Klein, who in No Logo ushered in a new generational critique of commodity culture, and who in The Shock Doctrine established herself as perhaps the most prominent North American critic of neoliberal disaster capitalism, signals that she has now, in William Morris's famous metaphor, crossed "the river of fire" to become a critic of capitalism. The reason is climate change, including the fact that we have waited too long to address it, and the reality that nothing short of an ecological revolution will now do the job.[8]