Green Virtual Enterprise Broker: Enabling Build to Order Supply Chains for Sustainable Customer Driven Small Series Production
Global businesses are moving towards 'glocalization' and 'mass customization' strategies to serve in a more personal and sustainable way their customers. Advances in ICT and green manufacturing technologies are enablers of this phenomenon. This paper explores a new business model, and its related supply chain model, the Green Virtual Enterprise Broker, which is fully customer driven and aware of the environmental footprint of products and services to serve customized and small series production demands.
APMS