Along with the clock tower of the University of Concepción, the mural Presencia de América Latina is a true symbol of the culture of Concepción.[1] It is frequently visited by foreign and domestic tourists and reproduced in souvenirs, book covers and catalogues, among other products.[5][6] In 1994 it was depicted on a postage stamp to commemorate the seventy-fifth anniversary of the University. It was recognized by the Government of Chile as a National Historic Landmark under Decree Number 147 of 30 April 2009.[7] Also in recognition of its heritage and cultural value to Greater Concepción and the Bío Bío Region, it was one of the cultural artefacts recognised with a plaque in 2009 in celebration of the Bicentennial of Chile in 2010.[8]