By June 2021, Altitude Film Distribution and Film4 jointly acquired distribution rights for the film.[9] Titane had its world premiere at the Cannes Film Festival on 13 July 2021. During the beginning of the closing ceremony, jury president Spike Lee was told in French to reveal the "first prize", but misinterpreted the phrase to mean "first place". As a result, he prematurely revealed that the film had won the Palme d'Or.