Let me rant a bit here...at 9'15" -&gt; showing a world map where their system is being used "We are everywhere in the world" well, everywhere if you exclude: Central America, South America (except a tiny patch in Brasil), the whole of Africa, India and all the 'stan, But yeah, everywhere. I know he did not mean it like that but...,(reply>), I know the feeling.. My advice, should you choose to take it, is to accept that words are only tools to express the meaning in the speaker's head and that they are meaningless by themselves away from a context. Ironically, you clearly have the context here :)) Also, picking the perfect words is next to impossible and requires a lot of computation, ~80% accuracy is A LOT easier and more practical time-wise, just think of contracts which try to be word perfect in the YouTube context, I'd take ~80% percent any day :))