Features of Product (Often customized to consumer requirements.>>> Use of Electronic Data Interchange or Internet for remote input of client details; use software to record client requirements and match to service product. Features of services associated with services consumption Delivery of Product (Production and consumption coterminous in time and space; often client or supplier has to move to meet the other party. >>> Telematics; Automated Teller Machines and equivalent information services.) Role of Consumer (Services are consumer-intensive, requiring inputs from consumer into design/production process. >>> Consumer use of standardized menus and new modes of delivering orders.)