Jarra Marega, Haddy Tunkara Bah
Burdening caregivers of patients with schizophrenia at Edward Francis Small Teaching Hospital, The Gambia
Social psychiatry and psychiatric epidemiology
nowadays experience factor plays increasingly important role determining success companys offering literature customer experience growing fast debate among scholars practitioners fervent many studies explore theme theoretical viewpoint tools aimed supporting marketing managers devising right stimuli support excellent customer experience still scarce perspective study sheds light concept customer experience right environment setting desired customer experience created way contribute value creation customers company drawing results survey submitted several groups customers paper attempts understand specific role different experiential features success achieved wellknown products following empirical investigation work also suggests interpretative model support marketing manager generating proper stimuli activate various components customer experience