When the New York Times writes about Mallomars, I take notice.
Did you know that Mallomars are made in Canada and that 70 per
cent of them are bought in New York City? Mallomars started in
New Jersey in 1913, but migrated over our northern border to the
Toronto area where they are produced by Nabisco. Mallomars are
only sold from October to April, which makes the NYC consumption
percentage even more astounding. Mallomars are a chocolate-
coated graham cracker and marshmallow cookie. There are 18
Mallomars to a box and Mallomars addicts have been known to down
an entire box of 18 Mallomars in one sitting. MoonPies are more
of a full dessert with each one wrapped individually. The
MoonPie was invented in 1917 at a bakery in Chattanooga,
Tennessee. It all began with a bakery salesman named Earl
Mitchell who heard from a group of coal miners that they wanted
something “solid and filling” that could be eaten quickly.
Mitchell observed bakery workers dipping graham crackers into
marshmallow and setting them aside fo