Robert Hutchins|Anthony J. Viera|Stacey Sheridan|Michael Pignone
Quantifying the Utility of Taking Pills for Cardiovascular Prevention
University of North Carolina at Chapel Hill|University of North Carolina at Chapel Hill|University of North Carolina at Chapel Hill|University of North Carolina at Chapel Hill
decrease utility attributed taking pills cardiovascular prevention major effects costeffectiveness interventions well studied sought measure utility daily pilltaking cardiovascular preventionwe conducted crosssectional internetbased survey 1000 us residents aged 30 march 2014 calculated utility values using time tradeoff primary method standard gamble willingnesstopay techniques secondary analyses mean age respondents 50 years female 59 white 63 28 less college degree 79 took 1 pills daily mean utility using time tradeoff method 0990 95 confidence interval 09880992 including 70 willing trade amount time avoid taking preventive pill daily using standard gamble method mean utility 0991 09890993 62 willing risk chance death respondents willing pay average 1445 avoid taking pill daily translated mean utility 0994 09400997 including 41 unwilling pay amount time tradeoffbased utility varied age decreasing utility age increased sex race numeracy difficulty obtaining pills number pills taken per day vary education level literacy incomemean utility taking pill daily cardiovascular prevention 0990 0994