The Influence of Website Service Quality towards Consumer Satisfaction by Using Webqual 4.0 Method: Study on Grab Users in Bandung
This research is motivated by rapid technological developments to create business opportunities through technology increasingly. The website becomes important as platforms deliver information to users in a wide range of information about a company (company profile) until the customer service. One current trend is a provider of transportation services online. Grab as one based transportation services provider online service accessible websites for consumers to support services offered to costumers. This study aims to determine the quality of the website Grab customer satisfaction. Based on the type of research, including research into the types of causality research. Sampling technique in this study is using purposive sampling technique and the number of samples in this study as many as 100 respondents to the people who live in Bandung and ever used website Grab.