Its audience primarily consists of English-speaking Egyptians, some of whom live abroad, as well as non-Egyptians from countries such as the United States and Australia among others, who are either interested in the cultural and touristic aspects of Egypt or reside in the country. 41% of the readers are aged between 18 and 34 and they also consist of both genders, with 51% of them being male and 49% female.[1][2]