An augmented reality-based information display method, system and apparatus, a projection device and a storage medium. The method comprises: obtaining real scene information collected by a scene sensing device (S110); obtaining a target display area determined on the basis of a first spatial pose of a user, the first spatial pose being determined on the basis of an eye tracking device (S120); obtaining coordinate transformation rules corresponding to real scene information mapped to the target display area (S130); generating driving guidance information on the basis of the real scene information (S140); and displaying the driving guidance information in position corresponding to the target display area on the basis of the coordinate transformation rules (S150). Driving guidance information is displayed, by means of the coordinate transformation rules, in the position corresponding to the target display area determined on the basis of the first spatial pose of the user as determined by the eye tracking device. The first spatial pose of the user is tracked in real-time by the eye tracking device, which enables adaptation to changes to the eye pose, and the display area and display position of the driving guidance information are dynamically adjusted.
AUGMENTED REALITY-BASED INFORMATION DISPLAY METHOD, SYSTEM AND APPARATUS, AND PROJECTION DEVICE