text: Second, the Electoral College requires a presidential candidate to have trans-regional appeal. No region has enough electoral votes to elect a president. So a solid regional favorite, such as Romney was in the South, has no incentive to campaign heavily in those states, for he gain no electoral votes by increasing his plurality in states that he knows he will win. This is a desirable reslut because a cindidate with only regional appeal is unlikely to be a successful president. The residents of the other regions are likely to feel that their votes do not count, that the new president will have no regard for their interests that he really isn't their president.