Google Glass wasn't really a failure. It was more a proof of concept with a very limited amount of units released. There were never plans for mass marketing, but Google learned from it and probably will release another product in the future using what they learned.,(reply>), I still own a pair. It was too ahead of its time back a couple years ago. I'd imagine in a couple years the idea will come around again improved and probably do well!,(reply>), they still sell Google GLASS for enterprise purposes.,(reply>), It certainly succeeded in getting itself banned from an amazing array of places during its short proof of concept phase. :P,(reply>), The marketing was definitely a failure though. They promoted it as a consumer device which people would wear in day-to-day life. Which turned it into a joke. Whereas it might actually have had enterprise applications.,(reply>), Yeah, if you look up the Microsoft Hololens, that's what the google glass has become.