Morris Gaebe served as president from 1969 to 1989, and later chancellor.[6] Gaebe introduced the hospitality program in 1972, despite skepticism from the college's board.[6] Enrollment in the program grew from 141 students in 1973 to 3,000 in 1983.[6] Eventually the school's culinary programs became widely renowned.[6] The college officially became Johnson & Wales University in 1988, known informally as JWU.[5][6]