In 1930, Teletype Corporation was purchased by the American Telephone and Telegraph Company and became a subsidiary of Western Electric. In 1984, the divestiture of the Bell System resulted in the Teletype name and logo being replaced by the AT&T name and logo, eventually resulting in the brand being extinguished.[30] The last vestiges of what had been the Teletype Corporation ceased in 1990, bringing to a close the dedicated teleprinter business. Despite its long-lasting trademark status, the word Teletype went into common generic usage in the news and telecommunications industries.