which are the major products sold by it?
Snacker
History of KFC
A roast chicken product line introduced in 2004 proved unsuccessful, and the worldwide avian flu scare of 2005 temporarily decreased sales by as much as 40 percent. KFC responded in March 2005 by adding a cheap, small chicken burger to the menu called the "Snacker". It proved to be one of the chain's most successful product launches to date, with over 100 million in sales.
when did kentucky fried chicken start getting called kfc In March 1991 the KFC name was officially adopted why was it called kfc? A diversified menu which was moving away from fried products, the word 'fried' was ill-conceived, damaging and unhealthy when was kfc acquired by pepsico? July 1986
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History of KFC [SEP] Spin-off as Tricon (later Yum! Brands)
A roast chicken product line introduced in 2004 proved unsuccessful, and the worldwide avian flu scare of 2005 temporarily decreased sales by as much as 40 percent. KFC responded in March 2005 by adding a cheap, small chicken burger to the menu called the "Snacker". It proved to be one of the chain's most successful product launches to date, with over 100 million in sales. In international markets, KFC introduced the "Boxmaster", a meal-sized wrap in a box. KFC also began a makeover of the US brand image, bringing back the full "Kentucky Fried Chicken" name at some outlets and returning portraits of Colonel Sanders to prominence.