Know thyself. And even if they do believe that some change on their part is necessary, many will resist it, be defensive when change is suggested for them or become outright angry when change is something they have to do and be held accountable for. Don't be afraid to think big or have "big hairy audacious goals" (BHAGs) as Jim Collins calls them. He believed that only he as the founder could be in charge of the critical functions and tried doing everything himself. Mark Roberts is CMO at PGi and responsible for marketing operations worldwide, driving growth opportunities and building brand recognition.
known thyself is something less than 6 words.
( z0 know :quant ( z1 something :mod ( z2 less-than :op ( z3 word :quant 6 ) ) ) :ARG0 ( z4 you ) :ARG1 z4 )
(z0 / know-01
    :quant (z1 / something
               :mod (z2 / less-than
                        :op1 (z3 / word
                                 :quant 6)))
    :ARG0 (z4 / you)
    :ARG1 z4)
known thyself is something less than 6 words .
z0 :ARG1 z4
z0 :ARG0 z4
z0 :quant z1
z1 :mod z2
z3 :quant 0
z2 :op1 z3