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480-747-5777 to schedule an appointment.
TAKE CARE OF YOUR SKIN BEFORE IT IS TOO LATE!
We can't help an elephant with its wrinkles, but we can help protect them from poachers killing them for their tusks. For each product you purchase, Skin-To-Go™ will donate a portion of the sale to the 96 Elephants, a project of Wildlife Conservation Society.


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Tap into the Power of the About Page
by Simon Slade 4 min read April 25, 2017
The About page on a company website is perhaps the single most overlooked and underutilized marketing opportunity.
One of the easiest ways to connect with customers is by humanizing your company. So many businesses miss this chance to gain customer loyalty because they don't provide enough information—or they provide the wrong kind of information—on their website's About page. These six tips will help you take advantage of this simple marketing platform and endear yourself to customers.
Provide Emotional Value
As with any piece of marketing content, there has to be a story, and that story has to matter to your audience. Without fail, every company has a story. It is often the story of a frustrated consumer who can't find a product they need, like the story expertly (and simply) outlined on Bulldog Skincare's About page.
Think about how your company came to be and what challenges it faced in its growth. Tension and struggle should take center stage. Perhaps the founder experienced some money-tight times while trying to realize his entrepreneurial dream. Or maybe the endless search for the perfect product left the business owner with no other choice than to just create it. Whatever the plot, explain why your company exists and make it clear why it matters to consumers.
There were probably some hiccups along the way in your company's journey. Did you forget to budget for packaging expenses in your business plan and have to pay for them out of pocket? Was the team working out of someone's apartment for a few months before things took off? Include these little details—they humanize your business and make you more approachable to potential customers.
Remember that Humans Make Companies
A photograph of the business owner and his or her bio are integral parts of your website. While companies don't always include this as a feature of their About page, it should at least include a link for readers looking to learn more about the founder and team.
When you arrive at the About page for comedy company Cultivated Wit, the first thing you see is an image of four casual, normal-looking guys. This is the dominant feature of the About page because Cultivated Wit is a product of its staff.
Cultivated Wit includes some clean, simple text about their work on the About page, then breaks down into staff bios at the bottom. Presenting your company as person-centric makes it far easier for customers to identify with your business, care about it, and ultimately support it. A staff focus demonstrates that the company values its people, which is appealing to readers.
Talk Straight
Business jargon is great if you're crafting a white paper or writing an op-ed for the New Yorker, but it's downright wrong on a company About page.
As you get embedded in your business and your industry, your language changes. Certain words and phrases might carry meaning for you, but be completely lost on your customers. Ever read a paragraph about someone's business and felt more confused about what they do than you were before? Don't let this happen—it's an immediate turnoff.
Instead, tell your story in simple, relatable terms. Web designer Joe Payton keeps his story simple rather than talking about backend development and CSS framework.
Supply Visual Stimulation
Not to go full cliché on you, but a picture is seriously worth… so much more than a thousand words. Words simply aren't enough, especially on the web. Your customers want visual stimulation. Give it to them.
While images of the founder and staff are always an excellent choice, the options for visual additions to your About page are endless. Pictures of your office space and product images or screenshots make compelling visual additions to an About page.
In addition to real-world images that apply to your company, graphics can really up your About-page game. The often-referenced About page for Moz has a little bit of all these elements combined to create a sleek, fun-to-read page.
Update, Update, Update
Your company is constantly changing, so your About page should be, too. While your fundamental purpose might stay the same, it's unacceptable for your About page to provide readers with any outdated information. Even the smallest details, such as team size and company age, should be updated every time there is a change.
If you have a content manager, make an "About page check-up" part of their monthly duties. With that level of consistency, your About page should never get stale.
Your About page is a place where you can take some chances. You want it to be a little weird and quirky, just like your company—because things like that stick with people. Your About page shouldn't look or sound like everyone else's.
Your About page is a powerful tool. Use it.
https://bsng.us/3u9
by Simon Slade // Simon Slade is CEO and co-founder of Affilorama, an affiliate marketing training community; SaleHoo, an online dropship and wholesale directory; co-founder of Smtp2Go, an email delivery service and investor in SwiftMed, a virtual GP clinic. Through these companies, Simon provides the education and resources for ecommerce professionals to start their own businesses and achieve occupational independence. Simon can be followed on Twitter and LinkedIn.
Topics: Marketing, About Page, Emotional Marketing, Website Content
Why Analyzing Your Competitors Is Crucial in Winning Online Business
Here's Why Your Content Strategy Should Include Blogging
5 Mistakes to Avoid When Running a Company Blog
Is Your Website Helping Your Business Grow?
8 Tips That Will Help You Create Branded Content That Will Convert
The Online Business: 5 Keys to Successful Web Design
Crafting Your Online Sales Funnel: Make Your Site a Selling Machine
Why And How To Use Emotions When Designing A Website

redpajama_set_name: RedPajamaCommonCrawl


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Q: rspec test failed for params i'm new to rails , i'm tring to write spec test for controller method create and I can't figure out how to pass params users to get method.
here is create method for project controller
  def create
      @project = Project.new(project_params)
      @project.creator = current_user
      byebug
      if params[:project][:users].any?
        byebug
        params[:project][:users].reject!(&:empty?)
        @project.enrolled_user = User.find( params[:project][:users])
      end
    byebug
      authorize @project
      respond_to do |format|
        if @project.save
          format.html { redirect_to @project, notice: 'Project was successfully
           created.'}
          format.json { render :show, status: :created, location: @project}
        else
          format.html { render :new}
          format.json { render json: @project.errors, status: :unprocessable_entity}
        end
      end
    end

project_spec.rb
  context "post create" do
  it "creates a new project" do
    get :new
    byebug

    post :create,params: { user: user.id }
    byebug

    expect(project1.creator).to eq(user)
    expect(enrolled_user.user_id).to eq(user1.id)
    expect(response).to be_successful
  end
end

terminal
 1) ProjectsController post create creates a new project
 Failure/Error: if params[:project][:users].any?

 NoMethodError:
   undefined method `[]' for nil:NilClass
 # ./app/controllers/projects_controller.rb:38:in `create'
 # ./spec/requests/project_spec.rb:49:in `block (3 levels) in <main>'

A: You really need a system test rather than a controller test to achieve your requirement to test the functionality you describe here. So Rspec coupled with Capybara will allow you to do things like this
So use rails g rspec:system project
and do tests like
  it "Can create a project" do
    administrator_sign_in #some system test helper that creates a user and logs a user in if needed, there are plenty of examples on how to do helpers like this.
    visit '/admin/projects'
    click_link "New"
    #save_and_open_page #Uncomment this if you want to see what your form fields are, unstyled, can be very useful when trying to see what to fill in and what button and links to press and click
    fill_in "Name", with: "New project"
    fill_in "Other project fields", with: "Some Data"
    page.check("Name of a boolean field") #check a checkbox
    click_button("Create Project")
    project = Project.find_by name: "New project"
    expect(current_path).to eq("/admin/projects/#{project.id}")
    expect(page).to have_content("Project was successfully created")
    expect(project.name_of_boolean_field).to be true
  end

More info on generators here
More info on system tests here
More info on Capybara here

redpajama_set_name: RedPajamaStackExchange


text:
Jock McIlwain inducted into Hall of Fame
Gold Coast engineer, businessman, former councillor and philanthropist Jock McIlwain OAM has been inducted into the Gold Coast Business Hall of Fame. Mr McIlwain, who is referred to as the patriarch of Gold Coast canal development, was involved in designing and building many of the waterways that the city is now famous for. Born ...
Bus builder named Business of the Year
Robina-headquartered bus manufacturer Transit Australia Group has been named the Gold Coast's Business of the Year. The company was named the winner of the major annual title before a Who's Who list of the business community at the Gold Coast Business Excellence Awards gala dinner held at Jupiters Hotel and Casino on Saturday night.
Frosty Boy melts judges' hearts
A former Brisbane soft serve ice cream company which moved its headquarters to Yatala last year, has enjoyed the sweet taste of success in its first bid to win a Gold Coast Business Excellence Award. Frosty Boy, which now manufactures the equivalent of two million serves of soft serve ice cream per day, was named the winner of the...
Owners team up to sell Mermaid Beach development sites
The owners of units in two separate Mermaid Beach apartment blocks teamed up to sell a prime high-rise development site Andrew Henderson, of John Henderson Professionals Mermaid Beach, has confirmed that the owners of the six apartments at 7 Mermaid Avenue, Mermaid Beach and the owners of six neighbouring apartments at 9 Mermaid Beach had so...
Evolve Skateboards named among top 100 fastest firms
Gold Coast electric skateboard company Evolve Skateboards has been named among Australia's fastest growing start-up companies. The company, which is headed by husband and wife pair Jeff and Fleur Anning, is ranked 52nd on online business magazine BRW's list of Australia's fastest growing companies. The latest accolade adds...
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Camp Read S'More will be at LL on Friday, June 3rd from 6-8pm. Contact Anna Rickords arickords@lincolnlutheran.org with questions.
Anna Rickords has been the Media Specialist at Lincoln Lutheran since August 2014. Anna grew up in Wyoming and graduated from Concordia Seward in 1995 where she met her husband Jeff.
Students who will be 6th-7th-8th graders next school year are eligible to become a Summer Reading Volunteer at Lincoln City Libraries this summer. Volunteers will commit to a 1-hr training session in late May followed by a 1-2 hr. assigned time per week May 25th - July 31st. Primary duties will be to sign up younger children for the Summer Reading program, to answer children's questions, and to provide extra encouragement to the summer readers. See Mrs. Frazier in the media center for an application and more information.
Middle School students who are interested in reading and possibly participating in a competition (like Battle of the Books) with other schools in April are invited to participate in Page One. Students will read from a pre-selected list of over 50 books (separate lists for 6th grade and 7th-8th grade). Reading lists can be found online at www.pageonenebraska.com or can be picked up in the Media Center. More information will be provided to students and parents soon. See Mrs. Frazier in the Media Center to learn more and sign-up.
NEW! All Lincoln Lutheran students now have a NoodleTools account on www.noodletools.com (use the same student log-in information assigned at the start of the year).
The Lincoln Lutheran Media Center is now on Twitter and Facebook. Follow us on Twitter @LLmediacenter and find us on Facebook @LLMC! See Mrs. Frazier in the Media Center after you "follow" or "friend" us to receive a sweet treat.
Leslie (Alber) Frazier joined the Lincoln Lutheran staff in 2013 as the part-time Media Specialist. Leslie is a Blue Hill, Nebraska native and graduated from Blue Hill Community Schools with the class of 1999. She went on to the University of Nebraska at Kearney where she received her B.S.Ed. in Elementary Education with a minor in Social Sciences for Elementary in 2002. She worked for the University of Nebraska Foundation in Kearney throughout her college career and was hired as their Director of Annual Campaigns after graduation.


Factory red a/c, ps, pdb. #s match Calif car!
#s match motor, factory color and it was born with a 4-speed, a/c, power steering and power disc brakes. California rust free and ground up restored. This is a super desirable Mach 1!
It was sold new at Pasadena Motors in California. It then moved to Arizona where it lived the majority of it's life. The previous owner bought it already restored and had it shipped to Illinois 10 years ago. Of course it was garage kept. He enjoyed it about 400 miles a summer with no issues.
EXTERIOR: The 1969 Mach 1 fastback in my opinion is one of the sharpest cars of all time. This one is redone in it's factory candy apple red color and with the stripes, mirrors, scoops it's a knockout. I'm calling it show condition because it was done from the ground up and taken really good care of. I am eyeing up the sides of the car right now and it's laser straight, the reflection in the paint is like a mirror. The blacked out hood treatment is actually painted on and it's gloss black, the scoop is painted gloss too. Up front all the trim, grill, bumper, spoiler look new. Working my way back the windshield and all the stainless trim around the windows is like new. The rear window is crystal clear. The door handles are new. In back the bumper, gas cap, emblems are replaced. Has the GT splitter exhaust tips. The Mach 1 decals on the sides and trunk are reflective. The door in the jambs are glossy and smooth. The weather strips and sill plates are excellent. It has the original door trim tag, not a reproduction. The window seals at the tops of the doors have been replaced. The 15 inch chrome Magnum wheels and Good Year tires look new.
INTERIOR: Mach 1s came with the deluxe interior that included high back bucket seats, molded door panels and console. Everything is in excellent shape inside this car. The dash pad has been replaced, it's NOT a glued on cap. Door panels, upholstery and carpet have been replaced. There are also embroidered floormats. The headliner was replaced and it tight as a drum. The instrument area and console are excellent. New chrome bezels around radio/heater and on console. There is a retro Mustang stereo with aux plug in the factory hole. It has the optional factory speakers in the door panels. Clock is rebuilt with quartz movement. It has the correct shift handle and knob. In back it has optional fold down seat, all the surrounding plastic trim is real nice. All the interior lights work including in the doors. It's all great- the knobs, seatbelts, etc. Original steering wheel is the only part that doesn't look new, but it's still very nice.
ENGINE COMPARTMENT: It is actually over restored to show condition. The bottom side of the hood and the engine bay is all painted gloss red. The factory seams and spot welds are clean. The motor is VIN number matched to the car. It's the very desirable 351 M code Cleveland and it has been enhanced a bit with a powder coated Edelbrock intake, big dual feed Holley, MSD ignition, coated headers and a little hotter cam. It's dressed up with some nice finned valve covers. It is a factory air conditioned car but the system was upgraded woth a newer compressor and now has R134 freon. All the components look really nice- power brake and steering, alternator, radiator, voltage regulator etc. It has reproduction radiator hoses and clamps. Wiring is all neat, the turn signals on the hood are even wired up. Everything looks proper- has washer bottle hooked up, battery is secured, horns are hooked up, hinges look clean.
TRUNK COMPARTMENT: It still has it's original red paint from the factory, all in good condition. The quarter panels are the originals. There is a new gray speckled rubber mat and there's also a car cover. The original jack is there, the spare got left at a shop years ago. Bottom of the trunk lid is painted glossy, has new decal and the latches are cleaned. Weatherstrip was replaced. The jamb is glossy has the nice clean factory seams.
UNDERSIDE: Clean rust free factory metal. The floors, frame rails and inner rockers are clean. It has its floors plugs and even the drain plugs in the lower inner 1/4s are still there. Upfront the suspension and steering is rebuilt and detailed. It was recently aligned and inspected. It has disc brakes in front, they were also inspected. Bottom of the motor is still clean, starter looks new. The 44-speed top loader trans is clean, shift linkage looks new. Rear end was restored, has posi unit. The gas tank, shocks and exhaust were replaced. It has glass packs and the transverse muffler. E-brake is still hooked up. Very clean and proper underneath.
This Mach 1 has so much to offer! The awesome factory options and colors, it's a California rust free, #s match, documented car. What more do you want, gold plating?