A 2015 study finds "a big jump" in pornography viewing over the past few decades, with the largest increase occurring between people born in the 1970s and those born in the 1980s. While the study's authors note this increase is "smaller than conventional wisdom might predict," it's still quite significant. Children born in the 1980s onward are also the first to grow up in a world where they have access to the Internet beginning in their teenage years, and this early exposure and access to Internet pornography may be the primary driver of the increase.[1]