Summarize this article in one sentence.
People will be more likely to read something short and simple as opposed to a long, wordy paragraph. Cut out any unnecessary information from the text. For example, instead of writing “Fun outdoor concert featuring three musicians, an open bar with wine and beer, and great outdoor games,” you could write “Live music. Free drinks. Games.” People will be more likely to pay attention to the flyer if it’s immediately obvious what kind of event it’s advertising. Make sure the name of the event, the date it’s happening on, where it’s located, and any other important information is displayed somewhere on the flyer where people will see it. Get the right kind of people to stop and read the flyer by using the kind of language they're attracted to. Think about your target audience's interests and needs and incorporate them into the text. For example, if you're advertising an event for kids, you'd want to use words that are fun and simple and not overly complex. Instead of writing "Starting at noon we will be hosting multiple games and handing out prizes," you'd want to write "Join your friends at noon for fun games and awesome prizes!" The headline is the first thing most people will notice, so try to grab their attention with something different. Keep it short and simple and try to tap into the emotions of your target audience through the text. For example, instead of writing "Come to a night of wine tasting," as the headline, you could write "Free wine!"

Summary:
Make the flyer text concise and to the point. Place important event information in a spot that’s easy to notice. Tailor the text to your target audience. Write an eye-catching headline.