Over 10,000 kids nominated their school as a venue for the Stand UP! rally.[7] Three were selected: George Waters Middle School; Winnipeg, Manitoba, Ruth King Elementary School; Victoria, British Columbia, and Convent Glen Catholic School; Ottawa, Ontario. Stand UP! cuffs were available online at family.ca and at La Senza Girl with proceeds going to Bullying.org. Additional campaign resources included a new PSA featuring Life with Derek star Michael Seater.