Passage: On July 6, 2012, Warner Bros. held a special IMAX screening of The Dark Knight Rises for more than one hundred reporters and critics. However, technical issues with the computer device synchronizing the sound and picture forced the studio to postpone the screening by a day. The film later premiered on July 16 at the AMC Lincoln Square Theater in New York City, New York, followed by a European premiere on July 18 at Leicester Square in London, England. The film was released in Australia and New Zealand on July 19, and was later released in North America and the United Kingdom on July 20.

Question: What type of media is discussed here?
film