Title: We created our SaaS app (pacpacs.com) and initially released it as a kind of preview/trial to a select few people. We found it very hard to follow the "release early" mantra since the MVP for our service was not really that minimal, so drumming up any hype for the unfinished product was tricky.<p>A few days ago we opened our doors to the public and I'm now trying to get the word around.<p>I've started emailing relevant blogs and have put together a more formal 'press release' type page that I am linking to in my emails (https://www.pacpacs.com/press/20101007). But I'm not getting much of a response.<p>Is this the method most other people use in more niche industries? 
Should we consider paying a newswire service to run the release too?<p>And a longshot: are there any physical therapists on HN that might be interested in giving any feedback :)<p>Any feedback on the site/service/biz much appreciated!
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