Similar to a persuasive essay, a compelling letter strives to
convince the reader of a specific position or opinion. The goal
of both letters and essays are the same, and in truth both are
structured in a very similar fashion. To create a persuasive
letter it is always best to establish you primary goal or
argument and then brainstorm the arguments that support your
position. After you have listed your primary arguments and have
an idea of the strength of each, organize each idea into your
outline. Within the outline begin with your primary position and
then move to the most compelling argument. Then list each
argument in turn with the most valid being closest to the
beginning of the letter. Conclude your outline with the summary
idea and the explicit request or direction to the reader. Once
you have completed your outline and have organize zed your
ideas, it is time to write. The format of the letter should
follow standard business prose. As such, you should include the
salutation and the date of the letter.