This direction of research has some crossover with neural synchrony studies of communication, but there remains sufficient interest in the similarities and differences in how people specifically process multimodal narrative information, such as watching movies, hearing stories, or reading passages. Importantly, narrative processing studies of neural synchrony observe hierarchical levels of processing that unfold over time,[35][36] starting in areas responsible for low-level processing of auditory or visual stimuli. As semantic information becomes more salient in the narrative, synchronized processing moves to more integrative networks, such as the inferior parietal lobe or temporal parietal junction.[35]