text: No region has electoral cotes to elect president. So a solid regional favorite, such as romney was in the south has no incentive to campaign heavily in those states, for he gains no electoral votes by increasing his plurality in states that he knows he will win. This is a desirable result because a candidate with only regional appeal is unlikely to be a successful presidat. the residents of the other regions are likely to feel disenfrabchished that the new president will have no regard for their intrests, that he really isn't their president.