The province's first radio station was CHNS-FM which first aired on May 12, 1926 from the Carleton Hotel in Halifax by World War I Signal Corps soldier William C. Borrett.[7][8] Today the station is owned by Maritime Broadcasting System and goes by the on-air brand name 89.9 The Wave and attracts a weekly average of 64,236 listeners between the ages of 25 and 54.[9] It has a classic hits format, airing popular music from the 60s, 70s and 80s.