in  reynolds left birdhouse skateboards and started baker skateboards along with other professional skateboarders from stereo zero and other companies in  the skateboard deck brand signed a distribution deal with blitz distribution the company that at the time was distributing birdhouse and other brands such as fury and hook-ups blitz had originally been formed by per welinder and hawk to distribute their own products as of  the brand was the top-selling brand under the blitz distribution umbrella in regard to the original baker logo reynolds has credited the design to strickland and stated that it represented a motley company that consisted of talented skateboarders