The Boeing New Large Airplane was one of several projects started by Boeing in the late 20th century as a way to compete with rival aircraft corporations like Airbus. The Airbus A380 project began to be publicized in 1990 in order to try and turn the commercial aviation market away from the then very prevalent Boeing 747. Boeing sought to combat this and began working up designs for the NLA at some point in the early 1990s, with a scheduled service entry date of before 2000 in order to beat Airbus to the punch.