In the interview, she made comments on poverty and wealth inequality, which were the source of controversy, being accused of being "tone deaf" and dubbed "Thatcherite" comments.[15][16] Hague suggested that those less fortunate than herself in their upbringing only had themselves to blame for their lack of financial stability, stating that "we all have the same 24 hours in a day". These remarks sparked outrage nation-wide and led to calls for her resignation as PrettyLittleThing's creative director.[16]