Title: Compared to say, offering a product or service directly to customers&#x2F;users? Because from what I&#x27;ve seen over here, the vast majority of tech companies  seem to be obssessed with delivering work for corporate clients or attempting to be the next Moz rather than offering a service for average Joes. You don&#x27;t see many Uber&#x2F;Airbnb&#x2F;Facebook&#x2F;Twitter&#x2F;Apple&#x2F;whatever type deals aimed at normal people.<p>So why is this? I did hear at one startup event (from a VC) that UK investors were hesitant to back user facing companies like their US counterparts, but that can&#x27;t be all the reason, right?<p>Why are European tech companies so much more interested in being B2B businesses?
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