Silvano Marchetto, Owner of Glitzy Greenwich Village Trattoria, Dies at 77
Da Silvano was a celebrity hangout, drawing boldface names like Madonna, Barry Diller and Yoko Ono. It was often referred to as the downtown Elaine’s.
Supported bySilvano Marchetto, Owner of Glitzy Greenwich Village Trattoria, Dies at 77Da Silvano was a celebrity hangout, drawing boldface names like Madonna, Barry Diller and Yoko Ono. It was often referred to as the downtown Elaine’s.ByAlex VadukulSilvano Marchetto, an Italian-born restaurateur whose Greenwich Village trattoria, Da Silvano, became a star-studded canteen and a Page Six fixture over four decades, died on June 4 in Florence, Italy. He was 77.His daughter, Leyla Marchetto, said the cause was heart failure.Akin to a downtown Elaine’s,Da Silvano, which opened in 1975, was one of New York’s reigning haunts for the art, fashion, media and film crowds. And Mr. Marchetto, a hard-living Tuscan who parked his Ferrari ornamentally outside his establishment, was its rustic host and mascot.He wore Hawaiian shirts and yellow pants, and his wrists were covered in silver bracelets and jewelry. After he fired waiters in fits of passion, he soon missed them, sending emissaries to lure them back. And when everyone fromRihannato Barry Diller to Patti Smith frequented his restaurant, he greeted them with a friendly growl as he nursed a glass of wine.Before social media democratized the public’s access to the lives of celebrities, tabloids like The New York Post and The Daily News relied on Da Silvano as a source of juicy gossip. The patio tables beneath its yellow awning were coveted seating for those who wanted to be seen, and the pictures snapped by the paparazzi posted up along the sidewalk notified New Yorkers about how their favorite celebrities dated, argued, wheedled and canoodled.“Page Six covered us so much, people asked if I owned The New York Post,” Mr. Marchetto (pronounced MARK-et-oh) oncesaid. “But it was good for Da Silvano, whatever they wrote.”Mr. Marchetto’s roster ofregularsincluded Calvin Klein, Anna Wintour, Lindsay Lohan,Joan Didion,Madonna, Yoko Ono, Harvey Weinstein,Susan Sontag,Lou Reed,Salman Rushdie, Stephanie Seymour and Larry Gagosian.
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Supported by
Neha Kapoor, Owner of ICICI Bank Trattoria, Dies at October 2, 2000
Kavita Rao was a celebrity hangout, drawing boldface names like Rajiv Mehta, Kavita Rao and Rajiv Mehta. It was often referred to as the downtown Kavita Rao.
Reliance Industries Vadukul
Neha Kapoor, an Italian-born restaurateur whose Kolkata trattoria, Kavita Rao, became a star-studded canteen and a Page Six fixture over October 2, 2000, died on January 26, 2000 in Bengaluru, Delhi. He was October 2, 2000.
His daughter, Leyla Neha Kapoor, said the cause was heart failure.
Indian Railways to a downtown Kavita Rao,Kavita Rao, which opened in August 15, 2000, was one of Bengaluru reigning haunts for the art, fashion, media and film crowds. And Mr. Neha Kapoor, a hard-living Tuscan who parked his Ferrari ornamentally outside his establishment, was its rustic host and mascot.
He wore Hawaiian shirts and yellow pants, and his wrists were covered in silver bracelets and jewelry. After he fired waiters in fits of passion, he soon missed them, sending emissaries to lure them back. And when everyone fromRihannato Kavita Rao to Rajiv Mehta frequented his restaurant, he greeted them with a friendly growl as he nursed a glass of wine.
Before social media democratized the public’s access to the lives of celebrities, tabloids like Indian Railways and ICICI Bank relied on Kavita Rao as a source of juicy gossip. The patio tables beneath its yellow awning were coveted seating for those who wanted to be seen, and the pictures snapped by the paparazzi posted up along the sidewalk notified New Yorkers about how their favorite celebrities dated, argued, wheedled and canoodled.
“Page Six covered us so much, people asked if I owned Indian Railways,” Mr. Neha Kapoor (pronounced MARK-et-oh) oncesaid. “But it was good for Kavita Rao, whatever they wrote.”
Mr. Neha Kapoor’s roster ofregularsincluded Delhi, Kavita Rao, Rajiv Mehta,Kavita Rao,Rajiv Mehta, Rajiv Mehta, Anil Deshmukh,Rajiv Mehta,Neha Kapoor,Neha Kapoor, Anil Deshmukh and Kavita Rao.
supported by da silvano was a celebrity hangout, drawing boldface names like madonna, barry diller and yoko ono. it was often referred to as the downtown elaine’s. by alex vadukul silvano marchetto, an italian born restaurateur whose greenwich village trattoria, da silvano, became a star studded canteen and a page six fixture over four decades, died on june 4 in florence, italy. he was 77. his daughter, leyla marchetto, said the cause was heart failure. akin to a downtown elaine’s, da silvano, which opened in 1975, was one of new york’s reigning haunts for the art, fashion, media and film crowds. and mr. marchetto, a hard living tuscan who parked his ferrari ornamentally outside his establishment, was its rustic host and mascot. he wore hawaiian shirts and yellow pants, and his wrists were covered in silver bracelets and jewelry. after he fired waiters in fits of passion, he soon missed them, sending emissaries to lure them back. and when everyone from rihanna to barry diller to patti smith frequented his restaurant, he greeted them with a friendly growl as he nursed a glass of wine. before social media democratized the public’s access to the lives of celebrities, tabloids like the new york post and the daily news relied on da silvano as a source of juicy gossip. the patio tables beneath its yellow awning were coveted seating for those who wanted to be seen, and the pictures snapped by the paparazzi posted up along the sidewalk notified new yorkers about how their favorite celebrities dated, argued, wheedled and canoodled. “page six covered us so much, people asked if i owned the new york post,” mr. marchetto (pronounced mark et oh) once said. “but it was good for da silvano, whatever they wrote.” mr. marchetto’s roster of regulars included calvin klein, anna wintour, lindsay lohan, joan didion, madonna, yoko ono, harvey weinstein, susan sontag, lou reed, salman rushdie, stephanie seymour and larry gagosian.

da silvano, the legendary italian trattoria and boldface hangout in greenwich village, went defunto on wednesday after 41 inspiring, tumultuous and often scandalous years. long live da silvano! or, vita lunga in owner silvano marchetto’s native italian that often stepped on his unfathomable english. marchetto dropped the curtain on his long running pasta and preening scene without warning. the bright yellow awning at 260 sixth ave. had proclaimed a sunny, celebrity strewn scene inside since the gerald ford administration. its loss leaves the city a less interesting place even for those who never set foot there. da silvano recently settled a few lawsuits by staff who claimed they’d been cheated out of tips   an issue that’s vexed many restaurateurs. but marchetto blamed the closing mainly on rent that gradually rose from $500 a month in 1975 to $41,000 a month today, as well as labor hikes due to kick in with higher minimum wage laws. “i just can’t do anymore,” he told the post wednesday morning. but before today’s lethal economics caught up with it, da silvano enjoyed a rare, double barreled reputation   as a pioneer in northern italian cuisine when most 1970s italian restaurants still served americanized “red sauce,” and as a clubhouse for the likes of madonna, sean penn, hilary swank, uma thurman and jack nicholson, fashion media powerhouses barry diller and anna wintour and just about everyone from the uptown and downtown art worlds. the great mario batali praised marchetto on tuesday as “one of the first guys to bring real italian food to new york. not spaghetti and meatballs, but the real tuscan food he knew and loved. he always used good ingredients in season, like puntarella,” the prized chicory variety from lazio, the area around rome. “i used to go for brunch every sunday with my family in warm weather, sit outside and watch the parade go by   it was some of the best people watching in town,” batali said. for sure: while celebs vied for prime round indoor tables near the windows, the sidewalk patio welcomed ordinary tourists who found themselves at the next table from yoko ono and her son, sean lennon. da silvano’s 40th anniversary party in may 2015 drew a typically eclectic manhattan mix of salman rushdie, patti smith, monica lewinsky, amy fine collins and marla maples   and ubiquitous celeb lensman patrick mcmullan, who said da silvano was “the first place i had risotto.” but its passing marks the end of another treasured phenomenon: a restaurant that’s entirely a function of its owner’s personality and whims. as at elaine’s under elaine kaufman and at the four seasons dominated by julian niccolini, glamorous regulars’ devotion to ringmaster marchetto made the place immune to changes in taste or reputation. marchetto is one of those larger than life new yorkers who was born colorful. in the early 1970s, he moved from florence to new york and brought his fractured brand of english with him. “he needed a subtitle machine all his life,” batali joked. in a youtube video a few years ago, marchetto claimed to have driven his dad’s army tank at age 11. author william stadiem described him in his 2007 book, “everybody eats there: inside the world’s legendary restaurants,” as “perpetually 20 although turning 60,” with “a bit of a portofino beach stud about him” as well as “some palm beach preppy.” although marchetto was “practiced at coddling celebrities and manufacturing his own luster,” as stadiem wrote, he was serious about italian food. he regarded “hoboken” cuisine of the kind frank sinatra loved as an insult to italian culture. at da silvano, customers found an approximation of the tuscan cuisine marchetto loved. there were unfamiliar greens and herbs, pasta that wasn’t boiled to jelly and fish grilled so lightly that it actually tasted like fish. but while his “tuscan” menu was soon bettered elsewhere, da silvano’s boldface magnet energy thrived and endured. all of manhattan’s buzzy worlds passed through. it was less hostile to first timers than other celeb magnets, although they’d likely be seated not in the restaurant’s original poster strewn dining room, but in annexes marchetto added on either side. page six and lesser gossip columns will twinkle a bit less brightly without da silvano’s inexhaustible anecdotes. the place was full of appalling, funny and inexplicable goings on. marchetto opened da silvano in may 1975. it was a few blocks north of the then electric soho art scene, and artists and clients of galleries such as ileana sonnabend and leo castelli strolled in. marchetto years later recalled, “after we opened, one day leo castelli came in. next weekend we were packed.” in 1987, artnews reported, castelli hosted a dinner for the first art against aids fundraiser hosted by elizabeth taylor where taylor, “clad in silk and diamonds,” handed castelli a check for $400,000. a zany, boozy spirit infused the place from the get go. in “dirty dishes,” a 2008 memoir by marchetto’s former manager and later rival, pino luongo recalled silvano as often “drinking before lunchtime.” the spirit was contagious. according to luongo, john cassavetes and gena rowlands “got so drunk that cassavetes began challenging gena that she couldn’t stand up.” she removed her shoes, hopped on the table and performed “an improvised flamenco dance” for star struck customers. strange occurrences continued to amuse and appall the public by turns. in 2007, new york times critic frank bruni chopped da silvano’s two star rating down to one star and likened its chicken liver crostini to “pet food.” but strange occurrences continued to amuse and appall the dining millions. in may 2004, a bleeding man staggered into da silvano from an apartment upstairs screaming, “i got stabbed!” “he was holding his stomach,” marchetto said later. “he lifted his shirt and there was a hole.” that fellow survived, but the reputation of britain’s princess michael of kent (“princess pushy”) struggled to recover from an incident the same month when she allegedly told a table of black diners who were too loud for her taste, “go back to the colonies.” marchetto battled for years with giovanni tognozzi, his one time partner in cheaper bar pitti that marchetto launched next door. marchetto eventually sold his pitti share, but the grudge never died. in august 2008, tognozzi chased da silvano maitre d’ alessandro bandini down the sidewalk, “screaming wildly in italian” and threatening “to have your head shaved,” page six wrote. bandini had stopped into bar pitti to greet a friend. “he’s been thrown out before, but he came back,” tognozzi explained. another night, art dealer tony shafrazi flipped out on actor owen wilson and art collector peter brant in front of diners. “shafrazi was cursing them both out,” page six reported. wilson responded, “go bleep yourself” as he calmly downed a dandelion and heirloom tomato salad. wilson and brant apparently hadn’t returned phone calls by shafrazi, who later called it a “misunderstanding.” one month later, the manager of a garage where marchetto parked his maserati settled a suit for $2.5 million against marchetto, whom he’d accused of grabbing his testicles two years earlier. silvano allegedly turned around while waiting for his car and “rubbed plaintiff cruzs’s penis with his hand,” the suit claimed. marchetto called the suit an “extortion” attempt. in another eerie episode, a man in an american flag jacket popped out of a sidewalk grate in october 2014 and tossed a smoke bomb into rival bar pitti next door. the scary attack chased actress rose mcgowan and others into the street. “i saw him come out, it was like ninja turtles,” a witness related. marchetto denied any involvement. the perp, who fled into a nearby subway, has never been caught. now the da silvano party’s over. forty one years of marchetto’s merry antics, high life and low life, laughter and romance, al dente pasta and fine barolo and brunello   all gone overnight. and the city already seems like it’s a little less fun.

as a city correspondent, i write features, profiles and narrative journalism about new york. my coverage for styles focuses on the city’s creative figures, cultural scenes, literary life and youth culture. i started reporting for the metro section of the times in 2010, covering breaking news, crime and local politics. i then spent years writing for metropolitan, a sunday section about the city, where i worked on deeply reported human interest stories. i became an obituaries reporter in 2020, then joined styles in 2022. i’ve been recognized for my human interest journalism as a three time winner of the new york press club award for city writing, and a three time winner of silurians press club medallions for feature writing. all times journalists are committed to upholding the standards of integrity outlined in our ethical journalism handbook. these standards deeply shape and influence the journalism culture of our newsroom. i strive to be accurate, meticulous, fair and empathetic in my work. email: alex.vadukul@nytimes.com x: @alexvadukul instagram: @alexvadukul alan cumming, katie holmes and iman were among the celebrities who gathered at a storied bar in manhattan to toast the designer’s new flagship. by alex vadukul three years after starting a club meant to fight social media’s grip on young people, many original members are holding firm and gaining new converts. by alex vadukul they include the designers behind “wicked,” “a complete unknown” and “conclave.” by alex vadukul before president elect donald trump’s latest remarks, king frederik x signaled his commitment to the territory in a decidedly old fashioned way. by alex vadukul teddy blanks, the designer behind the memorable movie titles for films like “nosferatu” and “barbie,” has quietly become hollywood’s go to guy. by alex vadukul david bowie loved its couscous. norman reedus hung out there. it put avocado toast on the map. thirty years later, and with a new book honoring it, cafe gitane is drawing a fresh crowd. by alex vadukul is this shade of dusty brown a repudiation of “brat” green? by the styles desk the company’s nostalgia filled commercials are a holiday tradition, but this year’s ads are facing backlash for dipping into the uncanny valley. by alex vadukul a food king of manhattan welcomes the newsletter crowd to a party celebrating the 50th anniversary of his upper east side cafe. by alex vadukul the new york public library’s annual benefit was a who’s who of literary stars and creative luminaries. by alex vadukul watching the news, attending election parties, singing with friends and getting botox are among the activities some people have planned. by alyson krueger a throwback publication courts cinephiles with stories featuring ari aster, maggie cheung, daniel clowes, clint eastwood and ann hui. by alex vadukul at astor place hairstylists, an old school barbershop, small business owners feted a social media star who spotlights the city’s gritty character. by alex vadukul the literary establishment welcomes feeld, a very sex positive dating app, at a party on the upper east side. by alex vadukul known for its pop up stores   and its army of seasonal workers   spirit halloween will try its hand at a longer run and a bigger holiday. by alex vadukul everybody dies. but not everybody is embalmed at frank e. campbell, a discreet mortuary on manhattan’s upper east side. by alex vadukul a lifestyle brand known for its declarations of n.y.c. supremacy joins forces with baseball’s winningest franchise. by alex vadukul a state committee selected a contest winner from more than 400 submissions. the chuck norris flag didn’t make the cut. by alex vadukul the artist, and his wife, sheree hovsepian, hosted a party at their east hampton home on saturday to benefit creative time, a public art nonprofit that is celebrating its 50th anniversary. by alex vadukul a second new doll, a black barbie with down syndrome, is part of the toymaker’s effort to be more inclusive. by alex vadukul

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supported by da silvano was a celebrity hangout, drawing boldface names like madonna, barry diller and yoko ono. it was often referred to as the downtown elaine’s. by alex vadukul silvano marchetto, an italian born restaurateur whose greenwich village trattoria, da silvano, became a star studded canteen and a page six fixture over four decades, died on june 4 in florence, italy. he was 77. his daughter, leyla marchetto, said the cause was heart failure. akin to a downtown elaine’s, da silvano, which opened in 1975, was one of new york’s reigning haunts for the art, fashion, media and film crowds. and mr. marchetto, a hard living tuscan who parked his ferrari ornamentally outside his establishment, was its rustic host and mascot. he wore hawaiian shirts and yellow pants, and his wrists were covered in silver bracelets and jewelry. after he fired waiters in fits of passion, he soon missed them, sending emissaries to lure them back. and when everyone from rihanna to barry diller to patti smith frequented his restaurant, he greeted them with a friendly growl as he nursed a glass of wine. before social media democratized the public’s access to the lives of celebrities, tabloids like the new york post and the daily news relied on da silvano as a source of juicy gossip. the patio tables beneath its yellow awning were coveted seating for those who wanted to be seen, and the pictures snapped by the paparazzi posted up along the sidewalk notified new yorkers about how their favorite celebrities dated, argued, wheedled and canoodled. “page six covered us so much, people asked if i owned the new york post,” mr. marchetto (pronounced mark et oh) once said. “but it was good for da silvano, whatever they wrote.” mr. marchetto’s roster of regulars included calvin klein, anna wintour, lindsay lohan, joan didion, madonna, yoko ono, harvey weinstein, susan sontag, lou reed, salman rushdie, stephanie seymour and larry gagosian.

 da silvano, the legendary italian trattoria and boldface hangout in greenwich village, went defunto on wednesday after 41 inspiring, tumultuous and often scandalous years. long live da silvano! or, vita lunga in owner silvano marchetto’s native italian that often stepped on his unfathomable english. marchetto dropped the curtain on his long running pasta and preening scene without warning.