As a result, former AJPW president Masayuki Uchida took over as the new Noah president.[22] On November 7, Estbee officially changed its name to "Noah Global Entertainment kabushiki gaisha".[23] On December 27, Noah announced the relocating of its offices from Ariake, Tokyo to Kanda-Misakichō due to Differ Ariake's scheduled closing in June 2018.[24] At the end of 2016, NJPW pulled all of its wrestlers, including the entire Suzuki-gun stable, from Noah with reports stating that the relationship between the two promotions had turned "extremely sour".[25] Having lost the NJPW relationship, Noah's attendance numbers went down by 29% during the first four months of 2017.[26] On February 7, 2017, Noah announced a business alliance with American promotion Total Nonstop Action Wrestling (TNA),[27] which was extended in July, after TNA had been renamed Global Force Wrestling (GFW).[28] In March 2017, Noah formed another partnership with Canadian promotion Border City Wrestling (BCW).[29]