He became known as Acharya Rajneesh, Acharya meaning "teacher or professor" and "Rajneesh" being a childhood nickname (from Sanskrit रजनि rajani, night and ईश isha, lord).[19] By 1964 a group of wealthy backers had initiated an educational trust to support Osho and aid in the running of meditation retreats.[20] The association formed at this time was known as Jivan Jagruti Andolan (Hindi: Life Awakening Movement).[21] As Goldman expresses it, his rapidly growing clientele suggested "that he was an unusually talented spiritual therapist". Around this time he "acquired a business manager" from the upper echelons of Indian society, Laxmi Thakarsi Kuruwa, a politically well-connected woman who would function as his personal secretary and organisational chief. She became Osho's first sannyasin,[22] taking the name Ma Yoga Laxmi.[23][24][25] Laxmi, the daughter of a key supporter of the Nationalist Congress Party, with close ties to Gandhi, Nehru and Morarji Desai,[26][27] retained this role for almost 15 years.[28]