['+', 'FORM', 'WERL', 'oroor', 'PENGAD', 'CO..', 'BAYONNE,', 'N.4.', ' ', ' ', ' ', '»)', 'health', 'problem', 'in', 'this', 'country,', 'the', 'use', 'of', 'tobacco', 'in', 'all', 'its', 'various', 'forms.', 'And', "that's", 'the', 'reason', 'why', 'we', 'think', 'that', 'we', 'can’', 'sustain', 'a', 'challenge', 'to', 'the', 'First', 'Amendment', 'when', 'the', 'health', '|', 'of', 'this', 'country', 'is', 'at', 'stake.', ':', 'MR.', 'SCHIEFFER:', 'Well,', 'Scott', 'Stapf,', "I'm", 'sure', 'you', 'wane!', 'to', 'join', 'the', 'debate', 'at', 'that', 'point.', 'What', 'do', 'you', 'say', 'in', 'response!', 'to', 'that?', '|', 'MR.', 'STAPF:', 'Well,', 'I', 'think', 'the', 'issues', 'that', 'Dr.', 'MenEfes', 'has', 'raised', 'basically', 'are', 'complaints', 'with', 'the', 'product.', "They're.", 'not', 'complaints', 'with', 'the', 'advertising.', 'When', 'Dr.', 'McAffee', 'speaks', 'about', 'the', 'traditional', 'questions', 'raised', 'about', 'smoking', 'and', 'health,', 'it', 'really', 'is', 'a', 'attack', 'on', 'the', 'product.', 'He', "hasn't", 'addressed', 'the', 'question', 'of', 'the', 'advertising.', 'Ithink', "it's", 'simply)', 'a', 'case', 'of', 'misdiagnosis', 'and', 'the', 'cost', 'that', 'American', 'society', '|', 'would', 'bear', 'in', 'terms', 'of', 'a', 'major', 'substantial', 'erosion', 'of', 'all', 'of', 'our', 'First', 'Amendment', 'freedom', 'of', 'speech', 'guarantees', 'as', 'too', 'high', 'a', 'price', 'to', 'bear', 'for', 'something', 'that', 'doctors', 'maybe', 'will', 'get', 'at', 'solving', 'the', 'problem,', 'when', 'in', 'fact', 'the', 'experience', 'from', 'other', 'countries', 'that', 'have', 'experimented', 'with', 'bans', 'on', 'advertising', 'and', ' ', 'promotion', 'show', 'clearly', 'that', 'they', 'are', 'not', 'an', 'effective', 'means', ':', 'of', 'reducing', 'cigarette', 'consumption', 'across', 'the', 'board.', 'If', 'anv-', 'thing,', 'we', 'see', 'an', 'increase', 'in', 'cigarette', 'consumption', 'when', 'those', 'bans', 'are', 'imposed.', 'MR.', 'SCHIEFFER:', 'And,', 'of', 'course,', 'the', 'person', 'who', 'represents', 'the', 'industry', 'that', 'makes', 'money', 'off', 'this', 'advertising', 'TIFL', '0520220', 'TMDA', '0005789']