Abebe Birara Dessie|Tadie Mirie Abate|Taye Melese Mekie
Factors affecting market outlet choice of wheat producers in North Gondar Zone, Ethiopia
University of Gondar|University of Gondar|University of Gondar
selecting appropriate channels deliver farm products easy task various factors affect producers select relevant channels hence study aimed investigate factors influence market channel choices among wheat producers northwestern ethiopia using multistage sampling technique 163 smallholder wheat producers selected collect primary data semistructures questionnaires combinations data analysis methods descriptive statistics econometrics model multivariate probit model used study identified four major wheat market channel choices retailers assemblers consumers wholesalers alternatives wheat producers sell majority products thus retailers accounted 4049 total sold assemblers 392 consumers 375 wholesalers 2393 results multivariate probit model indicated age household education status credit access livestock number offfarm income total landholding size farmers significantly affected market channel choice decisions one another way therefore strengthening institutions deliver timely appropriate credit service training farmer among major recommendations study