George Loewenstein|Joëlle Y. Friedman|Barbara McGill|Sarah Ahmad|Suzanne Linck|Stacey Sinkula|John Beshears|James J. Choi|Jonathan Kolstad|David Laibson|Brigitte Madrian|John A. List|Kevin G. Volpp
Consumers’ misunderstanding of health insurance
Carnegie Mellon University|Decision Sciences (United States)|University of Pennsylvania|Humana (United States)|Humana (United States)|Small Business Administration|Humana (United States)|Palo Alto University|Yale University|University of Pennsylvania|Harvard University|Harvard University Press|University of Chicago|Penn Center for AIDS Research|University of Pennsylvania Health System|Center for Innovation|University of Pennsylvania|Philadelphia VA Medical Center
report results two surveys representative samples americans private health insurance first examines well americans understand believe understand traditional health insurance coverage second examines whether insured simplified allcopay insurance plan likely engage costreducing behaviors relative insured traditional plan deductibles coinsurance measures consumer preferences two plans surveys provide strong evidence consumers understand traditional plans would better understand simplified plan weaker evidence simplified plan would strong appeal consumers change healthcare choices