text: Though these cars are expensive to make, its a fun way to drive and safe. This means people will be interested in getting a car that drives its self. This is not only giving the buisness money so they can make more vehicles, but its making a drivers life a little more easier. It says " we have to interpret the driving fun in a new way. some manufactueres hope to do that by bringing in-car entertainment and information systems that use heads-up displays" This allows the person to be entertained which will satisfy them with their car, but it will notify you when you need to take over the driving.