In 1959, Lamar Hunt began discussions with other businessmen to establish a professional football league that would rival the National Football League.[9][10][11] Hunt's desire to secure a football team was heightened after watching the 1958 NFL Championship Game between the New York Giants and Baltimore Colts.[10][12] After unsuccessful attempts to purchase and relocate the NFL's Chicago Cardinals to his hometown of Dallas, Texas,[9][13] Hunt went to the NFL and asked to create an expansion franchise in Dallas.