text: Another reason as to why the mesa on mars is a landform and not some alien made artifact is that in the article it said that there were shadowns giving off the illusion of eyes, nose, and mouth. "Its a good way to enage the public and attract attention to mars", as said in the story. Also making the Face a pop icon also would make more people think that there really is life on mars without any real evidence. The face appeared on movies and magazines, which made more and more people follow this trend of life on mars.