Volvo Trucks Teaches Kids the Importance of Being Seen in
Traffic - VIDEO STORY STOCKHOLM - July 2, 2010: Sixty per cent
of all accidents in which a truck collides with a pedestrian or
cyclist can be blamed on the driver's blind spot. Many of the
people injured are children. In Denmark, Volvo Trucks and
several other organisations have therefore joined forces in a
project designed to teach children how to behave when there are
trucks around. The "Traffic Safety at Eye Level" campaign was
launched in 2003; so far, more than 60,000 children throughout
Denmark have done the course. Click PLAY to watch video