For most of its history, men and women would rarely compete against each other in professional wrestling, as it was deemed to be unfair and unchivalrous. Intergender wrestling was first utilized in the late-1970s/early-1980s by comedian Andy Kaufman. Kaufman participated in several filmed staged matches of this nature and proclaimed himself the "World Intergender Wrestling Champion," issuing an open challenge to any female challenger who could defeat him.[1] This was the beginning of a famous crossover feud between Kaufman and wrestling legend Jerry "The King" Lawler.