Theory and techniques of designing Web sites for effective
information delivery. Study of organization, labeling,
navigation, and indexing systems is included. About Information
Architecture: Information architecture (IA) is the area of
information science that analyzes the need for an information
service, and then determines a system that meets those needs in
terms of appropriate form, function, metaphor, navigation and
interface, interaction, and visual design. As defined by Richard
Saul Wurman, a philosopher of information and communication who
coined the phrase, IA is the practice of making information
understandable and delivering it in a manner that conveys an
intended meaning. IA determines the organization, labeling,
navigation, and indexing systems that are required to support
both the browsing and searching of audiences of users in today’s
online information environment. It plays a crucial role in
determining whether users can easily find the information they
need.