Unlike its neighbors, Anticoli di Campagna provided a source of revenue through the sales of its miraculous waters, and so it was often "bestowed" upon noble families in payment for services rendered. Sometimes these aristocrats didn't bother to visit the town, but they always sent a delegate to make sure none, or few, of the profits stayed in town. These upper-class outsiders slowly covered the original medieval walls with painted plaster similar to that found in present-day Rome, changing the appearance of the town.