In 2002, People introduced People Stylewatch, a title focusing on celebrity style, fashion, and beauty – a newsstand extension of its Stylewatch column. Due to its success, the frequency of People Stylewatch was increased to 10 times per year in 2007.[citation needed] In spring 2017, People Stylewatch was rebranded as PeopleStyle. In late 2017, it was announced that there would no longer be a print version of PeopleStyle and it would be a digital-only publication.