Ala`Eddin Mohd Khalaf Ahmad|Hasan Ali Al-Zu’bi
E-banking Functionality and Outcomes of Customer Satisfaction: An Empirical Investigation
Applied Science Private University
purpose purpose paper explore adoption ebanking functionality investigates impact ebanking outcomes customer satisfaction namely loyalty positive wom within jordanian commercial banksdesignmethodologyapproach purposive sampling technique employed recruit 179 customers representing desired range demographic characteristics eggender age computer use previous internet experience levels productrelated knowledgefindings research showed adoption ebanking accessibility convenience security privacy content design speed fees charges positive effect jordanian commercial bank customers satisfaction loyalty positive womoriginalityvalue paper contributes previous research adding existing knowledge regarding constitutes ebanking servicethe paper makes key recommendations towards enhancing current online financial services delivery