Passage: The individual crystals of montmorillonite clay are not tightly bound hence water can intervene, causing the clay to swell. The water content of montmorillonite is variable and it increases greatly in volume when it absorbs water. Chemically, it is hydrated sodium calcium aluminium magnesium silicate hydroxide (Na,Ca)0.33(Al,Mg)2(Si4O10)(OH)2·nH2O. Potassium, iron, and other cations are common substitutes, and the exact ratio of cations varies with source.  It often occurs intermixed with chlorite, muscovite, illite, cookeite, and kaolinite.

Question: What are some typical substitutes?
Potassium, iron, and other cations