Interesting concept, but the reason for the unexpected outcome with youtubers as contestants is one of reputation. While I’m not super familiar with all the youtubers here, I know enough of them to know their audience sizes or ad revenue could be significantly impacted by reputational damage, hence them talking about being “cheeky” as opposed to blatantly bastardy. If you had some youtubers with an already bastardy reputation (ie. if thats their schtick) in the mix, the show would likely end up less cooperative.