David Duke|Ken Brodlie|David Duce|Iván Herman
Do you see what I mean? [Data visualization]
University of Leeds|University of Leeds|Oxford Brookes University|Centrum Wiskunde & Informatica
visualizers like logicians long concerned meaning generalizing maceachrens overview cartography visualizers think people extract meaning pictures psychophysics people understand picture cognition pictures imbued meaning semiotics cases meaning arises within social andor cultural context think communication acts carried visualization process levels meaning suggested visualization begins someone data wish explore interpret data encoded input visualization system may turn interact systems produce representation communicated back users assess goals knowledge possibly leading cycles activity phase process involves communication two parties succeed parties must share common language agreed meaning offer following three steps increasing order formality terminology jargon taxonomy vocabulary ontology argument article time begin synthesizing fragments views level 3 model ontology visualization also address happen already place ontology might constructed