Joshua D. Rothman of the University of Alabama noted that fashion statements such as the "I can't breathe" t-shirts are "easily and often dismissed by opponents as a cheap gesture or a stunt." However, analyzing the fashion craze in the late 18th and early 19th century for the "Am I Not a Man and a Brother?" cameos made by Josiah Wedgwood for bracelets and hair ornaments, and subsequent incorporation of the kneeling slave image into many different types of products as the most widely used symbol of the American abolitionist movement, Rothman asserted that "we ought not underestimate fashion's value and significance for building momentum and visibility for a political cause."[10]