The 'Pay Code' option being announced from Amazon actually addresses the issues that 1 in 4 Americans don't have a bank account and that that number is likely higher in many developing countries/continents eg) Africa, that Amazon delivers to.<br><br>This move, although it bumps the bottom line of two, somewhat morally corrupt companies, will actually be of benefit to consumers who are usually financially worse off than most by giving them access to cheaper and more readily available products.<br><br>This is a great move.