Rantzen suggested that after that edition of That's Life!, the BBC should open a helpline for children, in case any young viewers suffering current abuse wished to ring in to ask for help. The helpline was open for 48 hours, during which it was swamped with calls, mainly from children suffering sexual abuse they had never been able to disclose to anyone else. This gave Rantzen the idea for a specific helpline for children in distress or danger, to be open 24/7 throughout the year, the first of its kind in the world.