Bug 322000 [Browser] Creating an instance of the Internal Browser with the parameter of AS_VIEW does not use the name or tooltip parameters. It work fine with AS_EDITOR.
bundles/org.eclipse.ui.browser/src/org/eclipse/ui/internal/browser/InternalBrowserViewInstance.java
public InternalBrowserViewInstance(String id, int style, String name, String tooltip) {
		super(WebBrowserUtil.encodeStyle(id, style), style, name, tooltip);
	}
	public void openURL(URL url) throws PartInitException {
        IWorkbenchWindow workbenchWindow = WebBrowserUIPlugin.getInstance().getWorkbench().getActiveWorkbenchWindow();
        final IWorkbenchPage page = workbenchWindow.getActivePage();
        WebBrowserView view = (WebBrowserView)part;
		if (view == null) {
            try {
				view = (WebBrowserView)page.showView(WebBrowserView.WEB_BROWSER_VIEW_ID, getId(), IWorkbenchPage.VIEW_CREATE);
                hookPart(page, view);
			} catch (Exception e) {
				Trace.trace(Trace.SEVERE, "Error opening Web browser", e); 
			}
		}
        if (view!=null) {
            page.bringToTop(view);
            view.setURL(url.toExternalForm());
        }
	}
	public boolean close() {
        return ((WebBrowserView)part).close();
	}
}