In late 2007, the Moroccan Ambassador, Mohammed Rida El Fassi, invited and encouraged Pakistani entrepreneurs and businessmen to take advantage of Morocco’s Free Trade Agreement (FTA) with the USA and the European Union (EU), particularly in the textile and readymade garments. In a meeting with the Vice-President of the Federation of Pakistan Chambers of Commerce & Industry (FPCCI), Zubair Tufail, the ambassador said that under the FTA, Morocco has free access of readymade garments to the United States, a huge market for garments.[2] “Morocco is a big exporter of readymade garments to Europe, and we invite Pakistani companies to share the Moroccan export to Europe,” Fassi said. The ambassador went on to invite Pakistani companies to set up garment units in Morocco, where even a 30% value addition is acceptable to the European Union.