The CAN-SPAM Act in the US was created over eight years ago in
response to the increasing amount of email spam that people were
receiving in their inboxes. However, in spite of the efforts of
the government and lawmakers to make it easily understood for
everyone, there still is confusion over what exactly does the
CAN-SPAM Act does or doesn’t do. The US CAN-SPAM Act was created
to stem the flow of unsolicited bulk email or spam as a form of
commercial advertising, thereby trying to prevent the abuse of
email addresses by shady online marketers. Congress passed the
law in 2003 after much debate, becoming effective on January 1,
2004. In creating the law, Congress has set out basic guidelines
for email marketers to follow: 1. Email marketers should not
mislead recipients as to the source or content an email 2.
People should be allowed to decline or unsubscribe from any
email message from any source. However, the CAN-SPAM Act does
not restrict any business from sending an unsolicited email to
another company for