Why would Intel ever advertise that they were going to release new cards every year? That sounds like the best possible way to dissuade early adopters and customers by telling them both that their GPU will be outdated in just 1 year. It also makes it obvious that Intel isn't bringing its A game right out of the gate, are all in on the planned obsolescence business model. I can't see it going well unless they can beat AMD/Nvidia on price or performance by a significant margin.