Information abundance leads to information saturation – people turn off and ignore information, 
including whether it is verified or not. A study by Ofcom reveals that 30% of UK adults who go 
online are unsure about, or do not even consider, the truthfulness of information.154 The 
attention economy means on the supply side, trade-offs are made between the truth orientation 
of information and attention-grabbing strategies.155 Additionally, frontier AI can be known for its 
tendency to generate false information, sometimes called ‘hallucinations’, without users being 
aware; meaning they could spread it unintentionally.156 Meanwhile, adults and children 
overestimate their ability to spot misinformation.157 Against this backdrop, the risk of frontier AI 
degrading the information environment is significant.
Capabilities and risks from frontier AI 