Rohit Mehta|Lynette DeAun Guzmán
Fake or Visual Trickery? Understanding the Quantitative Visual Rhetoric in the News
California State University, Fresno|University of Arizona
online videotelevision spaces news media discourses incorporate multimodal design discursive move capable steering meaning toward desirable implicationsaround 2016 us presidential elections polarized news outlets made positionality candidates obvious neutral central news outlets revealed preferences subtle multimodal design choicesone design choices using quantitative visual rhetoric persuasive multimodal moves draw quantification visual spatial textual manipulationinvolving choice data representation visual images illustrations imbalance numeric alphabetic texts general quantitative narrativethis quantitative visual rhetoric helps news outlets manipulate facts without lying words leaving onus misinterpretation readersviewersin article using examples five types media outletsfarleft leftleaning central rightleaning farrightwe share examples design choices found multimodal analysis quantitative visual rhetoric 2016 electionswe share implications media literacy education civic engagement