It’s imperative that you talk to your subject in a way that calms and relaxes him or her . Practice speaking slowly, with some rhythm and melody and no harsh or discordant tones. Use this as an opportunity to practice your script; if you struggle with what you want to say during induction it will break the subject’s focus. You also should not sound like you’re reading off a script. Practice will help you sound natural. You will want to make sure that he or she is relaxed. Inform him or her that you might touch him or her lightly, so that he or she is not surprised in a way that would cause him or her to break focus. If your subject is wearing a skirt, give her a blanket to put over her legs so that she does not need to worry about the way she positions herself.  Similarly, tell your subject that is okay if he or she coughs or moves. If he or she is struggling to suppress a biological function, it will likely break his focus.  Similarly, tell him or her to keep his or her legs uncrossed, otherwise he or she might get caught up by repositioning his or her legs. If he or she is wearing glasses, have him or her remove them. A distinct sense of fear will prevent him from falling into hypnosis. You want to let him know what you will not be able to manipulate them and that he will not be endangered by the hypnosis. Simply indicate "This is a perfectly safe procedure. You will enter into a state of increased relaxation and focus, but you will be in control the entire time." Always begin by asking if he r she is ready to be hypnotized. Establishing consent is important for ensuring that he or she is mentally ready and should calm him or her as well. A simple, "Do you agree to be hypnotized?" should be sufficient Hypnotic subjects need to be willing to engage in the procedure and psychologically susceptible. Studies have shown that approximately 80% of subjects are moderately susceptible, 10% are highly susceptible, and another 10% have low susceptibility.  Susceptibility is positively correlated to how well the subject is prone to fantasy and empathy. His or her ability to focus while, for example, reading, also correlates to susceptibility.   It is often thought that hypnosis is easier in a relaxing environment with few external sounds or distractions. While this sort of hypnosis certainly won't hurt, some studies indicate that hypnosis is equally as easy to reach in disturbing settings

Summary:
Practice speaking in a soothing tone. Prepare your subject mentally and physically. Tell your subject that he or she has nothing to worry about. Ask for permission. Beware that not all people respond the same way.