Quick Response (QR) codes (or box codes) are two-dimensional
codes that can be scanned by the camera on a smartphone device.
Snapping a photo of a QR code will automatically connect you to
text, photos, videos, music, or Web sites associated with that
code. The beauty of using a QR code on a flier, pamphlet,
booklet, or anywhere else in higher education is that it creates
a bridge between real-world material and online resources.
There’s no need for students to memorize the address for your
event’s Web page or search around your school’s Web site looking
for more information. Just point, snap and connect – instantly.
Although the technology hasn’t quite become mainstream yet, QR
code readers are readily available for most smartphone platforms
(iPhone, Android, BlackBerry, etc). As more people begin to
embrace and utilize these codes, your school should be ahead of
the curve and ready to take advantage. Are they going to take
off tomorrow? Probably not. In fact, QR codes may never fully
take off for the majori