Wright became design director for the Jumeirah Beach Resort, Dubai, and designed the Burj Al Arab (Tower of the Arabs).[1] It was conceived in October 1993 and finished in 1999. The brief was to create an icon for Dubai: a building that would become synonymous with the place, as the Sydney Opera House is with Sydney and the Eiffel Tower is with Paris. The hotel is built in the shape of a Dhow's [A Traditional Arabic ship] sail to reflect Dubai′s seafaring heritage combined with a modern aspect moving forwards into the future.