Psycho-Cybernetics is a self-help book written by Maxwell Maltz in 1960.[1] Motivational and self-help experts in personal development, including Zig Ziglar, Tony Robbins, Brian Tracy have based their techniques on Maxwell Maltz [citation needed]. Many of the psychological methods of training elite athletes are based on the concepts in Psycho-Cybernetics as well.[2] The book combines the cognitive behavioral technique of teaching an individual how to regulate self-concept, using theories developed by Prescott Lecky, with the cybernetics of Norbert Wiener and John von Neumann. The book defines the mind-body connection as the core in succeeding in attaining personal goals.[3]