BASF says that around 25% of its global R&D will be conducted in Asia Pacific by 2020. BASF plans to invest €10 billion and create around 9,000 new jobs in order to achieve sales of €25 billion to customers in the Asia Pacific region by 2020. Around 25% of BASF's global R&D will be conducted in Asia Pacific by 2020, the company predicts. “In the next decade, Asia Pacific will face huge challenges while remaining the fastest growing market for the chemical industry,” said said Dr Martin Brudermüller, vice chairman of the board of executive directors of BASF, responsible for Asia Pacific. “With our Asia Pacific strategy, we are positioning BASF as the leading provider of sustainable solutions for the Asia Pacific region. Based on our strong global R&D network, we will considerably strengthen our innovation capabilities in Asia Pacific, enabling us to better serve our customers in all industries in the region.” Besides chemical R&D, BASF will establish research facilities in the areas of electronic materials, battery materials, agriculture, catalysis, mining, water treatment, polymers and minerals. Following the successful inauguration of the BASF Innovation Campus Asia Pacific in Shanghai, China, the company is currently considering establishing a second Innovation Campus Asia Pacific. More than €2 billion in regional sales will be achieved through new business and acquisitions by 2020, BASF projects.