At the center of Downtown Dubai and at a cost of Dh 800 million (US$217 million), The Dubai Fountain is the largest choreographed system in the world. It was designed by WET Design, the California-based company responsible for the fountains at the Bellagio Hotel Lake in Las Vegas. Illuminated by 6,600 lights and 50 colored projectors, it will be 275 m (902 ft) long and able to shoot water 150 m (490 ft) into the air, accompanied by a range of classical to contemporary Arabic and world music.[10] On 26 October 2008 Emaar announced, based on results of a naming contest, the fountain would be named the Dubai Fountain.[11]