Eh. FUCK EA and 2k. If they can't survive without those methods. They don't deserve to survive.,(reply>), To expand on this. Once they die, we could get games like Basewars, Technos Bowls, etc. produced again.It's not a bad thing for these current franchises to go extinct, quite the opposite. It will serve to allow more creative franchises to appear that don't rely on post launch monetization.