The organization was formed in July 1967, a month after Israel captured the Gaza Strip, the Sinai Peninsula, the West Bank, and the Golan Heights in the Six-Day War. It called on the Israeli government to keep the captured areas and to settle them with Jewish populations. Its founders were a mixture of Labor Zionists, Revisionists, writers and poets, including Nathan Alterman, Aharon Amir, Haim Gouri, Rachel Yanait Ben-Zvi, Yitzhak Tabenkin, Icchak Cukierman, Zivia Lubetkin, Eliezer Livneh, Moshe Shamir, Shmuel Katz, Zev Vilnay, Uri Zvi Greenberg, Shmuel Yosef Agnon, Isser Harel, Israel Eldad, Dan Tolkovsky and Avraham Yoffe.