Melinda C. Bier|Spring Schmidt|David Shields|Lara Zwarun|Stephen A. Sherblom|Brian A. Primack|Cynthia Pulley|Billy Rucker
School-based Smoking Prevention with Media Literacy: A Pilot Study
University of Missouri–St. Louis|University of Missouri–St. Louis|University of Missouri–St. Louis|University of Missouri–St. Louis|Lindenwood University|University of Pittsburgh|University of Missouri–St. Louis|University of Missouri–St. Louis
schoolbased tobacco prevention programs limited success reducing smoking rates long termmedia literacy programs offer innovative vehicle delivery potentially efficacious antitobacco educationhowever programs neither widely implemented well evaluatedwe conducted prepost evaluation crossdisciplinary tobacco media literacy programthe sample consisted 204 students across six schoolsresults indicated students smokingspecific media literacy general media literacy measures increased significantly course intervention