### Question
What does advertising mean?


### Answer
**Advertising** has the following meaning in *7 U.S.C. § 6402*:

> any advertising or promotion program involving only fluid milk products and directed toward increasing the general demand for fluid milk products

#### Citation:
  - *7 U.S.C. § 6402*
  - Heading: **CHAPTER 93-PROCESSOR-FUNDED MILK PROMOTION PROGRAM**

