text: Lastly, another main advantage of limiting car usage is the oppurtunity to promote alternative transportation. Selsky continues and says "The goal is to promote alternative transportation . . ." The author goes on to say " The turnout was large, despite gray clouds that dumped occasional rain showers on Bogota" Their attempt for promotion of alternative transportation was a success, even with violators that faced a $25 fine. Limiting car usage can help the promotion of alternative transportation.