Shelly R. Hovick|Lee Ann Kahlor|Ming Ching Liang
Personal Cancer Knowledge and Information Seeking Through PRISM: The Planned Risk Information Seeking Model
The Ohio State University
study retested prism model risk information seeking found applicable context cancer risk communication study used online sample 928 us adults also tested effect additional variables model found original model better fit data among strongest predictors cancer information seeking seekingrelated subjective norms attitude toward seeking perceived knowledge insufficiency affective risk response furthermore risk perception strong predictor affective risk response authors suggest given robustness across studies path seekingrelated subjective norms seeking intention ready implemented communication practice