In filmmaking, it dates back at least as far as 1980's Cannibal Holocaust but was popularised by The Blair Witch Project (1999), [3] Reviewing V/H/S for The AV Club Scott Tobia noted that the genre "has since become to the ’00s and ’10s what slasher movies were to the ’80s" [4] The format has been subsequently used in well-known films such as Paranormal Activity (2007), REC (2007), and Chronicle (2012).[5]