Yé-yé (French pronunciation: ​[je.je]) (yeyé in Spanish)[1] was a style of pop music that emerged from Southern Europe in the early 1960s. The term "yé-yé" was derived from the English term "yeah! yeah!", popularized by British beat music bands such as the Beatles.[2] The style expanded worldwide as the result of the success of figures such as French singer-songwriters Sylvie Vartan, Serge Gainsbourg and Françoise Hardy.[3] Yé-yé was a particular form of counterculture that derived most of its inspiration from British and American rock and roll.