A system and method for autonomous vehicle driving behavior modification include: receiving passenger driving behavior preferences for setting a driving behavior of an autonomous vehicle; generating driving behaviors controls based on the passenger driving behavior preferences; setting an initial driving behavior of the autonomous vehicle using the driving behavior controls, wherein setting the initial driving behavior comprises providing the driving behavior controls to be implemented by the autonomous vehicle during one or more routes involving the passenger; aggregating vehicle behavior feedback relating to a driving behavior of the autonomous vehicle during the one or more routes; and modifying the driving behavior of the autonomous vehicle based on the vehicle behavior feedback.
System and method for autonomous vehicle driving behavior modification