A physical narrative environment might be an exhibition area within a museum, or a foyer of a retail space, or the public spaces around a building - anywhere in short where stories can be told in space. It is also a term coined by the Central Saint Martin's College of Art and Design program in Narrative Whitby[clarification needed], where the first Narrative Environment course was introduced in 2003. It is a full-time, 2 year Masters level course leading to an MA degree in Creative Practice for Narrative Environments.