[' ', ' ', '  ', 'Trait', 'Items', 'We', 'fabricated', 'the', 'trait', 'items', 'about', 'the', 'target', 'based', 'on', 'pilot', 'subjects’', ';', 'Pays', 'ane', '(oh', 'bea', 'ERS', 'ae', '5p', '(n', '=', '32)', 'responses', 'to', 'open-ended', 'questions', 'regarding', 'peers', 'whom', 'they', 'perceived', 'favorably', 'and', 'unfavorably.', 'The', 'items', 'dealt', 'primarily', 'with', 'the', "target's", 'glamour', '(popularity,', 'attractiveness,', 'adventurousness)', 'and', 'maturity.', 'We', 'designed', 'the', 'information', 'to', 'be', 'conflicting--and', 'thus', 'relatively', 'nondiagnostic--by', 'including', 'four', 'positive,', 'four', 'negative,', 'and', 'four', 'neutral', 'items', '(see', 'Table', '2).', 'Yet', 'additional', 'pretesting', '(n', '=', '63)', 'established', 'the', 'item', 'valences', 'and', 'also', 'verified', 'the', 'trait', 'information', 'was', 'not', 'suspect.', 'We', 'had', 'in-depth', 'discussions', 'with', 'subjects', 'which', 'confirmed', 'they', 'thought', 'it', 'plausible', 'such', 'conflicting', 'statements', 'could', 'be', 'made', 'about', 'one', 'individual.', 'Note', 'that', 'we', 'used', 'a', 'neutral', 'pronoun', '"they"', 'to', 'refer', 'to', 'the', 'target', 'to', 'avoid', 'any', 'gender-related', 'biases', 'in', 'subjects’', 'social', 'perceptions;', 'subjects', 'were', 'told', 'we', 'did', 'so', '"to', 'protect', 'the', 'student’s', 'anonymity."', '{INSERT', 'TABLE', '2', 'ABOUT', 'HERE]', 'Dependent', 'Measures', 'Overview.', 'To', 'test', 'Hla,', 'we', 'measured', 'subjects’', 'judgments', 'of', 'the', 'target', 'on', 'the', 'various', 'psychosocial', 'traits.', 'To', 'test', 'Hlb', 'and', 'Hlc,', 'we', 'asked', 'subjects', 'to', 'list', 'their', 'thoughts', 'about', 'the', 'target.', 'Subjects’', 'verbal', 'protocols', 'were', 'later', 'coded', 'to', 'distinguish', 'between', 'inferences', 'that', 'were', 'based', 'on', 'the', 'smoker', 'label', '(Hib),', 'and', 'interpretive', 'thoughts', 'that', 'were', 'in', 'response', 'to', 'the', 'trait', 'information', 'about', 'the', 'target', '(Hic).', 'We', 'also', 'measured', 'subjects’', 'recall', 'of', 'the', 'trait', 'items', 'and', 'the', 'time', 'they', 'spent', 'on', 'each', 'item,', 'as', 'proxy', 'measures', 'of', 'attention.', 'Finally,', 'we', 'measured', 'subjects’', 'recall', 'and', 'recognition', 'of', 'the', 'target’s', 'habits', 'as', 'a', 'manipulation', 'check', 'to', 'verify', 'that', 'subjects', 'had', 'noticed', 'the', 'smoker', 'label.', 'Judgments', 'of', 'Target,', 'Subjects', 'first', 'rated', 'the', 'target', 'on', 'the', 'following', 'traits,', 'in', 'this', 'order:', 'Smart,', 'intelligent,', 'healthy,', 'grown-up,', 'mature,', 'good-', 'E292', 'g9gts', '14']