text: Furthermore the canidates would have to campaign in every state because there wouldn't be winner-takes-all which means the winner of the electoral votes gets all the votes within that state even if some of the residents did not vote for that party. The canidates would have to campaign in every state rather than just the "swing" states which are people that have not yet decided which way they wanted to vote. the cenidates dont campaign in a state if they know that they have no chance of winning the electoral votes in that state. During the 2000 election a remarkable seventeen states did not see the campaign one time nor did the people in the 25 largest media markets see a campaign ad whether it be on t. v., in the newspaper, or over the radio. If the president was elected by popular vote than every state would be considered a swing state.