Following the hearings, Congressman Joe Lieberman proposed the Video Game Ratings Act of 1994, which would have set a government-overseen commission to establish a ratings system for video games, and threatened to push it through legislation if the video game industry did not voluntarily come up with one of its own. Recognizing the threat of government oversight, the companies decided to establish the IDSA to be a unified front and represent all video game companies at this level, and subsequently developed the Entertainment Software Ratings Board (ESRB) to create a voluntary but standardized rating approach to video games. In July 1994, IDSA representatives returned to Congress to present the ESRB, which Congress accepted and became the standard for the American industry.[5][6]