The film is framed as being told from the point of view of the cows—Rikva, Ruth, Lola and Goldie, who appear in humorous Claymation animated sequences.[1][2] The filmmakers intended The Wanted 18 to have a comic book feel, even shooting live-action interviews at an angle to replicate the look of comic book panels.[3] The director intended to use the cows point-of-view as a way for audience to sympathize with the subject matter. For Shomali, laughter is a way of non-violent disobedience.[7]