The artists are renowned in the Latin music world for being the first to successfully fuse mainstream pop music with the reggaeton street rhythms of Puerto Rico and expose the style to a wide international audience. The sound introduced by Rakim & Ken-Y would go on to inspire the pop reggaeton songs of successful acts such as CNCO, J Balvin and Maluma. The duo had a very successful career with the Spanish speaking audience of Latin America, the United States and Spain until their separation in 2013.