Title: I used to blog for several years, several years ago, and was able to build up a &quot;large&quot; following, for a small-timer at least (over 10K visitors&#x2F;mo). In recent years, I&#x27;ve made two slightly niche-subject blogs but find it nearly impossible to get a following, even though I&#x27;m dealing in the same general subject matter, quality of posts, research, and media integration.<p>As of a few years ago it seems like to have a successful blog one must be cross-posting to 6-7 social networks at the same time (ie, for sharing to be frictionless). When I post my newer blog posts in relevant places online, people actually say they like the content, yet visitor numbers don&#x27;t reflect such sentiment in a sustained manner. I have hundreds of posts, but retention is very low (1 visitor = 1 view, then they leave).<p>Is the only option these days to be cross-posting? It seems share buttons on each blog post aren&#x27;t frictionless enough. Either I&#x27;m a bit delusional about the quality&#x2F;interest level or blogging has become a lot harder in terms of audience capture.
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