What are the best practices for running an effective ad campaign to increase my following on social media?
What are the best practices for running an effective ad campaign to increase my following on social media?
user
1. Set measurable goals. Determine the number of followers you want to achieve, the amount of growth rate that is acceptable and realistic for your brand, and keep track of progress at every step to measure success.
2. Research influencers and micro-influencers who are relevant for your brand or industry; use software tools or engage a third-party service provider who specializes in social media marketing services. 
3. Come up with an eye-catching ad graphic as part of a well thought out campaign theme, such as focusing on discount offers or creating humorous content to draw more attention from potential customers (e.g., contest/poll, GIFs/animations, video clips). 
4. Track performance closely – including impressions counts/conversion rates —to identify elements that generate higher response rate; adjust keywords or tweak messaging accordingly while refreshing creative assets from time to time to maximize engagement and ROI (return on investment).
assistant
What are the best practices for running an effective ad campaign to increase my following on social media?
user
The best practices for running an effective ad campaign to increase following on social media includes creating ads targeted at the right audience, optimizing images and videos for better engagement, testing different ad copy and images to find out what resonates most with potential followers, regularly monitoring the performance of your ads and adjusting accordingly as well as using retargeting tactics to target those who have shown interest in your brand.  Additionally, it is important to track user behaviors over time so you can refine your strategy over time.
assistant