however , if the only undelivered element is maintenance and support , the entire arrangement fee is recognized ratably over the performance period . changes in assumptions or judgments or changes to the 35 elements in a software arrangement could cause a material increase or decrease in the amount of revenue that we report in a particular period . we determine vsoe for each element based on historical stand-alone sales to third parties or from the stated renewal rate for the elements contained in the initial arrangement . in determining vsoe , we require that a substantial majority of the selling prices for a product or service fall within a reasonably narrow pricing range . we have established vsoe for our software maintenance and support services , custom software development services , con sulting services and training . for multiple-element arrangements containing our non-software services , we must : ( 1 ) determine whether and when each element has been delivered ; ( 2 ) determine fair value of each element using the selling price hierarchy of vsoe of selling price , third-party evidence ( “ tpe ” ) of selling price or best-estimated selling price ( “ besp ” ) , as applicable ; and ( 3 ) allocate the total price among the various elements based on the relative selling price method . for multiple-element arrangements that contain both software and non-software elements , we allocate revenue to software or software-related elements as a group and any non-software elements separately based on the selling price hierarchy . we determine the selling price for each deliverable using vsoe of selling price , if it exists , or tpe of selling price . if neither vsoe nor tpe of selling price exist for a deliverable , we use besp . once revenue is allocated to software or software-related elements as a group , we recognize revenue in conformance with software revenue accounting guidance . revenue is recognized when revenue recognition criteria are met for each element . we are generally unable to establish vsoe or tpe for non-software elements and as such , we use besp . besp is generally used for offerings that are not typically sold on a stand-alone basis or for new or highly customized offerings . we determine besp for a product or service by considering multiple factors including , but not limited to , major product groupings , geographies , market conditions , competitive landscape , internal costs , gross margin objectives and pricing practices . pricing practices taken into consideration include historic contractually stated prices , volume discounts where applicable and our price lists . we must estimate certain royalty revenue amounts due to the timing of securing information from our customers . while we believe we can make reliable estimates regarding these matters , these estimates are inherently subjective . accordingly , our assumptions and judgments regarding future products and services as well as our estimates of royalty revenue could differ from actual events , thus materially impacting our financial position and results of operations . product revenue is recognized when the above criteria are met . we reduce the revenue recognized for estimated future returns , price protection and rebates at the time the related revenue is recorded . in determining our estimate for returns and in accordance with our internal policy regarding global channel inventory which is used to determine the level of product held by our distributors on which we have recognized revenue , we rely upon historical data , the estimated amount of product inventory in our distribution channel , the rate at which our product sells through to the end user , product plans and other factors . our estimated provisions for returns can vary from what actually occurs . product returns may be more or less than what was estimated . the amount of inventory in the channel could be different than what is estimated . our estimate of the rate of sell-through for product in the channel could be different than what actually occurs . there could be a delay in the release of our products . these factors and unanticipated changes in the economic and industry environment could make our return estimates differ from actual returns , thus impacting our financial position and results of operations . in the future , actual returns and price protection may exceed our estimates as unsold products in the distribution channels are exposed to rapid changes in consumer preferences , market conditions or technological obsolescence due to new platforms , product updates or competing products . while we believe we can make reliable estimates regarding these matters , these estimates are inherently subjective . accordingly , if our estimates change , our returns and price protection reserves would change , which would impact the total net revenue we report . we recognize revenues for hosting services that are based on a committed number of transactions ratably beginning on the date the customer commences use of our services and continuing through the end of the customer term . over-usage fees , and fees billed based on the actual number of transactions from which we capture data , are billed in accordance with contract terms as these fees are incurred . we record amounts that have been invoiced in accounts receivable and in deferred revenue or revenue , depending on whether the revenue recognition criteria have been met . our consulting revenue is recognized on a time and materials basis and is measured monthly based on input measures , such as on hours incurred to date compared to total estimated hours to complete , with consideration given to output measures , such as contract milestones , when applicable . story_separator_special_tag however , consistent with our strategy , during fiscal 2013 , our subscription revenue as a percentage of total revenue increased to 28 % from 15 % and 11 % as compared to fiscal 2012 and 2011 , respectively , as we transition more of our business to a subscription-based model . total digital media arr of approximately $ 911.0 million as of november 29 , 2013 increased by approximately $ 707.0 million , or 347 % , from approximately $ 204.0 million as of november 30 , 2012 . the increase in our digital media arr is primarily due to increases in the number of paid creative cloud individual and team subscriptions and adoption of our enterprise creative cloud offering through our etlas . our total deferred revenue of $ 828.8 million as of november 29 , 2013 increased by $ 209.2 million , or 34 % from november 30 , 2012 , primarily due to increases in etlas and renewals for our adobe marketing cloud services . cost of revenue of $ 586.6 million increased by $ 102.8 million , or 21 % , during fiscal 2013 , from $ 483.8 million in fiscal 2012 , and $ 45.9 million or 10 % during fiscal 2012 from $ 437.9 million in fiscal 2011 . these increases are primarily due to increases in costs associated with compensation and related benefits driven by additional headcount and increased hosting and server costs associated with our subscription and saas offerings . operating expenses of $ 3,046.0 million increased by $ 306.3 million or 11 % , during fiscal 2013 , from $ 2,739.7 million in fiscal 2012 , and $ 60.6 million , or 2 % in fiscal 2012 from $ 2,679.1 million in fiscal 2011 . these increases are primarily due to increases in costs associated with compensation and related benefits driven by additional headcount . net income of $ 290.0 million decreased by $ 542.8 million , or 65 % , during fiscal 2013 from $ 832.8 million in fiscal 2012. the decrease is primarily due to the revenue model becoming more ratable as well as the cost and expense increases stated above . net income during fiscal 2012 remained stable compared to fiscal 2011 . 40 net cash flow from operations of $ 1,151.7 million during fiscal 2013 decreased by $ 347.9 million , or 23 % , as compared to fiscal 2012 primarily due to lower net income as discussed above . net cash flow from operations during fiscal 2012 remained stable compared to fiscal 2011. revenue ( dollars in millions ) replace_table_token_5_th as described in note 18 of our notes to consolidated financial statements , we have the following segments : digital media , digital marketing and print and publishing . our subscription revenue is comprised primarily of fees we charge for our subscription and hosted service offerings including certain of our adobe marketing cloud services and creative cloud . we recognize subscription revenue ratably over the term of agreements with our customers , beginning on the commencement of the service . we expect our subscription revenue will continue to increase as a result of our investments in new saas and subscription models . we also expect this to increase the amount of recurring revenue we generate as a percent of our total revenue . of the $ 1,137.9 million , $ 673.2 million and $ 458.6 million in subscription revenue for fiscal 2013 , 2012 and 2011 , respectively , approximately $ 663.1 million , $ 553.2 million and $ 429.2 million , respectively , is from our digital marketing segment , with the remaining amounts substantially representing our digital media segment offerings . our services and support revenue is comprised of consulting , training and maintenance and support , primarily related to the licensing of our enterprise , developer and platform products and the sale of our adobe marketing cloud services . our support revenue also includes technical support and developer support to partners and developer organizations related to our desktop products . our maintenance and support offerings , which entitle customers to receive product upgrades and enhancements or technical support , depending on the offering , are generally recognized ratably over the term of the arrangement . segments in fiscal 2013 , we categorized our products into the following segments : digital media —our digital media segment provides tools and solutions that enable individuals , small businesses and enterprises to create , publish , promote and monetize their digital content anywhere . our customers include traditional content creators , web application developers and digital media professionals , as well as their management in marketing departments and agencies , companies and publishers . digital marketing —our digital marketing segment provides solutions and services for how digital advertising and marketing are created , managed , executed , measured and optimized . our customers include digital marketers , advertisers , publishers , merchandisers , web analysts , chief marketing officers , chief information officers and chief revenue officers . print and publishing —our print and publishing segment addresses market opportunities ranging from the diverse authoring and publishing needs of technical and business publishing to our legacy type and oem printing businesses . 41 segment information ( dollars in millions ) replace_table_token_6_th fiscal 2013 revenue compared to fiscal 2012 revenue digital media revenue from digital media decreased $ 476.0 million during fiscal year 2013 as compared to fiscal 2012 , primarily due to continued strong adoption of creative cloud and etlas as we continue to transition more of our business to a subscription-based model . revenue related to our creative professional products , which include our creative suite editions and cs point products as well as creative cloud , decreased during fiscal 2013 as compared to fiscal 2012 due to continued customer adoption of creative cloud subscription offerings , released in may 2012. we continue to anticipate accelerated adoption of creative cloud for individuals , teams and enterprises

cash flows from financing activities for fiscal 2013 , fiscal 2012 and fiscal 2011 , net cash used for financing activities of $ 559.1 million , $ 234.7 million and $ 550.4 million , respectively , was primarily due to treasury stock repurchases offset in part by proceeds from our treasury stock issuances . see the section titled “ stock repurchase program ” discussed below . we expect to continue our investing activities , including short-term and long-term investments , venture capital , facilities expansion and purchases of computer systems for research and development , sales and marketing , product support and administrative staff . furthermore , cash reserves may be used to repurchase stock under our stock repurchase program and to strategically acquire companies , products or technologies that are complementary to our business . restructuring during the past several years , we have initiated various restructuring plans . currently , we have two active restructuring plans that were of significance to us : fiscal 2011 restructuring plan fiscal 2009 restructuring plan as of november 29 , 2013 , we have accrued total restructuring charges of $ 13.9 million of which approximately $ 11.7 million relates to cost of closing redundant facilities and are expected to be paid under contract through fiscal 2021. approximately 54 % of these facility closing costs will be paid through 2015. during fiscal 2013 , we made payments related to the above restructuring plans totaling $ 10.3 million which consisted of $ 1.3 million and $ 9.0 million in payments related to termination benefits and contract terminations and the closing of redundant facilities , respectively . as of november 30 , 2012 , we accrued total restructuring charges of $ 21.6 million of which $ 2.3 million related to ongoing termination benefits and contract terminations . the remaining accrued restructuring charges of $ 19.3 million related to the cost of closing redundant facilities .


 Write a concise suspicious activity report of the following text delimited by triple backquotes. Return your response as a formal report which covers the key points highlighting the location,dates,entity names and account holder information in chronological order of the text.
     ```cash flows from financing activities for fiscal 2013 , fiscal 2012 and fiscal 2011 , net cash used for financing activities of $ 559.1 million , $ 234.7 million and $ 550.4 million , respectively , was primarily due to treasury stock repurchases offset in part by proceeds from our treasury stock issuances . see the section titled “ stock repurchase program ” discussed below . we expect to continue our investing activities , including short-term and long-term investments , venture capital , facilities expansion and purchases of computer systems for research and development , sales and marketing , product support and administrative staff . furthermore , cash reserves may be used to repurchase stock under our stock repurchase program and to strategically acquire companies , products or technologies that are complementary to our business . restructuring during the past several years , we have initiated various restructuring plans . currently , we have two active restructuring plans that were of significance to us : fiscal 2011 restructuring plan fiscal 2009 restructuring plan as of november 29 , 2013 , we have accrued total restructuring charges of $ 13.9 million of which approximately $ 11.7 million relates to cost of closing redundant facilities and are expected to be paid under contract through fiscal 2021. approximately 54 % of these facility closing costs will be paid through 2015. during fiscal 2013 , we made payments related to the above restructuring plans totaling $ 10.3 million which consisted of $ 1.3 million and $ 9.0 million in payments related to termination benefits and contract terminations and the closing of redundant facilities , respectively . as of november 30 , 2012 , we accrued total restructuring charges of $ 21.6 million of which $ 2.3 million related to ongoing termination benefits and contract terminations . the remaining accrued restructuring charges of $ 19.3 million related to the cost of closing redundant facilities .
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 Suspicious Activity Report : however , if the only undelivered element is maintenance and support , the entire arrangement fee is recognized ratably over the performance period . changes in assumptions or judgments or changes to the 35 elements in a software arrangement could cause a material increase or decrease in the amount of revenue that we report in a particular period . we determine vsoe for each element based on historical stand-alone sales to third parties or from the stated renewal rate for the elements contained in the initial arrangement . in determining vsoe , we require that a substantial majority of the selling prices for a product or service fall within a reasonably narrow pricing range . we have established vsoe for our software maintenance and support services , custom software development services , con sulting services and training . for multiple-element arrangements containing our non-software services , we must : ( 1 ) determine whether and when each element has been delivered ; ( 2 ) determine fair value of each element using the selling price hierarchy of vsoe of selling price , third-party evidence ( “ tpe ” ) of selling price or best-estimated selling price ( “ besp ” ) , as applicable ; and ( 3 ) allocate the total price among the various elements based on the relative selling price method . for multiple-element arrangements that contain both software and non-software elements , we allocate revenue to software or software-related elements as a group and any non-software elements separately based on the selling price hierarchy . we determine the selling price for each deliverable using vsoe of selling price , if it exists , or tpe of selling price . if neither vsoe nor tpe of selling price exist for a deliverable , we use besp . once revenue is allocated to software or software-related elements as a group , we recognize revenue in conformance with software revenue accounting guidance . revenue is recognized when revenue recognition criteria are met for each element . we are generally unable to establish vsoe or tpe for non-software elements and as such , we use besp . besp is generally used for offerings that are not typically sold on a stand-alone basis or for new or highly customized offerings . we determine besp for a product or service by considering multiple factors including , but not limited to , major product groupings , geographies , market conditions , competitive landscape , internal costs , gross margin objectives and pricing practices . pricing practices taken into consideration include historic contractually stated prices , volume discounts where applicable and our price lists . we must estimate certain royalty revenue amounts due to the timing of securing information from our customers . while we believe we can make reliable estimates regarding these matters , these estimates are inherently subjective . accordingly , our assumptions and judgments regarding future products and services as well as our estimates of royalty revenue could differ from actual events , thus materially impacting our financial position and results of operations . product revenue is recognized when the above criteria are met . we reduce the revenue recognized for estimated future returns , price protection and rebates at the time the related revenue is recorded . in determining our estimate for returns and in accordance with our internal policy regarding global channel inventory which is used to determine the level of product held by our distributors on which we have recognized revenue , we rely upon historical data , the estimated amount of product inventory in our distribution channel , the rate at which our product sells through to the end user , product plans and other factors . our estimated provisions for returns can vary from what actually occurs . product returns may be more or less than what was estimated . the amount of inventory in the channel could be different than what is estimated . our estimate of the rate of sell-through for product in the channel could be different than what actually occurs . there could be a delay in the release of our products . these factors and unanticipated changes in the economic and industry environment could make our return estimates differ from actual returns , thus impacting our financial position and results of operations . in the future , actual returns and price protection may exceed our estimates as unsold products in the distribution channels are exposed to rapid changes in consumer preferences , market conditions or technological obsolescence due to new platforms , product updates or competing products . while we believe we can make reliable estimates regarding these matters , these estimates are inherently subjective . accordingly , if our estimates change , our returns and price protection reserves would change , which would impact the total net revenue we report . we recognize revenues for hosting services that are based on a committed number of transactions ratably beginning on the date the customer commences use of our services and continuing through the end of the customer term . over-usage fees , and fees billed based on the actual number of transactions from which we capture data , are billed in accordance with contract terms as these fees are incurred . we record amounts that have been invoiced in accounts receivable and in deferred revenue or revenue , depending on whether the revenue recognition criteria have been met . our consulting revenue is recognized on a time and materials basis and is measured monthly based on input measures , such as on hours incurred to date compared to total estimated hours to complete , with consideration given to output measures , such as contract milestones , when applicable . story_separator_special_tag however , consistent with our strategy , during fiscal 2013 , our subscription revenue as a percentage of total revenue increased to 28 % from 15 % and 11 % as compared to fiscal 2012 and 2011 , respectively , as we transition more of our business to a subscription-based model . total digital media arr of approximately $ 911.0 million as of november 29 , 2013 increased by approximately $ 707.0 million , or 347 % , from approximately $ 204.0 million as of november 30 , 2012 . the increase in our digital media arr is primarily due to increases in the number of paid creative cloud individual and team subscriptions and adoption of our enterprise creative cloud offering through our etlas . our total deferred revenue of $ 828.8 million as of november 29 , 2013 increased by $ 209.2 million , or 34 % from november 30 , 2012 , primarily due to increases in etlas and renewals for our adobe marketing cloud services . cost of revenue of $ 586.6 million increased by $ 102.8 million , or 21 % , during fiscal 2013 , from $ 483.8 million in fiscal 2012 , and $ 45.9 million or 10 % during fiscal 2012 from $ 437.9 million in fiscal 2011 . these increases are primarily due to increases in costs associated with compensation and related benefits driven by additional headcount and increased hosting and server costs associated with our subscription and saas offerings . operating expenses of $ 3,046.0 million increased by $ 306.3 million or 11 % , during fiscal 2013 , from $ 2,739.7 million in fiscal 2012 , and $ 60.6 million , or 2 % in fiscal 2012 from $ 2,679.1 million in fiscal 2011 . these increases are primarily due to increases in costs associated with compensation and related benefits driven by additional headcount . net income of $ 290.0 million decreased by $ 542.8 million , or 65 % , during fiscal 2013 from $ 832.8 million in fiscal 2012. the decrease is primarily due to the revenue model becoming more ratable as well as the cost and expense increases stated above . net income during fiscal 2012 remained stable compared to fiscal 2011 . 40 net cash flow from operations of $ 1,151.7 million during fiscal 2013 decreased by $ 347.9 million , or 23 % , as compared to fiscal 2012 primarily due to lower net income as discussed above . net cash flow from operations during fiscal 2012 remained stable compared to fiscal 2011. revenue ( dollars in millions ) replace_table_token_5_th as described in note 18 of our notes to consolidated financial statements , we have the following segments : digital media , digital marketing and print and publishing . our subscription revenue is comprised primarily of fees we charge for our subscription and hosted service offerings including certain of our adobe marketing cloud services and creative cloud . we recognize subscription revenue ratably over the term of agreements with our customers , beginning on the commencement of the service . we expect our subscription revenue will continue to increase as a result of our investments in new saas and subscription models . we also expect this to increase the amount of recurring revenue we generate as a percent of our total revenue . of the $ 1,137.9 million , $ 673.2 million and $ 458.6 million in subscription revenue for fiscal 2013 , 2012 and 2011 , respectively , approximately $ 663.1 million , $ 553.2 million and $ 429.2 million , respectively , is from our digital marketing segment , with the remaining amounts substantially representing our digital media segment offerings . our services and support revenue is comprised of consulting , training and maintenance and support , primarily related to the licensing of our enterprise , developer and platform products and the sale of our adobe marketing cloud services . our support revenue also includes technical support and developer support to partners and developer organizations related to our desktop products . our maintenance and support offerings , which entitle customers to receive product upgrades and enhancements or technical support , depending on the offering , are generally recognized ratably over the term of the arrangement . segments in fiscal 2013 , we categorized our products into the following segments : digital media —our digital media segment provides tools and solutions that enable individuals , small businesses and enterprises to create , publish , promote and monetize their digital content anywhere . our customers include traditional content creators , web application developers and digital media professionals , as well as their management in marketing departments and agencies , companies and publishers . digital marketing —our digital marketing segment provides solutions and services for how digital advertising and marketing are created , managed , executed , measured and optimized . our customers include digital marketers , advertisers , publishers , merchandisers , web analysts , chief marketing officers , chief information officers and chief revenue officers . print and publishing —our print and publishing segment addresses market opportunities ranging from the diverse authoring and publishing needs of technical and business publishing to our legacy type and oem printing businesses . 41 segment information ( dollars in millions ) replace_table_token_6_th fiscal 2013 revenue compared to fiscal 2012 revenue digital media revenue from digital media decreased $ 476.0 million during fiscal year 2013 as compared to fiscal 2012 , primarily due to continued strong adoption of creative cloud and etlas as we continue to transition more of our business to a subscription-based model . revenue related to our creative professional products , which include our creative suite editions and cs point products as well as creative cloud , decreased during fiscal 2013 as compared to fiscal 2012 due to continued customer adoption of creative cloud subscription offerings , released in may 2012. we continue to anticipate accelerated adoption of creative cloud for individuals , teams and enterprises

