Introduction to Social Media Whether you’ve begun to experiment
or remain on the sidelines, it’s a good time to learn more about
what social media is, and whether it could be useful for you.
What social media is? Social media is a set of tools that allows
the audience create content and communicate among themselves. A
few examples: blogs, message boards or groups (like Google
Groups or Yahoo Groups), commenting, ranking and sharing tools
like you find on many news sites, blogs and operations like Digg
social bookmarking and sharing tools like Delicious or Mixx
user-generated content sites like YouTube and Flickr group
instant messaging like Twitter live community chats, as
standalones or complements to broadcasts platforms like Facebook
and LinkedIn where people can create profiles, share content,
create groups and interact in many other ways What social media
is not? Social media is not content you, a public broadcaster,
website or producer, create. (Blogs are a partial exception. See
our blogging documents