At the beginning of the Russian invasion of Ukraine in February 2022, Lira began to vlog about the invasion from what has been described as a "pro-Russian" or "pro-Moscow" perspective.[1][17] Some of Lira's content has been featured on Channel One Russia.[3] During the Russian offensive toward Kyiv, Lira criticised the government of Volodymyr Zelenskyy for arming the local population with weapons when the Territorial Defense Forces was expanded,[13] a move that Lira said caused a rise in crime.[18] Lira did not provide any evidence to corroborate this allegation.[19] Some of Lira's former associates have voiced skepticism that he is still in Kharkiv, from where he says he continues to vlog.[3]