The chemical industry introduced the first formal EHS management approach in 1985 as a reaction to several catastrophic accidents (like the Seveso disaster of July 1976 and the Bhopal disaster of December 1984). This worldwide voluntary initiative, called "Responsible Care", started by the Chemistry Industry Association of Canada (formerly the Canadian Chemical Producers' Association - CCPA), operates in about 50 countries, with central coordination provided by the International Council of Chemical Associations (ICCA). It involves eight fundamental features which ensure plant and product safety, occupational health and environmental protection, but which also try to demonstrate by image-building campaigns that the chemical industry acts in a responsible manner.