We have initiation, we have elongation and we also have termination. So let's begin by discussing what initiation is. Now, just like in the process of DNA replication the first step in our transcription process is to actually locate is to find that initiation point. That basically is the location where we unwind our double stranded DNA molecule. Now, a group of proteins known as initiation factors basically move along our double stranded DNA molecule until it reaches a special location a special region on the DNA known as the promoter region. Now, what the promoter region is it's basically a special sequence of DNA nucleotides that signals the RNA polymerase to actually join the protein complex and begin the synthesis of our RNA strand.