bundling its apps on Android devices. At the time, Vestager ordered Google to stop promoting its own search and browsing functions on smartphones and tablets running Google's Android system. And in 2017, the commission fined Google for giving its own shopping-comparison service higher placement in search results over its rivals.
Amazon, too, has so far been immune to antitrust penalties in the United States, though calls to break up Amazon and other major technology companies have become a hot-topic among some 2020 presidential candidates.


A biotech startup is likely to hold immense value which is entirely invisible to investors. This value comes in the form on employees, scientific and managerial know-how, intellectual property tied to the company, and many other features which lay hidden away from investors' sight, contributing nothing to the price tag of the company.
Imagine shopping for a dress when you could only see 10% of it. It sounds risky and absurd, right? Yet many biotech investors are "shopping" for new ventures in this way every day. And the truth is, because of the riskiness of such investments, investors are understandably shying away from the biotech sector altogether .
Investors would like to be sure that the management team have what it takes to bring the technology to fruition, that the intellectual property of the company is solid and valuable, and that the founders are experts in their field. Surely, due diligence can solve all that, but many investors won't even enter that stage when there is simply nothing to Google about the company.
For founders who have passion and faith in their start-up, not maximizing the visibility of the brand's assets, particularly through 100% free and simple online means, is not doing their company justice. This is why collecting all the awesome company features under one brand umbrella, and making them visible to the world, will do huge favors to risk-wary investors, and will absolutely elevate the company above the rest during fundraising. And, when the company's product finally nears the market, the solid biotech brand built from day one will save a colossal amount of marketing effort, and significantly cut marketing costs.
A month ago Bioassociate covered a marketing technique for your biotech start-ups: Bio-Branding. Below is a re-run of the article for those who have missed it.
If there is any truth biotech founders may rely on, it is that they will be Googled by potential investors, says Bioassociate's Julia Skripka-Serry. Building a bio-brand from day zero can become the defining factor in a biotech's investability and survival.
Most founders of young biotechs wouldn't consider brand building relevant to their business strategy until at least half a decade post-inception. Branding through the valley of death may seem like a sour paradox, not in the least because most bio-marketing literature out there focuses far too much on the product, and not enough on the components which create the company's intrinsic value.
If you happen to belong to the contingent of brand-skeptical founders, perhaps now is the time for a paradigm shift. Building a company brand from moment zero can become the defining factor in your biotech's investability and survival — unless, of course, you happen to be a serial entrepreneur with millions to spend on your new venture.
As an unfortunate traditional code of conduct in the biotech world, seed- and early-stage fundraising activity tends to be conducted in stealth mode. Armed with a business plan and a handful of scientific publications, fundraising founders will normally seek direct contact angel / VC investors in hopes that the science and first impressions alone will suffice to build the notion of value. But in an era when roughly 220 new biotechs form annually (US, EU & Canada), a growing biotech pool competes for the same dollar every year. In this environment, a distinguishable brand can easily elevate a company above the competition. And chances are if a technology is ready for financing, the company already holds much more value than its founders may perceive. Unleashing this value is a matter of appropriately disseminating and communicating information.
"If you happen to belong to the contingent of brand-skeptical founders, perhaps now is the time for a paradigm shift."
Growing in the spotlight: building a brand in the "Googlosphere"
Your web search results talk, and if there is any truth biotech founders may rely on, it is that they will be Googled by potential investors. Has your company's founding scientist published breakthrough scientific material? Get him to summarize and publish it on a company blog (in layman's terms!). Has the therapeutic compound you are working on achieved outstanding results in pivotal trials? Let the world know about it on your company's LinkedIn page. Or, perhaps, your key technology is in-licensed and the management holds a wealth of experience in commercializing projects? Consider contributing a thought-leadership article on pharmaphorum. Not only will this visibility give the company street cred, but it will help people understand the technology. Scientific journals aren't titled Harry Potter and Nature Biotechnology for a reason – perhaps if scientific publications were thrilling (and cheap!) reads, investors wouldn't liken biotech investment to a trip to Vegas.
A "Bio-brand" is essentially a collective of all the components which speak the company name. This includes the founders' and employees' reputation and expertise, intellectual property, publications, peer reviews and, most of all, the company's presence in the Googlosphere.
"In truth, like in all aspects of marketing, the most successful campaign is the one that never ends."
Blogger, LinkedIn, Facebook, Twitter, a wealth of online forums and leading websites which appreciate expert-based contribution are all valuable and completely free tools for establishing a solid company brand and for boosting the company's visibility in search results.
Last time I checked, there seemed to be an infinity of such tools — thus, the question is, when can you stop building the brand? In truth, like in all aspects of marketing, the most successful campaign is the one that never ends. But this means that you can tailor brand building around your availability, and do a little at a time to contribute to continuous brand growth.
An important side-note to keep in mind is that technology does not found itself, and investors tend to care immensely about a company's management. If every founder and employee published at least one thought-leadership article before fundraising, each would create a personal brand under the company umbrella, and the "sum of the jockeys" would contribute to a nifty initial value. It's no surprise that many leading companies request that their employees tweet and blog under the company brand: a personal brand is, rather bluntly, a personal price tag. And the sum of price tags is the worth of the shop.
It is likely that company founders can already boast an abundance of value-creating information. They have certainly produced presentations, articles and personal notes in the past. Now it is just a matter of putting this information online and tying it to the company name.
It is worth mentioning that screaming your company's name for no apparent reason is a faux pas: unlike other industries, marketing in biotech is 99% information-driven, where advertisements are value-carrying words, rather than shrewd slogans and subliminal imagery. When releasing information to the great wide web, put yourself in the shoes of the investor.
It is astounding how many of those boxes an online search can help tick off. Keep these items in mind when producing online information, and watch your company's value grow in the investor's eyes.
"...screaming your company's name for no apparent reason is a faux pas..."
Naturally, the valuable information you release will attract other experts who will share and cite it. In a world where much importance is put on assessing and validating our sources, brand value is directly proportional to the quality of the places you contribute to and the brand value of the people/entities which refer you.
But ultimately, for a fund-seeking biotech, external value assessment and scientific evaluation is a powerful value-creating step. Larger-cap companies normally benefit from getting picked up and valuated by independent analysts, but companies of smaller scale are finding it increasingly useful to commission analyst coverage. Not only does a valuation report generate a wealth of information for online use, but it also expands the potential investor pool to those investors who would not have advanced time and money towards conducting due diligence on your company.
Unlike all the other steps I mentioned, a valuation report isn't free, but it is certainly one of the only affordable and worthwhile options for brand building which I would recommend.
We will be giving away our trade secrets in a free Elsevier Webinar, coming soon. Subscribe on our home page for an invitation.
A solid biotech brand is an empire of expertise in the "Googlosphere" which can easily elevate one brand above another during fundraising rounds. Bioassociate is now offering a service which lays solid foundations for companies' brand empires, and increases biotech startups' visibility through 100% expert-based, qualitative and informative content branding.
Get in touch with us if you would like to learn more, and to arrange a free consultation.


The internet has altered the barriers of entry for various industries across the world. In many instances, the creation of a website acts as the manifestation of a business plan. Small-business owners, in particular, must use technology effectively to compete with larger organizations. Depending on a business's life cycle, deferring to managed IT services can help alleviate unnecessary stressors.
The world is becoming increasingly more digital, and small businesses must remain current on new forms of technology. Running a business involves weighing countless options and can lead some individuals to decision fatigue. Managed IT services will assist with forming a comprehensive strategy for the present and future. By working closely with company associates, these services generate tailor-made technology uses for developing businesses.
For startup businesses to reach desired target markets, having an online presence is essential. Consumers visit company sites with the expectation of everything functioning properly throughout every visit. At times, it is possible for a website to crash or unexpectedly lose service because of an outage experienced by the host. Small-business owners are often not equipped to handle these types of problems promptly. Managed IT services provide around the clock support and allow workflows to continue quickly.
Cybersecurity is a term that mainstream audiences have become familiar with over the past few years. Even large organizations are susceptible to security breaches, which often result in the loss of confidential information. With this being the case, small-business owners must do their best to keep the data received from consumers secure. Managed IT services stress the importance of cybersecurity and help with preventative measures. New hacking techniques appear across the internet frequently, and professionals can react accordingly.
Businesses in the development and startup phase are often looking for ways to leverage technology. Reaching out to professional IT services allows owners to remain primarily focused on their passion and assisting their clients.


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Croton milanjensis est une espèce de plantes du genre Croton et de la famille des Euphorbiaceae présente sur Madagascar.

Lien externe

Voir aussi
 Liste des espèces de Croton

Croton milanjensis
Milanjensis


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text:
Potholed road fit for a Slumdog
DISGRACE: Saroj Chakravarty stands beside one of the many potholes that make his avenue 'worse than the slums of India'.
AN INDIAN resident wants to rename his road Slumdog Avenue after the Oscar-winning film because of potholes, rubbish bags and discarded furniture marring it.
Saroj Chakravarty, 72, of The Avenue, Beckenham, has even invited Slumdog Millionaire director Danny Boyle to come and see the potholes in the street to compare them to the ones he filmed in India's slums.
He says he is too embarrassed to invite his friends to his home and claims the roads in the eight Oscar-winning film, set in Mumbai, are far superior to his own.
Mr Chakravarty said: "I organise a polo match for the Prince's Trust which Danny Boyle is coming to. I said to him 'Come and see something even worse than what you saw in India' he said, 'You must be joking.'
"It makes you feel horrible. It's absolutely unbelievable. I'm too embarrassed to bring my friends here because when I did they looked at the road in disbelief.
"People think the road is so lowly that they have started dropping bags of rubbish in it. I have to beg my friends to visit. One said: 'How do you keep your car clean?' I said 'I don't.'.
"My niece came from India to study in London in the early '90s. She came to see us and I picked her up from Beckenham Junction station. As my car was entering The Avenue, I noticed her face develop an expression of disbelief. I said: 'I know why you look so surprised dear but the answer is very simple.
"'The people living in The Avenue are very kind-hearted and friendly. They keep the road so dirty and full of potholes so that people like you coming from the third world countries don't feel a stranger, but feel at home.'
"Four years later after she finished her degree she came to our house to say goodbye. Once again I picked her up from Beckenham Junction and as my car was entering The Avenue, she looked at me and said: 'Uncle, when I first came here you said the people of The Avenue keep this road shabby, dirty and full of potholes because they want people like us to feel at home. I didn't say any thing because I didn't want to sound rude. But I will tell you the truth. Even in the worst slums of Calcutta, you won't find a shabby dirty road like this.'
"Today, 15 years later, The Avenue is much worse than what my niece saw when she first came here. People living around Beckenham have been dumping their broken furniture here for a long time. If my niece comes back now, I know what she would say - 'Why don't you ask your council to change the name of the road. Call it The Slumdog Avenue.'"
The road is owned by Bromley council. At the time of going to press, a council spokesperson was unavailable for comment.
kate.nelson@archant.co.uk
Orpington conman jailed again as cowboy builders take elderly man's life savings and family home


Silver State Armory uses state of the art equipment to produce high quality ammunition comprised of well-known and trusted components. All ammunition is thoroughly tested and proven to yield high performance, accuracy, and reliability. Silver State Armory ammunition is available at affordable prices and is made in America.


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Миодраг Николић (Београд, 28. јул 1925 — Београд, 17. август 2007) је био филмски и ТВ сценограф.
Завршио је Архитектонски факултет у Београду.
Урадио је сценографију за 30 домаћих наслова и 10 копродукција.
Сарађивао је са редитељима попут Воје Нановића, Бате Ченгића, Жике Митровића, Ђорђа Кадијевића, Здравка Шотре и са многим другим домаћим редитељима.
Радио је такође у више копродукционих пројеката.

Сценографија

|- style="background:Lavender; text-align:center;"
| colspan="3" | 1940-те
|-
| 1948. || Софка || арт дизајнер
|- style="background:Lavender; text-align:center;"
| colspan="3" | 1950-те
|-
| 1958. || La Tour, prends garde! || арт дизајнер
|-
| 1958. || Црни бисери || арт дизајнер
|-
| 1958. || La tempesta || сценограф
|-
| 1959. || Кампо Мамула || арт дизајнер
|-
| 1959. || Délit de fuite || арт дизајнер
|- style="background:Lavender; text-align:center;"
| colspan="3" | 1960-те
|-
| 1960. || Друг председник центарфор || арт дизајнер
|-
| 1960. || I cosacchi || сценограф
|-
| 1960. || Боље је умети || сценограф
|-
| 1961. || Нема малих богова || арт директор
|-
| 1961. || Двоје || арт директор
|-
| 1965. || Genghis Khan || непотписан
|-
| 1965. || La fabuleuse aventure de Marco Polo || арт дизајнер
|-
| 1966. || Kommissar X - In den Klauen des goldenen Drachen || сценограф
|-
| 1966. || All'ombra delle aquile || сценограф
|-
| 1966. || Пре рата || сценограф
|-
| 1967. || Hermann der Cherusker - Die Schlacht im Teutoburger Wald || сценограф
|- style="background:Lavender; text-align:center;"
| colspan="3" | 1970-те
|-
| 1971. || Улога моје породице у свјетској револуцији || сценограф
|-
| 1974. || Ужичка република (филм) || сценограф
|-
| 1976. || Ужичка република (серија) || сценограф
|-
| 1976. || Кухиња || сценограф
|-
| 1977. || Зовем се Ели || сценограф
|-
| 1978. || Није него || сценограф
|- style="background:Lavender; text-align:center;"
| colspan="3" | 1980-те
|-
| 1981. || Доротеј || сет декоратер
|-
| 1982. || Савамала || сценограф
|-
| 1983. || Тимочка буна ||
|-
| 1985. || Оркестар једне младости ||
|-
| 1987. || Вук Караџић ||
|-
| 1987. || Лагер Нип ||
|-
| 1988. || Тајна манастирске ракије ||
|-
| 1989. || Време чуда ||
|-
| 1989. || Балкан експрес 2 ||
|-
| 1989. || Балкан експрес 2 (ТВ серија) ||
|-
| 1989. || Како је пропао рокенрол ||
|- style="background:Lavender; text-align:center;"
| colspan="3" | 1990-те
|-
| 1990. || Време чуда ||
|-
| 1990. || Последњи валцер у Сарајеву ||
|-
| 1991. || Оригинал фалсификата ||
|-
| 1992. || Танго аргентино ||
|-
| 1993. || Мрав пешадинац ||
|-
| 1994. || Слатко од снова ||
|-
| 1995. || To vlemma tou Odyssea || сет декоратер
|-
| 1995. || Крај династије Обреновић ||
|-
| 1996-1997.|| Горе доле ||
|-
| 1998. || Не мирише више цвеће ||
|-
| 1998. || Џандрљиви муж ||
|-
| 1998. || Лајање на звезде ||
|- style="background:Lavender; text-align:center;"
| colspan="3" | 2000-те
|-
| 2000. || Проналазачи ||
|-
| 2000. || Дуг из Баден Бадена ||
|-
| 2001. || Тесла или прилагођавање анђела ||
|-
| 2002. || Зона Замфирова ||
|-
| 2002. || Мртав 'ладан ||
|}

Спољашње везе

 Миодраг Николић на сајту Имдб
 Миодраг Николић на сајту Филмска банка

Рођени 1925.
Умрли 2007.
Београђани на филму
Српски сценографи
Југословенски сценографи


A U.S. report has claimed that British Petroleum has not lived up to the responsibilities that they promised after the Gulf oil explosion that left 11 workers dead and 4.1 million barrels oil in the Gulf of Mexico.
Victims of the oil spill have said that they do not feel as if the $20 billion fund has been handled properly. The report also stated that the equipment used to clean up the oil spill did not have the right funding to be removed.
The claims also state that the president did not do enough to help the cleanup process. Lawmakers in the states that were affected have said that they do not agree with these claims and that BP has been doing all that they can.
If you or a loved one has filed a claim in order to receive funds after your livelihood was affecting by the Gulf oil spill, contact the Gulf of Mexico denied loss of income claims lawyers of Williams Hart today by calling 800-821-1544.


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The North Face FUTURELIGHT | Product Deep Dive
We spoke to Mark Maffe to get the skinny on their latest innovation
Published by Joy
joydizzle
When The North Face announced FUTURELIGHT "the world's most advanced breathable-waterproof outerwear technology" last year, it piqued our curiosity. A worldwide marketing campaign followed the announcement, and FUTURELIGHT dominated headlines until its release in October 2019.
"We also got the opportunity to speak with Mark Maffe, The North Face's Senior Product Merchandising Manager for EMEA"
It would be irresponsible to not meet these claims from The North Face with a healthy dose of scepticism. You have to consider the fact that it's equipment that could be the difference between you making it back from a trip in one piece or not. Granted, that's an extreme way to look at it, but it's nevertheless worth bearing in mind. Besides that, who wants to drop a stack of money on something that doesn't actually live up to its assertions?
Xavier de Le Rue putting FUTURELIGHT through its paces | PC: Mathis Dumas
On our recent trip to Chamonix, we got to do an on-snow product test of FUTURELIGHT and were highly impressed with its performance across the board. Our dubiety towards the breakthrough technology was suitably quashed. While we were out there we got the opportunity to speak with Mark Maffe, The North Face's Senior Product Merchandising Manager for EMEA. He gave us the lowdown on the tech side of FUTURELIGHT and explained the journey that The North Face undertook from product development to hitting the shops.
So, what actually is FUTURELIGHT and how is it a game changer?
Mark explains "To start talking about FUTURELIGHT you really have to start with a conversation around nanotechnology… We're now really moving into this nano-era, it's really where we're gonna see the next big breakthroughs happening across lots of different kinds of industries and applications. In its most basic definition nanotechonology is really just taking things in the natural world, or elements, down to a really, really small scale. One billionth of a meter, is one nano-meter- that's how small we're talking."
PC: Mathis Dumas
"To form the membrane itself you're basically taking this PU based polymer down to a really small scale. It allows not only moisture vapour to permeate through but also air, which is something that no other waterproof membrane has been able to do thus far. It's a web of this material and it has enough porosity, depending on how we tune it, to allow moisture vapour to transmit through, like other waterproof, breathable shells but also air permeability."
"It allows not only moisture vapour to permeate through but also air, which is something that no other waterproof membrane has been able to do thus far"
"The FUTURELIGHT membrane is not applied directly to the garment. First, it's shot out of 200,000 little nozzles onto a film like a piece of paper behind a fully clean room environment. Then it's applied to the fabric, how that happens they will not tell us."
(The proprietary technology is owned by a company in Asia and they play a few cards close to their chests )
PC: Tom Stephens
A few years back a heavy crew of The North Face staff were taken out to Japan to be introduced to FUTURELIGHT. They were given the opportunity to test out this revolutionary new technology while it was still in its developmental stages.
"All we knew was we had a completely new waterproof, breathable membrane"
"At this point, none of the people on the global team knew what the innovation lab had done. All we knew was we had a completely new waterproof, breathable membrane that was performing in test results much better than the competition."
Mark in Chamonix | PC: Tom Stephens
Despite the big claims from his employers, Mark, as he should be, was approaching FUTURELIGHT with a degree of uncertainty. In fact, the first time he tried one of the jackets the lack of pit zips made him unsure as to whether it was even a shell jacket. "I've been using hard shell fabrics my whole life as a skier and climber. So, I wasn't quick to just believe that this stuff was working. I really had to just keep testing it myself, away from all the science data that came through from the innovation team." As time went on, and Mark got more and more opportunity to put FUTURELIGHT through its paces and see for himself the results, he was soon a staunch supporter.
We're a generation of snowboarders who have been raised on GORE-TEX products; it's been the industry standard for decades. Several other companies survive on the market, but much like calling your vacuum cleaner a Hoover, GORE-TEX has become synonymous with the term waterproof.
"To decide to try and set a new standard with FUTURELIGHT was a huge undertaking"
To decide to try and set a new standard with FUTURELIGHT was a huge undertaking, so why did The North Face decide to take this step?
"People ask us 'why do you need to do this?' The truth is we really felt limited in what were the options given from suppliers. We really couldn't get to the levels of breakthrough and performance that we wanted from them."
Mark explained that The North Face wanted to create products that were leagues apart from the competition, so had to eschew the traditionally used membranes in favour of their own innovative one. FUTURELIGHT gave The North Face the ability to tune the breathability of each garment to a specific activity, and thus gave them endless possibilities for development.
"When you look at the broader market out there, there's no difference between any of the shell products of all these major brands that are using these branded technologies other than their own designs."
"With FUTURELIGHT we can get those much softer, supple fabrics with the membranes that we're using. We don't want to be dependent on these suppliers, can we partner with someone who can innovate? Really set a new standard to what waterproof and breathable can be."
"There's no difference between any of the shell products of all these major brands"
One thing we were particularly curious about with regards to FUTURELIGHT was its eco-cred. Mark was really adamant that this wasn't a greenwashing case, and that The North Face were dedicated to bringing these products to market with the lowest footprint possible.
"Starting with the outside, like the actual shell materials are 100% recycled polyester materials and the membrane itself is 100% recycled chips and nylons. There is 0 toxicity in the membrane itself. Everyone can use PFC free DWRS, that's quite widespread. We wanted to make sure that our membrane would be fully PFC free, zero toxicity."
Mark was refreshingly honest about the fact despite having made some big leaps in sustainable practices, they're not perfect and acknowledges there is still a way to go.
"There's been some big positive steps that have been made by us and others, and there's so much more that's driving all that but there's still a long way to go. The steps we've taken you see that come through in the actual product. Like I can tell you this is 100% PFC free, it's all recycled but the next big challenge is everything you don't see here. That all happens up and down stream in our supply chain at every level and there's a lot more awareness going on around that too. The consumer doesn't see those things."
"If we could change the colour of this red to use a dye that actually used less wastewater coming out of our vendor bays that's a really good thing. But again, the consumer would never see that in the product but that's something that we're really working on now. We're working with all of our supply chain internally to do what's next. I mean a lot of innovation on the sustainability side is really open to everybody but how you manage your own kitchen is our biggest challenge ahead."
"What they don't see is the downstream stuff, and we have a big responsibility to clean up our act there too"
"It's not a dirty secret but a lot of brands from a lot of industries, why did they go to new countries to manufacture? It's not just because of the cheaper land and labour, it's because there are much more relaxed environmental laws. So, again it's like if you're still working in those places like a lot of us are, what comes out at the end of the line, yeah that's important to the consumer to see. But what they don't see is the downstream stuff, and we have a big responsibility to clean up our act there too."
Despite the warm reception and accolades received from The North Face athletes and consumers for FUTURELIGHT, there's actually not really any hard data out there about how it stands up to its competitors. Mark explained that rather than being secretive about tests like water column rating and MVTR, it's actually to stop facts being misrepresented. They're not the only brand taking this approach, Patagonia and Arc'teryx also don't publish their results, and never have.
"It can be really misleading how you use those statistics. I mean we would love to say, in a very black and white way "Product A is better than Product B and here's why…" But how those statistics get manipulated with water column ratings and everything, there's not a lot of integrity to how that's happening and it's really hard to have a true apples to apples comparison."
"Even if you publish a really, really high water column like some brands do, it doesn't mean that it's really 'more waterproof'. Another thing they don't talk about, is usually how you increase waterproofness is by applying more PU coatings. So whenever you do that on a piece of fabric you basically dip it in a very hot bath of Polyurethane and the more you do that the more you can actually compromise the strength of the actual fabric. So you actually lose tear strength."
"It's really hard to have a true apples to apples comparison"
So, what's next for FUTURELIGHT? We can look forward to seeing it being rolled out into their lifestyle and footwear range from Spring 2020. And we can hope, as with most advances in garment technology, that we'll start to see a trickle-down effect wherein FUTURELIGHT will eventually become the status quo for all suitable products in The North Face line.
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