Brooker wrote an outline for the episode, then Schur wrote the former half of the episode and Jones wrote the latter. Production was undertaken in a manner similar to a short film; "Nosedive" was filmed in South Africa, with Seamus McGarvey as director of photography and Joel Collins and James Foster as the production designers. The tone of the episode is less bleak and more comedic than other Black Mirror episodes, with the ending significantly more positive than in episodes of the programme's prior two series.