Product's Life Cycle To avoid falling into any greenwashing
traps, RONA decided to adopt a strict scientific method called
the Life Cycle Approach. Rather than looking only at the
product’s obvious ecological features, this assessment looks at
the total environmental performance over the product’s entire
lifetime, from extraction of primary resources to end-of-life,
including manufacturing, transportation, packaging and use. The
Life Cycle Approach: • Prevents the shifting of environmental
problems from one step of the life cycle to another •
Simultaneously considers several different environmental issues
To offer our customers products that truly provide better
environmental performance, RONA works with an independent third
party. Experts from the International Chair in Life Cycle
Approch at the Polytéchnique de Montréal provide a rigorous
product selection to be labelled RONA ECO and eco-responsible
products after an in-depth, transparent and rigorous process.
HOW WE SELECT RONA ECO AND ECO-RESPONSIBLE PROD