On May 13, 2013, reports surfaced that AT&T had only sold 15,000 units of the First since its launch, and was planning to discontinue the device in response to the poor reception of Facebook Home from both users and AT&T's sales representatives. The reports came shortly after AT&T had lowered the First's price from $99.99 to $0.99[15] on a two-year contract as a promotion; however, AT&T denied any possible connection to the device being possibly discontinued.[16] In response to the issues, the release of the First on the British carriers EE and Orange was indefinitely delayed so Facebook could focus on making improvements to the Home software.[17]