Giving purpose to interaction design through meaningful experiences [7] Consisting of six main components including User control, Responsiveness, Real-Time Interactions, Connectedness, Personalization, and Playfulness [8] Focuses on the use and experience of the software [9] Retrieving and processing information through on-demand responsiveness [10] Acting upon information to transform it [11] The constant changing of information and media, regardless of changes in the device [12] Providing interactivity through a focus on the capabilities and constraints of human cognitive processing [13]