During the mid-to-late 1970s, the Cosmos signed a number of the world's best players —Pelé, Franz Beckenbauer, Carlos Alberto— and the Cosmos averaged over 28,000 fans for each season from 1977 to 1982 while having three seasons of the average attendance topping 40,000 spectators per game. Other internationally well-known players in the league included Giorgio Chinaglia, Johan Cruyff, Johan Neeskens, Gerd Müller, George Best, and Rodney Marsh.