The Week of Welcome program, more commonly known as "WOW", serves as a volunteer-based orientation program for new students during the first week after move-in during the beginning of the school year in September. Its purpose is to introduce students to the campus and the community and prepare them for a successful college career. Freshmen are placed in a group with 10–12 other new students while transfer students are in groups of 40–60; each group is led by two current Cal Poly student orientation leaders.