BEER SCHOOL : Bottling Success at the Brooklyn Brewery By Steve Hindy and Tom Potter Wiley -LRB- $ 22.95 , hardcover -RRB- Although we limited ourselves to Brooklyn , we did try to sell in virtually every neighborhood within Brooklyn -- not only the upscale brownstone neighborhoods like Brooklyn Heights and Park Slope , but the gritty neighborhoods of East New York , Bedford-Stuyvesant and Crown Heights , and the largely blue-collar enclaves of Bay Ridge and Sheepshead Bay .