In 1980 it was used by Alvin Toffler in his book The Third Wave in which he writes "What is inescapably clear, whatever we choose to believe, is that we are altering our infosphere fundamentally...we are adding a whole new strata of communication to the social system. The emerging Third Wave infosphere makes that of the Second Wave era - dominated by its mass media, the post office, and the telephone - seem hopelessly primitive by contrast".[2]