Our company wants to modernize our e-commerce and expand multichannel selling without replacing our current CMS. Explain how Slatwall's 'Hybrid Platform' and 'Headless Commerce' solutions address these needs, detailing specific benefits for our development team (e.g., flexibility, tools) and marketing team (e.g., selling, product management).
Navigate to 'getslatwall.com'. Click on the 'Solutions' dropdown. Navigate to the 'Hybrid Platform' page. Identify how the Hybrid Platform allows keeping the existing CMS and offers quick launch capabilities and multi-CMS integration. Note the benefits for development teams regarding flexibility and tool use on this page. Navigate back to the main page and re-open the 'Solutions' dropdown. Navigate to the 'Headless Commerce' page. Identify how Headless Commerce provides full control, an API-driven framework, and omnichannel support. Note the benefits for development teams (e.g., control, API-driven) and marketing teams (e.g., selling everywhere, product catalog) on this page. Synthesize the information from both pages to explain how Slatwall meets the company's needs for modernization, flexibility, and multichannel selling, distinguishing benefits for development and marketing teams.
Explain that the 'Hybrid Platform' enables keeping the existing CMS while migrating e-commerce to Slatwall, avoiding full re-platforming. Mention that the 'Hybrid Platform' offers quick launch capabilities and can integrate with multiple CMS clients. State that 'Headless Commerce' provides full control to build custom customer experiences and an API-driven framework for seamless integration. Identify benefits for the development team from both solutions, such as flexibility to use preferred tools, API-driven framework, and freedom to build experiences for multiple channels independently. Identify benefits for the marketing team from 'Headless Commerce', such as the ability to sell everywhere, manage a complete product catalog, and rapidly respond to customer trends across all devices and channels.