Many YouTubers created content to capitalize on the growing trend of Team Trees;[1] despite the Arbor Day Foundation reaching out to only a few hundred creators, Team Trees is now featured in over 80,000 videos from over 4200 global creators.[31] Across Instagram and Twitter over 556,001 posts have garnered more than 4.6 billion views.[32] Creators were able to uniquely inspire their audience to become donors and supporters of Team Trees through their relationships with their fans.[31]