Title: Hi all! I&#x27;m Kennan and I recently founded Jika (<a href="https:&#x2F;&#x2F;jika.ai" rel="nofollow">https:&#x2F;&#x2F;jika.ai</a>). Jika helps Shopify sellers A&#x2F;B test their product pricing so they can make more money.<p>Let’s say you sell shoes on Shopify for $100 and want to test $110. You’d 1-click install the Jika Shopify App and go to a dashboard where you select and start a test for $110. We then handle the heavy lifting of showing price A to 50% of your visitors and price B to the other 50%. As the test is running, Jika keeps track of revenue, conversions, and visitors at each price point. You’d repeat this process as much as you can since the optimal price for a product is always changing.<p>Up until now, most people have priced off competitors, but that doesn&#x27;t cut it anymore with big companies getting more and more sophisticated. A prime example of this is Amazon accelerating their development of in-house brands (~640 in late 2019) and using their dataset to outprice other online sellers (2.5m price changes per day in 2013 and more today).<p>One recent test of a best selling product for a Shopify brand doing 1M+ monthly revenue resulted in a data significant ~10% revenue lift from a -7% price. This better price for the best selling product translates to a ~30k+ monthly revenue increase (~180k+ revenue over 6 months).<p>I chose to work on pricing because I love optimization. Past optimization includes dropping out of college after 1 year to be a growth (A&#x2F;B testing) engineer at Pinterest for 3 years and building an app for discounts + promotions at Hulu. In high school, I also optimized enough to be a top 200 player in League of Legends.<p>Would love to answer any questions or comments below!<p>PS. If you know anyone on Shopify, I&#x27;d love to help them nail down their pricing. :D
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