Hey buddy, are you sure you lost your keys here? "" And the guy says, "" No, actually I lost them down at the other end of the street, but the light is better here. "" (Laughter) There's a concept that people talk about nowadays called "" big data. "" And what they're talking about is all of the information that we're generating through our interaction with and over the Internet, everything from Facebook and Twitter to music downloads, movies, streaming, all this kind of stuff, the live streaming of TED.