title: G. I. Joe Fallacy
text: # G. I. Joe Fallacy
  
  The G.I. Joe fallacy is the mistaken belief that mere awareness of a cognitive or social bias is sufficient to effectively counteract its influence. This fallacy derives its name from the animated television series G.I. Joe, which aired in the 1980s and concluded each episode with a public service announcement emphasizing the importance of knowledge by stating, "Now you know. And knowing is half the battle."
  
  