The succeeding models were the V8, the V9, and the V9m.[5] However, Razr2 sales were not as good as the original, with consumers moving to competing products.[6] Because Motorola relied so long upon the Razr and its derivatives[7][8] and was slow to develop new products in the growing market for feature-rich touchscreen and 3G phones,[9] the Razr appeal declined, leading Motorola to eventually drop behind Samsung and LG in market share for mobile phones.[10] Motorola's strategy of grabbing market share by selling tens of millions of low-cost Razrs cut into margins and resulted in heavy losses in the cellular division.[11][12]