Avant, LLC, formerly AvantCredit, is a private Chicago, Illinois-based company in the financial technology industry. The company was established in 2012 by serial entrepreneur Albert "Al" Goldstein,[1] John Sun, and Paul Zhang. Initially structured as a mid-prime lender,[2] the company issued its first personal unsecured loan in early 2013 using its proprietary technology to determine an individual's creditworthiness.