A classic story, the first one which lots of people picked up, was when in March — on March 10th in fact, soon after TED — Paul Clarke, in the U.K. government, blogged, "" Oh, I've just got some raw data. Here it is, it's about bicycle accidents. "" Two days it took the Times Online to make a map, a mashable map — we call these things mash-ups — a mashed-up user interface that allows you to go in there and have a look and find out whether your bicycle route to work was affected.