For the western localization, the Square Enix staff used analysis from their subsidiary companies in London and Los Angeles to readjust the game for Western audiences.[27] Director Takeshi Arakawa and producer Yoshinori Kitase announced that the release date for the western world would be August 25, 2009 (starting in North America), and that it will include a number of small changes, including re-adjustments in gameplay, new gameplay events, an arcade gameplay mode, a shortened tutorial, new moves for playable characters, and extra cutscenes featuring cameos from several other characters from the main characters' original games that do not appear in the Japanese version.[28] Arakawa referred to the Western version as a more action-based game than the original Japanese version which was more RPG-based.[3]