title: Pino Luongo
text: # Pino Luongo
  
  Giuseppe "Pino" Luongo (born 1952/1953) is an American-based Italian restaurateur, businessman, and memoirist. He owned or co-owned current and former restaurants including Il Cantinori, Le Madri, Centolire, Coco Pazzo (New York and Chicago), Coco Pazzo Cafe (Chicago), Coco Pazzo Teatro, Tuscan Square, Morso (New York) and the Wainscott, New York-based Sapore di Mare.
  
  ## Early life
  
  Born in Florence, Italy, the eldest of six children of Antonio and Mafalda Luongo, he was raised in Tuscany's Porto Santo Stefano region, where he learned to cook from his mother. At age 19, he registered for the Italian military as a conscientious objector. Around nine years later he was called up, for which he blamed his father, a military veteran, and from whom he would remain estranged until the latter's death. He fled conscription to New York in 1981, and began his career as a busboy at a famed Italian eatery, Da Silvano, of which he would later become manager.
  
  ## Career
  
  On October 23, 1983, he opened his first establishment, Il Cantinori, with two partners. His next restaurant, which opened in 1988, was Sapore di Mare in Wainscott, Long Island. Infamous for his temperament, Luongo earned the nickname "Pino Noir".
  
  ## Publications
  
  Luongo has written or co-written five cookbooks: A Tuscan in the Kitchen, Simply Tuscan, Fish Talking, La Mia Cucina Toscana and Two Meatballs (along with Mark Strausman). He wrote a memoir, Dirty Dishes — A Restaurateur's Story of Passion, Pain and Pasta.
  
  ## Personal life
  
  Luongo and his second wife have three children, and reside in Westchester County, New York.
  
  