In 2015, Budweiser honoured Saskatchewan for their abundance of hockey players by sculpting a 12-foot-tall hockey player monument in ice for Saskatchewan's capital city of Regina.[13] The company then filmed this frozen monument for a national television commercial, thanking the province for creating so many goal scorers throughout hockey's history. Budweiser also gifted the "hockey player" province a trophy made of white birch—Saskatchewan's provincial tree—which bears the name of every pro player in history. Sitting atop the trophy was a golden Budweiser Red Light, synched to every current Saskatchewan player in the pros.