Excellent analysis, as always. The merging stuff is real! To make a parallel with TV/movie industry (coz the mediums are converging - another good topic to debate - PS4 Spider-man is way better than any movie ever made for the character) look what is happening with Disney, after acquiring some major studios: completely ruined Star Wars, ended with all Marvel Netflix series (man, Daredevil Season 3 is the best comic book series ever made!). I just hope that Naughty Dog or Guerrilla don't get caught on this shit storm, although they are my favourites game studios for the last 5 years, they are nowhere near the (capital) size of EA or Ubisoft, but you could easily see Insomiac being bought out by some major one...,(reply>), Naughty Dog and Guerrilla games are owned by SONY. Maybe do some research before jumping on the interwebs. And yeah. with billions on the return, Star Wars is totally ruined. "I can't believe they done put Asians and blacks in muh Stuhr Wuhrs!"