Panayiotis C. Andreou|Sofia Anyfantaki
Financial Literacy and Its Influence on Consumers’ Internet Banking Behaviour
Cyprus University of Technology|ATEbank (Greece)
paper presents survey results financial literacy among cypriot adults reportstheir financial aptitude behaviour additionally investigates first time theimplications financial literacy respondents usage digital financial services particularlyinternet banking ibanking focus cyprus country experienced unprecedentedfinancial crisis 2013 resulted bailin enormous subsequent shrinkageof banking sector cypriot consumers face everincreasing need financial sophisticationto effectively utilise manage digital banking services neverthless financial literacy isstill low cyprus whereby 3733 survey respondents showed proficiency financialknowledge findings indicate statistically positive relationship thelevels financial knowledge frequency ibanking use importantly financiallyilliterate consumers appear report far often financially literate peers thelack trust ibanking well lack selfconfidence financial digital skills themain reasons using service findings highlight interplay financialliteracy digital proficiency implication individuals use ibanking services