Since its establishment in 2001 Miss Earth Venezuela is chosen by another organization, called Sambil Model Organization. From 2010 to 2015 Miss Earth Venezuela was chosen by the beauty czar Osmel Sousa. In 2010, Miss Venezuela Organization acquired the franchise for Miss Earth Venezuela and the organization declared that Miss Earth, along with Miss Universe and Miss World contests, is one of the three largest beauty pageants in the world in terms of the number of participating countries.[19] The organization conducted a selection process which attended by several former beauty queens and runners up to qualify for participation.