A method for analyzing audience reaction while viewing audio-visual content commences by first collecting biometeric data from audience members while viewing the audio-visual content. The collected biometric data undergoes cross-correlation to establish a correlation graph having nodes indicative of individual audience member's reaction to the viewed audio-visual content. Thereafter, edges in the graph corresponding to nodes, which are similar, are identified to indicate audience members reacting similarly to the viewed content.
Method And Apparatus For Correlating Biometric Responses To Analyze Audience Reactions