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Are they true blue, gray, green, hazel, or brown? Different eye colors “pop” with different eyeshadow colors.  Brown eyes don’t really have a specific palette. Fortunately, they look good with almost anything. You can add warmth to your eyes with red-browns and metallics, or you can play up your look with darker colors or brighter jewel tones that other eyes can’t get away with as easily.  For blue or gray eyes, the best choices for a little pop are warm copper and brown tones. For drama or to highlight the blue, wear a smoky gray shadow (or liner!). For other colors, generally steer towards pinks and pastels. If you have lighter eyes, colorful eyeshadow that is darker than your eye color can be overpowering. For green eyes, purple is your best friend. If you want a little dramatic flair, try a purple that’s almost black for double the effect.  Hazel eyes get a little more variety. If your eyes are greener, opt for the purple palette that makes green eyes look glamorous. If your eyes have more brown or flecks of gold, play that up with warm brown and gold tones. Don’t forget about your skin tone. If your smoky eye turns out looking more like a bruised eye, then you might need to factor in your skin tone and whether your skin is fair, olive, or dark. Fair skin goes far with light colors, like pastel peaches and pinks, but bright and bold tones are too pronounced, leaving everything else looking washed out. Similarly, darker skin could appear ashy if you use a cool blue or grey. If you’re having trouble figuring it out, pick up a cheap palette with a wide array of colors and experiment with your eyes. This is usually pretty easy to figure out for most colors and skin tones. For instance, if you’re fair with a cool skin tone, you probably already know that an orange-toned lipstick will make you look strange. There are two things to consider when you’re choosing lipstick colors.  First, use your skin color to guide you toward the right color range. Fair skin plays well with bold and bright colors. Olive, neutral, or medium skin works with most colors, just avoid ones that will look pale. Dark skin pairs with richer, deeper colors, like wine or bright red.  Second, narrow down your selection by factoring in your skin tone. Warmer skin tones pair well with warm base notes. When you’re choosing a red lipstick, for example, you can easily wear a brick red or one with more orange to it. Cooler skin tones work best with pinks, blues, and purples. Your ideal red lipstick is more berry than brick or has a little plum in it. The theme here is that whatever you put on your skin should work with your skin’s natural pigmentation. Cool skin tones should wear pink blushes that go well with their naturally rosier tendencies, or try pinker peach tones. A warm skin tone will shine with golden undertones, more towards the beige, orange peach, and apricot end of the spectrum. If you’re lucky enough to have neutral skin tone, play around with different colors depending on your mood. If you’re unsure how bright or dark to go with the blush, use your skin color as a guide. Fair skin works great with pastel pinks, while dark skin requires rich, bold colors like red-toned browns and oranges. Olive skin has a little more room to play around, but still leans more towards the pink end with room for darker, brighter colors than fair skin.

Summary:
Base your eyeshadow selection on the color of your eyes. Use your skin tone and color to determine your lipstick shades. Pick a blush using your skin tone.