Prada to stop using fur from next year - BBC News
The Italian fashion house will no longer use fur from next year, joining the list of fur-free brands.
Fashion house Prada has announced it is to stop using fur from next year.

Joh Vinding, chairman of the Fur Free Alliance (FFA), said: "The Prada group with its brands now joins a growing list of fur-free brands that are responding to consumers' changing attitudes towards animals."

The FFA is a coalition of more than 50 animal protection organisations.

Animal fur will not be used in its designs or new products, but items already made will continue to be sold.

"Focusing on innovative materials will allow the company to explore new boundaries of creative design while meeting the demand for ethical products," said the head of the fashion chain, Miuccia Prada.

This Twitter post cannot be displayed in your browser. Please enable Javascript or try a different browser. View original content on Twitter The BBC is not responsible for the content of external sites. Skip twitter post by PRADA This article contains content provided by Twitter. We ask for your permission before anything is loaded, as they may be using cookies and other technologies. You may want to read Twitter’s cookie policy, external and privacy policy, external before accepting. To view this content choose ‘accept and continue’. The BBC is not responsible for the content of external sites.

The change will take effect in the spring-summer 2020 women's collection and also covers the brands Miu Miu, Church's and Car Shoe.

Last year, British luxury goods maker Burberry announced it would stop using real fur in its products and would phase out existing fur items, while luxury fashion brand Gucci stopped using fur in its spring-summer 2018 collection.

Campaigners stepped up their calls for Prada to stop using fur last year, when, according to the Humane Society, Prada was selling jackets made of fox fur and minx fur.

Those items no longer appear to be available on Prada's website, which does list other items which apparently use fox fur as trim on coats.

Brigit Oele, programme manager for Fur Free Alliance, said: "Prada Group was one of the fastest companies to go fur-free once positive dialogue began a little more than a year ago."

Fur farming was banned in the UK in 2000, but it is legal to sell some types of real fur that have been imported, if they are accurately labelled.

However, MPs have called for a ban on sale of real fur to be considered.