Wen You|Fabio A. Almeida|Jamie Zoellner|Jennie L. Hill|Courtney A. Pinard|Kacie C. Allen|Russell E. Glasgow|Laura Linnan|Paul A. Estabrooks
Who participates in internet-based worksite weight loss programs?
Virginia Tech|Virginia Tech|Virginia Tech|Virginia Tech|Swanson Center|Virginia Tech|University of North Carolina at Chapel Hill|Virginia Tech
reach representativeness seldom examined worksite weight loss studies paper describes illustrates method directly assessing reach representativeness internetbased worksite weight loss program brief health survey bhs administered january 2008 november 2009 employees 19 worksites southwest virginia bhs included demographic behavioral health questions employees blinded existence future weight loss program completion bhs bhs participation rate 66 percent subsequent weight loss program participation rate 30 percent employees higher income households higher education levels health literacy proficiency significantly likely participate program ps 01 worksite weight loss programs include targeted marketing strategies engage employees lower income education health literacy