Norulhuda Tajuddin|Musramaini Mustapha|Azniza Ahmad Zaini|Mohd Norafizal Abd Aziz
Investigating Students’ Acceptance Towards Blog
Universiti Teknologi MARA|Universiti Teknologi MARA|Universiti Teknologi MARA|Universiti Teknologi MARA
based previous research tam widely confirmed measure students acceptance towards technologies education however little research study difference effects moderator factor especially ict literacy level therefore study aims investigate difference effect ict literacy students toward blog acceptance seventyeight business students involved study adopted wellknown model tam plus perceived playfulness another predictor result reveals significant difference groups student high low ict literacy tam model confirmed study hand groups show significant difference regard intention use blog students high ict literacy positive significant relationship