On 9 December 2011, Megaupload published a music video entitled "The Mega Song", showing artists including Kanye West, Alicia Keys and will.i.am endorsing the company.[36] Snoop Dogg appeared in earlier versions of the video.[37][38][39] The music video was also uploaded to YouTube,[40] but was removed following a takedown request by the record company Universal Music Group (UMG).