The Coca-Cola System Announces New Global Targets for Water
Conservation and Climate Protection in Partnership With WWF The
Coca-Cola Company, in partnership with World Wildlife Fund
(WWF), today announced ambitious new targets to improve water
efficiency and reduce carbon emissions within its system-wide
operations, while promoting sustainable agricultural practices
and helping to conserve the world’s most important freshwater
basins. “Our sustainability as a business demands a relentless
focus on efficiency in our use of natural resources. These
performance targets are one way we are engaging to improve our
management of water and energy,” said Muhtar Kent, president and
CEO of The Coca-Cola Company. “In this resource constrained
world, successful businesses will find ways to achieve growth
while using fewer resources,” said Carter Roberts, president and
CEO of WWF-US. “The Coca-Cola Company’s commitment to
conservation responds to the imperative to solve the global
water and climate crisis.” The partnershi