In 140 BC the Phoenician village called "Biruta" was destroyed by Diodotus Tryphon in his contest with Antiochus VII Sidetes for the throne of the Macedonian Seleucid monarchy. Later it was soon rebuilt on a more conventional Hellenistic plan and renamed Laodicea in Phoenicia (Greek: Λαοδίκεια ἡ ἐν Φοινίκῃ) or Laodicea in Canaan in honor of a Seleucid Laodice.