As a person who plays 2k alot ive never seen an unskippable ad and when i saw another utuber talk about it i was sure it was some sort of glitch but even if it isnt you can just turn it off. 2ktv is not desireable for anyone at anytime, everyone skips it. Im sure if 2k was really tryna aggresively advertise they wouldnt allow you to turn it off.