text: In paragraph 2 it says that when the face appeared on their monitors they were surprised. Even though the sensation was short lived, scientist figured it was just another martian mesa, common enough around Cydonia. Only this one had unusual shadows that made it look like an Egyptian Pharaoh. You may be asking, "Why dont you target Cydonia?'. The answer is it's hard work. In fact its very difficult work. The reason we don't target Cydonia is because, "We don't pass over the face very often," says Garvin in paragraph 9.