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Elk’s Purple Bubble Ball
I- O. O. F. Hall
FRIDAY, MARCH 20th, 1931
auspices
Seward Bills’ Club—B. P. O. E.
Ladies free Gentlemen $1.00
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I
JCHOH ANTLERS
1 MRIVE TONIGHT FOR
i
Seward Elkdom, families, and
friends, have the city in hand
, for the next three days beginning
I this evening with the arrivals
from Anchorage of the Antlers
basketball team which will play
the Seward champions, the Army,
a series of three games, the first
. of which starts this evening
j The decision to bombard the
' local squad was unexpected but j
speed is the Antlers’ motto- They i
expect to horn the Army five
every game. A preliminary will
be thrown in before each game,
, just for luck.
The Antlers were satisfied to
come over and play for the gate
receipts less 10 per cent; show
ing such sporty action, local Elks
are planning to turn Out enmasse!
to each game. The Army oiled
up the heavy artillery last night
and tonight, will take up an ex
tra hole in their belts just before
going over the top. "We always
did like elk meat,” said a couple
of signal men last night.
The Antlers comprise the jun
ior lodge of Elks, all young fel
lows just out of school, etc. There
are about 50 members at Anchor
age.
Arrangements are being made
today for Francis Groth, king
pin of arbiters, to handle every
game. The admission price will
be the same as to all games with
visiting teams, 25c and 50c. The
time is 8 p. m-, in Dreamland.
I
Haas Candy—Frest shipment
on every boat. The Alaska Shop.
I
“The Patsy”
To be presented at the Liberty theater on the
evening of April 9 under the auspices of the
Little Theater Club of Seward
AN EXHILARATE 3-ACT COMEDY
(Home talent)
Mrs. P. C. McMullen, Director
EL Reisner, Stage Manager
EL L. Sweek, Business Manager
Did you ever stop to think? >
HARRIS ELLSWORTH, Editor of the Roseburg, Ore.,
News Review, says:—
“The principal trouble with retail business as I
see it is just this: Merchants need to make just a little
harder effort to get business. Let me illustrate with an
example which is a definition of three well known words.
“An Optimist is a man who, when he is told the
wolf is at the door, refuses to believe a word of it and
therefore upon opening his door thus unprepared is
promptly gobbled up by the wolf.
“A Pessimist, upon learning that the wolf is at the
door, believes it is no use to struggle further so he opens
the door and gives himself up to the wolf.
“An opportunist, however, learns with interest that
a wolf is at his door. After studying the situation thor
oughly, he lures the wolf into the house and emerges
after a brief interval clad in a new wolf skin coat!
“The record of business failures is filled with the
names of business Optimists and business Pessimists.
You will find few Opportunists there.
“Any business man who owns a business that is
really entitled to success can succeed if he will study
1 his field, his market, his merchandise and his custo
mers and then use a sensible amount of newspaper ad
vertising and use it SERIOUSLY.
“Newspaper advertising is a proven force if prop
erly used. Many retailers have become dissatisfied with
, newspaper advertising because they, themselves, lacked
energy and the applied intelligence to use the newspa
per space to make money for them. Use of newspaper
i space does not require the services of an expert to be
successful, but it does require the application of
INTELLIGENCE.”
Those poor souls who carry an advertisement in
the light of supporting the home-town paper.and not
, as a business-getter, may learn some day the lessons
learned years ago by bigger business men. Mr. Average
business man is willing to spend $50 a month for an ad
vertisement, then forgets all about it With intelligent
thought directed; almost any form of advertising will
bring dividends.
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