For years I didn't like digital calendars. They didn't offer me the overview I liked of physical calendars and notebooks. I was very sceptical of digital ones and their cumbersome features and options - writing something down with a pen seemed sooo much quicker and more direct. Then I saw a friend using Business Calendar and immediately I was intuitively drawn to its good overview of events, simple access to features and quick but precise 'taking a note'/'making an entry'.