What are McDonald's Belgium's key efforts to ensure food quality and kitchen transparency? Additionally, explain their overall approach to sustainability, including how they responsibly source their beef and any standards or partnerships they follow to achieve this.
Navigate to the 'Quality' page. Identify information about food quality and kitchen visit transparency. Navigate to the 'Our Commitment' page. Navigate to the 'How sustainable is our menu? The ingredients.' sub-page. Identify information about their overall sustainability approach and sustainable beef sourcing, including adherence to guidelines like the Global Roundtable for Sustainable Beef. Synthesize all gathered information.
State that McDonald's Belgium prioritizes fresh, high-quality ingredients and allows customers to visit restaurant kitchens 365 days a year for transparency. Explain that their overarching sustainability approach is 'Scale for Good,' aiming to make a significant positive impact for people, the environment, and the planet as the world's largest restaurant chain. Describe their responsible beef sourcing by working with local suppliers, farmers, and experts, and adhering to strict guidelines, specifically mentioning the Global Roundtable for Sustainable Beef.