On the July 28 episode of Raw, Executive Vice President Shane McMahon announced that Adamle was the new General Manager for the Raw brand.[9] During his tenure as general manager, he promoted a variety of high-profile matches that he dubbed as "Adamle Originals." On the October 27 episode of Raw, as part of his storyline, he slapped Randy Orton after Orton insulted him personally. The following week on Raw, during an in-ring segment with Shane McMahon and Orton, Adamle resigned from his position as general manager.