Yuanhao Sun, Xiangdong Li, Haiyang Liu, Yuqing Li, Jiaofeng Gui, Xiaoyun Zhang, Xiaoping Li, Lu Sun, Lin Zhang, Congzhi Wang, Jing Li, Mingming Liu, Dongmei Zhang, Jingyi Gao, Xuefeng Kang, Yunxiao Lei, Ting Yuan
The effectiveness of using situational awareness and case-based seminars in a comprehensive nursing skill practice course for undergraduate nursing students: a quasi-experimental study
BMC medical education
social media platforms provide valuable source public health information onethird us adults seek specific health information online many antitobacco campaigns recognized trends among youth shifted advertising time effort toward digital platforms timely evidence needed inform adaptation antitobacco campaigns changing social media platforms study conducted content analysis major antitobacco campaigns facebook using machine learning natural language processing nlp methods well traditional approach investigate factors may influence effective antismoking information dissemination user engagement collected 3515 posts 28125 associated comments 7 large national local antitobacco campaigns facebook 2018 2021 including real cost truth cdc tobacco free formally known tips former smokers cdc refers centers disease control prevention tobacco prevention toolkit behind haze va campaign tobaccofree kids smoke free us campaigns nlp methods used content analysis including parsimonious rulebased models sentiment analysis topic modeling logistic regression models fitted examine relationship antismoking messageframing strategies viewer responses engagement found large campaigns government nonprofit organizations user engagements compared local smaller campaigns facebook users likely engage negatively framed campaign posts negative posts tended receive negative comments odds ratio 140 95 ci 120165 positively framed posts generated negative comments 141 95 ci 119166 well positive comments 129 95 ci 113148 content analysis topic modeling uncovered popular campaign posts tended informational ie providing new information key phrases included talking harmful chemicals n43 43 well risk pets n17 17 facebook users tend engage antitobacco educational campaigns framed negatively popular campaign posts providing new information key phrases topics discussing harmful chemicals risks secondhand smoke pets educational campaign designers use insights increase reach antismoking campaigns promote behavioral changes