Alan R. Tait|Terri Voepel?Lewis|Colleen Brennan-Martinez|Maureen McGonegal|Robert J. Levine
Using Animated Computer-generated Text and Graphics to Depict the Risks and Benefits of Medical Treatment
Michigan Medicine|University of Michigan–Ann Arbor|Michigan Medicine|Michigan Medicine|Michigan Medicine|ArchieMD (United States)|Jackson Memorial Hospital
conventional print materials presenting risks benefits treatment often difficult understand study undertaken evaluate compare subjects understanding perceptions risks benefits presented using animated computerized text graphicsadult subjects randomized receive identical riskbenefit information regarding taking statins presented ipad apple corp cupertino calif 1 4 different animated formats textnumbers pie chart bar graph pictograph subjects completed questionnaire regarding preferences perceptions message delivery together understanding information health literacy numeracy need cognition measured using validated instrumentsthere differences subject understanding based different formats however significantly subjects preferred graphs 825 compared text 175 p001 specifically subjects preferred pictographs 320 bar graphs 310 pie charts 195 text 175 subjects whose preference message delivery matched randomly assigned format preference match significantly greater understanding satisfaction compared assigned something preferenceresults showed computeranimated depictions risks benefits offer effective means describe medical riskbenefit statistics understanding satisfaction significantly better format matched individuals preference message delivery important reinforces value tailoring information individuals needs preferences