Throughout the world application of vehicle and infrastructure based intelligent transportation systems have been increased over the last decade. Most of these advanced intelligent technologies are only used in urban areas. Successful introduction of such intelligent technologies can enhance the level of safety, security and efficiency of transportation system in rural communities and support country's growth. In this research, a techno-economic feasibility evaluation of a smart street light (SSL) system, in the context of rural areas in India, has been carried out. In order to evaluate the proposed SSL system we have considered a case study of the remotely located Khurhaan village in the state of Bihar, India. The result suggested that adopting SSL over the conventional street light system gives a cost saving of 91,506 annually.