The founder of The New Yorker Harold Ross told his friend, author Irwin Shaw: "I don't think I've ever got as much satisfaction out of anything else in my life." But The New Yorker's publication of Hersey's article caused trouble with respect to Hersey's relationship with Henry Luce, the co-founder of Time-Life and Hersey's first mentor, who felt Hersey should have reported the event for one of Luce's magazines instead. Despite Luce's misgivings about Hersey's choice of The New Yorker to print the Hiroshima story, the magazine's format and style allowed the author much more freedom in reporting and writing.